Apprehend Audience in United States

Apprehend has an estimated audience of 1,550,350 people in United States. 54.0% are female, 46.0% are male, average age 29.9. Top brand affinities: Houston Astros, Millie Bobby Brown, Superman, Harry Styles, Harry Potter.

Top brand affinities include Houston Astros, Millie Bobby Brown, Superman, with strongest over-indexing on Houston Astros (11.33× the country average). Demographically, the Apprehend audience skews balanced with an average age of 29.9, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Apprehend fans

Demographic split for Apprehend audience in United States
MetricValue
Female54.0%
Male46.0%
Average age29.9
Estimated audience size1,550,350

Audience persona

The typical Apprehend fan in United States is balanced, around 29.9 years old, with strong Extroversion tendencies and a notable affinity for Houston Astros.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Apprehend audience
BrandAffinityCategory
Houston Astros11.33×Sports
Millie Bobby Brown9.15×Movies & TV
Superman2.07×Movies & TV
Harry Styles6.89×Music & Radio
Harry Potter1.93×Movies & TV
Los Angeles Dodgers3.77×Sports
Twenty One Pilots11.83×Music & Radio
Batman2.38×Movies & TV
Backstreet Boys9.76×Music & Radio
Do it yourself (DIY)1.61×Home & Garden
Spotify1.53×Internet & Social Media
Gothic fashion4.05×Fashion & Accessoires
Contemporary art2.59×Arts & Culture
Minecraft3.79×Games
Streetwear2.14×Fashion & Accessoires
Taylor Swift1.86×Music & Radio
Podcast1.51×Music & Radio
Vintage clothing2.21×Fashion & Accessoires
Counter-Strike: Global Offensive4.23×Games
Arctic Monkeys10.58×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Apprehend audience
TraitClusterScore
ExtroversionTHRILL2.1
Early Adopter MentalityPOWER1.72
Pet OwnershipJOY1.71
Risk AppetiteTHRILL1.68
LGBTQ+ IdentityOPEN1.61
SustainabilityBALANCE1.6

Worldwide distribution

Worldwide audience distribution share by country for Apprehend
CountryShare
United States55.6%
India12.8%
Japan5.8%

See Apprehend audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Apprehend. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.