Rascasse Audience Intelligence

American Holidays Audience in United States

A data profile of the people who buy, follow and care about American Holidays in United States — modelled from more than twelve digital signal sources. American Holidays has an estimated audience of 2,556,138 people in United States.

#5566among Topic in United States

The average American Holidays fan in United States is 35.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Imo's Pizza, Katana, Britney Spears, with strongest over-indexing on Imo's Pizza (45.67× the country average).

Demographically, the American Holidays audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical American Holidays fan in United States is more female, around 35.0 years old, with strong Patriotism tendencies and a notable affinity for Imo's Pizza.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the American Holidays profile in United States.

Audience size
2.6M
in United States
Gender
62.6%♀
37.4% male
Age
35.0
average years
Country rank
#11715
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of American Holidays fans

62.6% are female, 37.4% are male, average age 35.0.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for American Holidays audience in United States
MetricValue
Female62.6%
Male37.4%
Average age35.0
Estimated audience size2,556,138
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the American Holidays audience in United States
Age bracketShare%
16-1926%
20-2926%
30-3921%
40-4917%
50+10%
Fig. 04

Worldwide distribution

69.9%

of the worldwide American Holidays audience comes from United States.

Worldwide audience distribution share by country for American Holidays
CountryShare
United States69.9%
United Kingdom7.2%
Canada3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the American Holidays audience in United States is strongest.

Fig. 05

Top regions by affinity

American Holidays fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~70K1.56×
02Washington, District of Columbia~10K1.51×
03New York~200K1.30×
04Virginia~80K1.27×
05Washington~60K1.23×
06California~300K1.19×
07Texas~200K1.11×
08Florida~200K1.09×
09Massachusetts~50K1.08×
10Nevada~30K1.07×
11Connecticut~30K1.06×
12Hawaii~10K1.06×
13New Jersey~70K1.04×
14Oregon~30K1.04×
15Georgia~80K1.03×
16Alaska~6K1.02×
17Illinois~90K1.01×
18Iowa~20K1.01×
19Kansas~20K1.01×
20North Dakota~5K1.01×
21Arizona~50K1.00×
22Nebraska~10K1.00×
23Vermont~4K1.00×
24Arkansas~20K0.99×
25Pennsylvania~80K0.98×
26Idaho~10K0.98×
27Michigan~60K0.97×
28Indiana~50K0.97×
29Missouri~40K0.97×
30South Dakota~6K0.97×
31Minnesota~40K0.96×
32Montana~7K0.96×
33Delaware~7K0.96×
34Colorado~40K0.95×
35Kentucky~30K0.95×
36Oklahoma~30K0.95×
37Utah~20K0.95×
38Maine~9K0.95×
39Ohio~70K0.94×
40Rhode Island~8K0.94×
41New Hampshire~9K0.93×
42New Mexico~10K0.92×
43West Virginia~10K0.92×
44Wisconsin~30K0.90×
45North Carolina~70K0.89×
46South Carolina~30K0.89×
47Mississippi~20K0.89×
48Tennessee~50K0.88×
49Alabama~30K0.88×
50Louisiana~30K0.88×
Fig. 06

Affinity by region

Affinity by region — American Holidays, United States
0.88×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the American Holidays audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for American Holidays audience
#·InterestCategoryAffinity×
01Imo's PizzaFood & Beverages45.67×
02KatanaLiterature42.31×
03Lebanese cuisineFood & Beverages12.02×
04Berlin WallTravel & Leisure9.38×
05Non-alcoholic beverageFood & Beverages5.19×
06Britney SpearsMusic & Radio4.97×
07Web serverTechnology & Electronics4.42×
08Summer vacationTravel & Leisure3.37×
09Microwave ovenHome & Garden2.98×
10Rail transportTravel & Leisure2.75×
11Bath and BodyworksShopping2.72×
12Diaper bagKids & Family2.66×
13BeetlejuiceMovies & TV2.56×
14Broadway theatreTravel & Leisure2.52×
15Pizza HutFood & Beverages2.26×
16RadioTechnology & Electronics2.13×
17Discount storesShopping2.11×
18Planet FitnessSports2.07×
19TMZInternet & Social Media1.99×
20SubwayFood & Beverages1.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the American Holidays audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by American Holidays audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.44×
Community OrientationOPEN1.93×
Convenience OrientationPREMIUM1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by American Holidays audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.63×
Luxury OrientationPREMIUM0.72×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does American Holidays have in United States?

American Holidays has an estimated audience of 2,556,138 people in United States, concentrated in California and Texas.

02

What is the gender split and age of American Holidays fans?

62.6% of American Holidays fans are female, 37.4% are male, with an average age of 35.0 years.

03

Which brands do American Holidays fans like most?

American Holidays fans show strongest brand affinity for Imo's Pizza (45.67×), Katana (42.31×), and Britney Spears (4.97×) over the country average.

04

Where do American Holidays fans live in United States?

American Holidays fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do American Holidays fans also like?

Beyond American Holidays itself, the audience over-indexes on Katana (42.31×), Britney Spears (4.97×), Non-alcoholic beverage (5.19×), and Berlin Wall (9.38×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See American Holidays audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for American Holidays. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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