Alabama Power Audience in United States

Alabama Power logo

Alabama Power has an estimated audience of 2,107,173 people in United States. 52.9% are female, 47.1% are male, average age 44.3. Top regions: Alabama, Georgia, Florida. Top brand affinities: Israel, Pillow, Nationality, Goop, Governor of Michigan.

The average Alabama Power fan in United States is 44.3 years old, balanced, and lives primarily in Alabama. The audience is concentrated in Alabama, Georgia, Florida. Top brand affinities include Israel, Pillow, Nationality, with strongest over-indexing on Israel (1.92× the country average). Demographically, the Alabama Power audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand

Demographics of Alabama Power fans

Demographic split for Alabama Power audience in United States
MetricValue
Female52.9%
Male47.1%
Average age44.3
Estimated audience size2,107,173

Audience persona

The typical Alabama Power fan in United States is balanced, around 44.3 years old, with strong Family Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Alabama Power in United States
RegionReachAffinity
Alabama1,412,11847.97×
Georgia36,0210.55×
Florida14,7080.1×
Tennessee13,6550.32×
Louisiana9,1370.34×
Texas8,7810.05×
Mississippi8,7700.51×
California3,8390.02×
North Carolina3,1980.05×
New York2,7640.02×
Illinois2,6360.04×
Virginia2,0680.04×
Michigan2,0340.04×
Pennsylvania1,8060.03×
South Carolina1,6050.05×
Ohio1,3390.02×
Missouri1,2890.04×
Kentucky1,2460.05×
Arkansas1,1810.07×
Indiana9120.02×
Oklahoma8350.04×
Colorado7570.02×
Washington7410.02×
Hawaii7230.08×
Wisconsin7190.02×
Kansas6620.04×
Iowa6510.04×
Maryland6410.02×
New Jersey5920.01×
Minnesota5780.02×
Arizona5490.01×
Nevada4710.02×
Massachusetts4270.01×
Nebraska3250.03×
Washington, District of Columbia2990.05×
Oregon2710.01×
Utah2640.01×
Connecticut2450.01×
West Virginia2010.02×
North Dakota1500.03×
New Mexico1380.01×
Idaho1350.01×
South Dakota1160.02×
Maine1100.01×
New Hampshire930.01×
Montana860.01×
Alaska800.02×
Rhode Island730.01×
Delaware600.01×
Wyoming590.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alabama Power audience
BrandAffinityCategory
Israel1.92×Travel & Leisure
Pillow1.74×Home & Garden
Nationality1.71×Politics & Society
Goop3.48×Internet & Social Media
Governor of Michigan4.68×Politics & Society
Historic site2.54×Arts & Culture
WKRN-TV3.77×Movies & TV
Arrietty7.75×Movies & TV
Hipster4.98×Politics & Society
Wok3.32×Food & Beverages
Jeep Wagoneer2.83×Cars & Mobility
Elsword7.75×Games
Grinch1.9×Movies & TV
Vocal harmony2.13×Music & Radio
Hibachi3.43×Food & Beverages
Cherish (group)4.74×Music & Radio
Fairy godmother3.24×Literature
headspace3.97×Health
Google Home2.72×Technology & Electronics
Home staging2.09×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alabama Power audience
TraitClusterScore
Family OrientationCONSERVATISM1.37
Need for SecurityCONSERVATISM1.3
Community OrientationOPEN1.29
PatriotismCONSERVATISM1.24
ExtroversionTHRILL1.22
DIY MentalityTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Alabama Power
CountryShare
United States99.9%
Germany0.0%
Italy0.0%

See Alabama Power audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Alabama Power have in United States?

Alabama Power has an estimated audience of 2,107,173 people in United States, concentrated in Alabama and Georgia.

What is the gender split and age of Alabama Power fans?

52.9% of Alabama Power fans are female, 47.1% are male, with an average age of 44.3 years.

Which brands do Alabama Power fans like most?

Alabama Power fans show strongest brand affinity for Israel (1.92×), Pillow (1.74×), and Nationality (1.71×) over the country average.

Where do Alabama Power fans live in United States?

Alabama Power fans in United States are most concentrated in Alabama (reach 1,412,118), Georgia (reach 36,021), and Florida (reach 14,708). These three regions account for the largest share of the active audience.

What other brands do Alabama Power fans also like?

Beyond Alabama Power itself, the audience over-indexes on Pillow (1.74×), Nationality (1.71×), Goop (3.48×), and Governor of Michigan (4.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alabama Power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.