Sirens Audience in United States
Sirens has an estimated audience of 3,992,665 people in United States. 50.3% are female, 49.7% are male, average age 33.0. Top brand affinities: Google Home, Kanna Hashimoto, Jaws, Queens College, City University of New York, Mothercare.
Top brand affinities include Google Home, Kanna Hashimoto, Jaws, with strongest over-indexing on Google Home (76.24× the country average). Demographically, the Sirens audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Sirens fans
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 33.0 |
| Estimated audience size | 3,992,665 |
Audience persona
The typical Sirens fan in United States is balanced, around 33.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Home.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Home | 76.24× | Technology & Electronics |
| Kanna Hashimoto | 118.88× | Movies & TV |
| Jaws | 20× | Movies & TV |
| Queens College, City University of New York | 20× | Business & Career |
| Mothercare | 3.86× | Kids & Family |
| Kendra Scott | 3.41× | Fashion & Accessoires |
| Elsword | 14.71× | Games |
| Vocal harmony | 4.05× | Music & Radio |
| Endless Space | 21.4× | Games |
| Grinch | 3.49× | Movies & TV |
| Historic site | 3.68× | Arts & Culture |
| Gyeongju | 20× | Travel & Leisure |
| Winemaking | 3.27× | Food & Beverages |
| Monogram | 2.56× | Home & Garden |
| Monmouth County, New Jersey | 6.44× | Travel & Leisure |
| Keene, New Hampshire | 12.66× | Travel & Leisure |
| Saving | 1.79× | Business & Career |
| JDSU | 1.8× | Business & Career |
| Nebraska Cornhuskers football | 2.06× | Sports |
| Wikia | 1.91× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.21 |
| Luxury Orientation | PREMIUM | 1.59 |
| Pet Ownership | JOY | 1.26 |
| Risk Appetite | THRILL | 1.26 |
| Convenience Orientation | PREMIUM | 1.24 |
| Community Orientation | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.8% |
| Dominican Republic | 6.7% |
| India | 4.5% |
See Sirens audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sirens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.