Air Europa Audience in United States

Air Europa logo

Air Europa has an estimated audience of 260,129 people in United States. 54.5% are female, 45.5% are male, average age 38.6. Top regions: Florida, New York, California. Top brand affinities: Sirens, U-Haul, transavia, FedEx, IdeaPad.

The average Air Europa fan in United States is 38.6 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Sirens, U-Haul, transavia, with strongest over-indexing on Sirens (161.08× the country average). Demographically, the Air Europa audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Travelling, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand · Subtype: Airline

Demographics of Air Europa fans

Demographic split for Air Europa audience in United States
MetricValue
Female54.5%
Male45.5%
Average age38.6
Estimated audience size260,129

Audience persona

The typical Air Europa fan in United States is balanced, around 38.6 years old, with strong Travelling tendencies and a notable affinity for Sirens.

Top regions in United States

Top regions ranked by reach for Air Europa in United States
RegionReachAffinity
Florida186,87210.61×
New York63,3014.35×
California25,2700.88×
Texas21,3210.95×
New Jersey15,2862.31×
Georgia9,9961.25×
Virginia7,8351.24×
Illinois6,7180.78×
Pennsylvania6,5630.75×
Massachusetts5,7731.13×
North Carolina5,7060.73×
Connecticut5,5132.11×
Washington4,3110.83×
Maryland4,0240.9×
Washington, District of Columbia3,9155.01×
Colorado3,4740.85×
Ohio3,3290.42×
Arizona3,2530.61×
Michigan3,0290.45×
Tennessee2,8650.55×
South Carolina2,4540.63×
Minnesota2,0390.55×
Indiana1,9920.42×
Oregon1,9830.67×
Nevada1,9710.78×
Missouri1,7580.42×
Louisiana1,5790.47×
Utah1,5270.66×
Alabama1,4320.39×
Wisconsin1,3640.35×
Kentucky1,3300.41×
Oklahoma9080.31×
Hawaii8880.79×
Kansas7790.38×
Iowa6640.31×
Rhode Island6330.76×
Maine5790.62×
New Hampshire5760.56×
Arkansas5670.26×
New Mexico5460.42×
Mississippi4880.23×
Delaware4710.66×
Idaho4600.35×
Nebraska3400.26×
Vermont3370.74×
Montana3000.42×
West Virginia2970.25×
Alaska2680.48×
North Dakota1360.25×
South Dakota1230.21×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Air Europa audience
BrandAffinityCategory
Sirens161.08×Movies & TV
U-Haul54.2×Business & Career
transavia603.3×Travel & Leisure
FedEx24.12×Business & Career
IdeaPad456.46×Technology & Electronics
Vueling163.4×Travel & Leisure
Eurowings294.31×Travel & Leisure
Marca (newspaper)70.9×News
400 metres138.75×Sports
Heptathlon122.27×Sports
Resorts World Sentosa183.28×Travel & Leisure
Lufthansa31.85×Travel & Leisure
Public Storage18.87×Business & Career
Geirangerfjord271×Travel & Leisure
Under Siege84.87×Movies & TV
Inspector Gadget57.16×Movies & TV
Turkey national basketball team109.8×Sports
Lenovo22.18×Technology & Electronics
Schützenfest209.97×Politics & Society
Animal feed20×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Air Europa audience
TraitClusterScore
TravellingTHRILL2.24
Quality AwarenessPREMIUM1.9
Luxury OrientationPREMIUM1.69
Risk AppetiteTHRILL1.47
SustainabilityBALANCE1.42
Need for SecurityCONSERVATISM1.36

Worldwide distribution

Worldwide audience distribution share by country for Air Europa
CountryShare
Spain44.8%
Colombia7.0%
Italy4.5%

See Air Europa audiences in other countries

More Airline audiences in United States

Frequently asked questions

How many fans does Air Europa have in United States?

Air Europa has an estimated audience of 260,129 people in United States, concentrated in Florida and New York.

What is the gender split and age of Air Europa fans?

54.5% of Air Europa fans are female, 45.5% are male, with an average age of 38.6 years.

Which brands do Air Europa fans like most?

Air Europa fans show strongest brand affinity for Sirens (161.08×), U-Haul (54.2×), and transavia (603.3×) over the country average.

Where do Air Europa fans live in United States?

Air Europa fans in United States are most concentrated in Florida (reach 186,872), New York (reach 63,301), and California (reach 25,270). These three regions account for the largest share of the active audience.

What other brands do Air Europa fans also like?

Beyond Air Europa itself, the audience over-indexes on U-Haul (54.2×), transavia (603.3×), FedEx (24.12×), and IdeaPad (456.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Air Europa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.