Apulia Audience in United States
Apulia has an estimated audience of 834,416 people in United States. 47.5% are female, 52.5% are male, average age 35.2. Top regions: California, New Jersey, New York. Top brand affinities: Natural rubber, Nationality, Like Dandelion Dust, Electrolyte, Goop.
The average Apulia fan in United States is 35.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, New Jersey, New York. Top brand affinities include Natural rubber, Nationality, Like Dandelion Dust, with strongest over-indexing on Natural rubber (10.88× the country average). Demographically, the Apulia audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Apulia fans
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 35.2 |
| Estimated audience size | 834,416 |
Audience persona
The typical Apulia fan in United States is balanced, around 35.2 years old, with strong Travelling tendencies and a notable affinity for Natural rubber.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 133,805 | 1.46× |
| New Jersey | 118,505 | 5.58× |
| New York | 107,717 | 2.31× |
| Florida | 77,587 | 1.37× |
| Texas | 47,596 | 0.66× |
| Massachusetts | 28,497 | 1.73× |
| Pennsylvania | 27,929 | 0.99× |
| Illinois | 27,066 | 0.97× |
| Virginia | 23,789 | 1.17× |
| North Carolina | 21,981 | 0.88× |
| Washington | 21,636 | 1.29× |
| Georgia | 20,927 | 0.81× |
| Colorado | 17,285 | 1.31× |
| Ohio | 16,419 | 0.64× |
| Maryland | 15,381 | 1.07× |
| Connecticut | 15,137 | 1.81× |
| Michigan | 14,642 | 0.67× |
| Arizona | 13,933 | 0.82× |
| Oregon | 11,863 | 1.24× |
| Tennessee | 10,909 | 0.65× |
| South Carolina | 10,182 | 0.81× |
| Minnesota | 8,473 | 0.71× |
| Indiana | 8,232 | 0.54× |
| Missouri | 8,125 | 0.6× |
| Wisconsin | 7,887 | 0.63× |
| Washington, District of Columbia | 6,229 | 2.48× |
| Louisiana | 6,151 | 0.57× |
| Utah | 6,008 | 0.8× |
| Kentucky | 5,501 | 0.53× |
| Nevada | 5,483 | 0.68× |
| Alabama | 5,096 | 0.44× |
| Rhode Island | 4,181 | 1.57× |
| Kansas | 4,009 | 0.61× |
| New Hampshire | 4,000 | 1.22× |
| Hawaii | 3,930 | 1.1× |
| Oklahoma | 3,907 | 0.42× |
| New Mexico | 3,851 | 0.92× |
| Idaho | 3,745 | 0.89× |
| Maine | 3,451 | 1.15× |
| Iowa | 2,905 | 0.42× |
| Arkansas | 2,766 | 0.4× |
| Mississippi | 2,352 | 0.34× |
| Vermont | 2,145 | 1.46× |
| Delaware | 1,953 | 0.85× |
| West Virginia | 1,656 | 0.43× |
| Montana | 1,640 | 0.71× |
| Nebraska | 1,613 | 0.39× |
| Alaska | 1,197 | 0.67× |
| Wyoming | 647 | 0.52× |
| North Dakota | 621 | 0.36× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 10.88× | Cars & Mobility |
| Nationality | 9.69× | Politics & Society |
| Like Dandelion Dust | 61.29× | Movies & TV |
| Electrolyte | 11.5× | Health |
| Goop | 9.12× | Internet & Social Media |
| Wok | 10.26× | Food & Beverages |
| Governor of Michigan | 11.41× | Politics & Society |
| headspace | 14.37× | Health |
| Cherish (group) | 14.28× | Music & Radio |
| Hibachi | 9.75× | Food & Beverages |
| Google Home | 7.98× | Technology & Electronics |
| Elsword | 19.34× | Games |
| Fairy godmother | 8.49× | Literature |
| Nebraska Cornhuskers football | 4.01× | Sports |
| Grace Slick | 9.73× | Music & Radio |
| Grinch | 4.38× | Movies & TV |
| Kikar HaShabbat | 17.41× | News |
| Combat sport | 1.64× | Sports |
| Buying and Selling Real Estate | 7.94× | Home & Garden |
| Tierra Cali | 7.47× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2.89 |
| Design Affinity | PREMIUM | 2.28 |
| Risk Appetite | THRILL | 2.1 |
| Pet Ownership | JOY | 2.04 |
| Luxury Orientation | PREMIUM | 1.98 |
| Sports Activity | POWER | 1.79 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 73.7% |
| United States | 4.5% |
| Japan | 2.9% |
See Apulia audiences in other countries
More Region audiences in United States
- California (82,524,257)
- Florida (70,758,765)
- Texas (70,123,406)
- Southern United States (52,285,533)
- Hollywood (48,704,878)
Frequently asked questions
How many fans does Apulia have in United States?
Apulia has an estimated audience of 834,416 people in United States, concentrated in California and New Jersey.
What is the gender split and age of Apulia fans?
47.5% of Apulia fans are female, 52.5% are male, with an average age of 35.2 years.
Which brands do Apulia fans like most?
Apulia fans show strongest brand affinity for Natural rubber (10.88×), Nationality (9.69×), and Like Dandelion Dust (61.29×) over the country average.
Where do Apulia fans live in United States?
Apulia fans in United States are most concentrated in California (reach 133,805), New Jersey (reach 118,505), and New York (reach 107,717). These three regions account for the largest share of the active audience.
What other brands do Apulia fans also like?
Beyond Apulia itself, the audience over-indexes on Nationality (9.69×), Like Dandelion Dust (61.29×), Electrolyte (11.5×), and Goop (9.12×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Apulia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.