American Holidays Audience in United States

American Holidays has an estimated audience of 2,556,138 people in United States. 62.6% are female, 37.4% are male, average age 35.0. Top regions: California, Texas, New York. Top brand affinities: Urban Outfitters, 3D printing, Meals on Wheels, Dog breed, Queens College, City University of New York.
The average American Holidays fan in United States is 35.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Urban Outfitters, 3D printing, Meals on Wheels, with strongest over-indexing on Urban Outfitters (4.61× the country average). Demographically, the American Holidays audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Topic
Demographics of American Holidays fans
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 35.0 |
| Estimated audience size | 2,556,138 |
Audience persona
The typical American Holidays fan in United States is more female, around 35.0 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 361,356 | 1.29× |
| Texas | 259,509 | 1.18× |
| New York | 209,911 | 1.47× |
| Florida | 209,829 | 1.21× |
| Illinois | 89,001 | 1.05× |
| Georgia | 88,736 | 1.13× |
| Pennsylvania | 80,844 | 0.94× |
| Virginia | 79,729 | 1.28× |
| Washington | 72,785 | 1.42× |
| Ohio | 72,659 | 0.92× |
| New Jersey | 69,914 | 1.08× |
| North Carolina | 66,023 | 0.86× |
| Michigan | 65,786 | 0.98× |
| Massachusetts | 59,592 | 1.18× |
| Maryland | 55,768 | 1.27× |
| Arizona | 53,924 | 1.03× |
| Tennessee | 43,673 | 0.85× |
| Indiana | 43,668 | 0.94× |
| Colorado | 39,233 | 0.97× |
| Missouri | 38,852 | 0.94× |
| Minnesota | 35,777 | 0.98× |
| South Carolina | 32,429 | 0.84× |
| Oregon | 31,563 | 1.08× |
| Wisconsin | 30,602 | 0.8× |
| Alabama | 30,048 | 0.84× |
| Nevada | 29,512 | 1.19× |
| Kentucky | 28,655 | 0.89× |
| Connecticut | 28,480 | 1.11× |
| Louisiana | 26,487 | 0.8× |
| Oklahoma | 22,646 | 0.8× |
| Arkansas | 22,329 | 1.06× |
| Utah | 22,324 | 0.98× |
| Iowa | 21,565 | 1.02× |
| Kansas | 18,811 | 0.93× |
| Washington, District of Columbia | 15,419 | 2.01× |
| Mississippi | 14,895 | 0.71× |
| Hawaii | 13,220 | 1.2× |
| Idaho | 11,710 | 0.91× |
| Nebraska | 11,161 | 0.87× |
| New Mexico | 10,178 | 0.79× |
| Maine | 7,333 | 0.8× |
| New Hampshire | 7,282 | 0.72× |
| West Virginia | 6,532 | 0.55× |
| Montana | 6,351 | 0.9× |
| Rhode Island | 6,115 | 0.75× |
| Alaska | 5,752 | 1.05× |
| North Dakota | 5,461 | 1.04× |
| Delaware | 5,202 | 0.74× |
| South Dakota | 4,619 | 0.78× |
| Vermont | 3,909 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 4.61× | Shopping |
| 3D printing | 4.53× | Technology & Electronics |
| Meals on Wheels | 9.35× | Food & Beverages |
| Dog breed | 1.76× | Pets & Animals |
| Queens College, City University of New York | 9.79× | Business & Career |
| Pillow | 2.66× | Home & Garden |
| Whataburger | 2.15× | Food & Beverages |
| Kevin Shattenkirk | 64.22× | Sports |
| Lulu 黃路梓茵 | 3.25× | Movies & TV |
| Collectable | 1.71× | Kids & Family |
| Google Photos | 2.26× | Technology & Electronics |
| Nebraska Cornhuskers football | 3.15× | Sports |
| Natural rubber | 1.8× | Cars & Mobility |
| Winemaking | 3.62× | Food & Beverages |
| Litter box | 1.6× | Pets & Animals |
| UK garage | 4.09× | Music & Radio |
| GILT | 8.93× | Shopping |
| Electrolyte | 3.48× | Health |
| Home staging | 3.82× | Home & Garden |
| JDM Cars | 5.75× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.77 |
| Extroversion | THRILL | 2.21 |
| Individualism | JOY | 2.07 |
| Community Orientation | OPEN | 1.84 |
| Convenience Orientation | PREMIUM | 1.79 |
| Tradition | CONSERVATISM | 1.65 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.9% |
| United Kingdom | 7.2% |
| Canada | 3.7% |
See American Holidays audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does American Holidays have in United States?
American Holidays has an estimated audience of 2,556,138 people in United States, concentrated in California and Texas.
What is the gender split and age of American Holidays fans?
62.6% of American Holidays fans are female, 37.4% are male, with an average age of 35.0 years.
Which brands do American Holidays fans like most?
American Holidays fans show strongest brand affinity for Urban Outfitters (4.61×), 3D printing (4.53×), and Meals on Wheels (9.35×) over the country average.
Where do American Holidays fans live in United States?
American Holidays fans in United States are most concentrated in California (reach 361,356), Texas (reach 259,509), and New York (reach 209,911). These three regions account for the largest share of the active audience.
What other brands do American Holidays fans also like?
Beyond American Holidays itself, the audience over-indexes on 3D printing (4.53×), Meals on Wheels (9.35×), Dog breed (1.76×), and Queens College, City University of New York (9.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for American Holidays. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.