Rascasse Audience Intelligence

Apulia Audience in United States

A data profile of the people who buy, follow and care about Apulia in United States — modelled from more than twelve digital signal sources. Apulia has an estimated audience of 834,416 people in United States.

The average Apulia fan in United States is 35.2 years old, balanced, and lives primarily in New Jersey.

The audience is concentrated in New Jersey, New York, California.

Top brand affinities include Junji Ito, La Gazzetta dello Sport, Ischia, with strongest over-indexing on Junji Ito (52.59× the country average).

Demographically, the Apulia audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Travelling, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Apulia fan in United States is balanced, around 35.2 years old, with strong Travelling tendencies and a notable affinity for Junji Ito.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Apulia profile in United States.

Audience size
834K
in United States
Gender
47.5%
52.5% male
Age
35.2
average years
Country rank
#26693
POI in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Apulia fans

47.5% are female, 52.5% are male, average age 35.2.

Fig. 02

Gender split

47.5%
Female
52.5%
Male
Demographic split for Apulia audience in United States
MetricValue
Female47.5%
Male52.5%
Average age35.2
Estimated audience size834,416
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Apulia audience in United States
Age bracketShare%
16-1928%
20-2924%
30-3919%
40-4917%
50+13%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Apulia audience comes from United States.

Worldwide audience distribution share by country for Apulia
CountryShare
Italy73.7%
United States4.5%
Japan2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Apulia audience in United States is strongest.

Fig. 05

Top regions by affinity

Apulia fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~300K12.02×
02New York~100K2.49×
03Washington, District of Columbia~5K1.88×
04Connecticut~10K1.58×
05Massachusetts~20K1.50×
06Rhode Island~3K1.28×
07California~100K1.21×
08Florida~70K1.21×
09Vermont~2K1.17×
10Colorado~10K1.11×
11Washington~20K1.09×
12New Hampshire~4K1.08×
13Oregon~10K1.07×
14Maine~3K1.05×
15Virginia~20K1.02×
16Hawaii~4K0.99×
17Maryland~10K0.95×
18Pennsylvania~30K0.92×
19Delaware~2K0.92×
20Illinois~30K0.91×
21Alaska~2K0.91×
22Montana~2K0.90×
23New Mexico~4K0.89×
24Idaho~4K0.89×
25North Dakota~2K0.88×
26South Dakota~2K0.87×
27North Carolina~20K0.80×
28Utah~6K0.80×
29West Virginia~3K0.80×
30South Carolina~10K0.79×
31Arizona~10K0.78×
32Nevada~6K0.75×
33Mississippi~5K0.75×
34Kansas~5K0.75×
35Nebraska~3K0.75×
36Georgia~20K0.74×
37Minnesota~9K0.73×
38Arkansas~5K0.72×
39Tennessee~10K0.69×
40Louisiana~7K0.69×
41Iowa~5K0.69×
42Wisconsin~9K0.68×
43Michigan~10K0.67×
44Missouri~9K0.67×
45Kentucky~7K0.67×
46Oklahoma~6K0.67×
47Ohio~20K0.66×
48Alabama~7K0.64×
49Indiana~10K0.63×
50Texas~40K0.60×
Fig. 06

Affinity by region

Affinity by region — Apulia, United States
0.60×1.00×12.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Apulia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Apulia audience
#·InterestCategoryAffinity×
01IschiaTravel & Leisure79.98×
02Junji ItoLiterature52.59×
03LanzaroteTravel & Leisure37.30×
04La Gazzetta dello SportSports31.92×
05Cultural tourismTravel & Leisure28.56×
06Burial (musician)Music & Radio20.00×
07Akame ga Kill!Literature20.00×
08EasyJetTravel & Leisure18.77×
09RyanairTravel & Leisure14.79×
10BodrumTravel & Leisure11.00×
11Lyric poetryLiterature10.14×
12Škoda AutoCars & Mobility9.27×
13Christoph WaltzMovies & TV8.94×
14TrivagoTravel & Leisure5.42×
15Standup paddleboardingSports4.93×
16Web serverTechnology & Electronics4.03×
17Summer vacationTravel & Leisure3.27×
18Planet FitnessSports2.66×
19Trader Joe'sShopping2.00×
20FIFA World CupSports1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Apulia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Apulia audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.24×
Risk AppetiteTHRILL1.77×
IndulgenceJOY1.69×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Apulia audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.87×
Price SensitivityPREMIUM0.87×
DIY MentalityTHRILL0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Apulia have in United States?

Apulia has an estimated audience of 834,416 people in United States, concentrated in New Jersey and New York.

02

What is the gender split and age of Apulia fans?

47.5% of Apulia fans are female, 52.5% are male, with an average age of 35.2 years.

03

Which brands do Apulia fans like most?

Apulia fans show strongest brand affinity for Junji Ito (52.59×), La Gazzetta dello Sport (31.92×), and Ischia (79.98×) over the country average.

04

Where do Apulia fans live in United States?

Apulia fans in United States are most concentrated in New Jersey (reach ~300K), New York (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Apulia fans also like?

Beyond Apulia itself, the audience over-indexes on La Gazzetta dello Sport (31.92×), Ischia (79.98×), Cultural tourism (28.56×), and Burial (musician) (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Apulia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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