austin city limits Audience in United States

austin city limits has an estimated audience of 355,935 people in United States. 51.3% are female, 48.7% are male, average age 42.3. Top regions: Texas, California, New York. Top brand affinities: Steampunk, Lulu 黃路梓茵, Wrocław University of Technology, Nebraska, Israel.
The average austin city limits fan in United States is 42.3 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Steampunk, Lulu 黃路梓茵, Wrocław University of Technology, with strongest over-indexing on Steampunk (20× the country average). Demographically, the austin city limits audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Event · Subtype: TV series
Demographics of austin city limits fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 42.3 |
| Estimated audience size | 355,935 |
Audience persona
The typical austin city limits fan in United States is balanced, around 42.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Steampunk.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 153,359 | 5.01× |
| California | 49,756 | 1.27× |
| New York | 20,386 | 1.02× |
| Florida | 16,472 | 0.68× |
| Illinois | 13,126 | 1.11× |
| Colorado | 10,344 | 1.84× |
| North Carolina | 8,643 | 0.81× |
| Georgia | 8,468 | 0.77× |
| Ohio | 7,690 | 0.7× |
| Washington | 7,673 | 1.07× |
| Tennessee | 7,574 | 1.06× |
| Pennsylvania | 7,319 | 0.61× |
| Massachusetts | 7,138 | 1.02× |
| Louisiana | 7,115 | 1.55× |
| Arizona | 7,028 | 0.97× |
| Virginia | 6,786 | 0.78× |
| Missouri | 6,355 | 1.11× |
| Michigan | 5,927 | 0.64× |
| Oklahoma | 5,809 | 1.47× |
| New Jersey | 5,076 | 0.56× |
| Minnesota | 4,990 | 0.98× |
| Oregon | 4,672 | 1.15× |
| Wisconsin | 4,377 | 0.82× |
| Indiana | 4,082 | 0.63× |
| Arkansas | 3,779 | 1.29× |
| South Carolina | 3,767 | 0.7× |
| Maryland | 3,714 | 0.61× |
| Kentucky | 3,660 | 0.82× |
| Alabama | 3,586 | 0.72× |
| Utah | 3,249 | 1.02× |
| Nevada | 3,247 | 0.94× |
| Kansas | 2,951 | 1.05× |
| Iowa | 2,638 | 0.9× |
| New Mexico | 2,518 | 1.41× |
| Connecticut | 2,255 | 0.63× |
| Mississippi | 2,153 | 0.73× |
| Washington, District of Columbia | 2,010 | 1.88× |
| Nebraska | 1,597 | 0.89× |
| Idaho | 1,502 | 0.84× |
| Hawaii | 1,454 | 0.95× |
| Montana | 1,146 | 1.16× |
| Maine | 927 | 0.73× |
| New Hampshire | 878 | 0.63× |
| Alaska | 790 | 1.04× |
| West Virginia | 727 | 0.44× |
| Rhode Island | 699 | 0.62× |
| South Dakota | 575 | 0.7× |
| North Dakota | 511 | 0.7× |
| Vermont | 484 | 0.78× |
| Delaware | 415 | 0.42× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steampunk | 20× | Fashion & Accessoires |
| Lulu 黃路梓茵 | 8.5× | Movies & TV |
| Wrocław University of Technology | 240.5× | Business & Career |
| Nebraska | 5.35× | Travel & Leisure |
| Israel | 3.34× | Travel & Leisure |
| REC TEC Grills | 26.86× | Sports |
| John Havlicek | 19.43× | Sports |
| Elsword | 20× | Games |
| Home equity | 2.31× | Home & Garden |
| Combat sport | 1.78× | Sports |
| Nebraska Cornhuskers football | 3.68× | Sports |
| Kāhala, Hawaii | 20× | Travel & Leisure |
| CoreLogic | 20× | Business & Career |
| JDSU | 2.4× | Business & Career |
| Electrolyte | 3.63× | Health |
| JibJab | 4.3× | Internet & Social Media |
| Columbia, Missouri | 7.03× | Travel & Leisure |
| 3D printing | 1.62× | Technology & Electronics |
| Nipsey Hussle | 3.51× | Music & Radio |
| Grinch | 2.36× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.14 |
| Design Affinity | PREMIUM | 1.8 |
| Risk Appetite | THRILL | 1.75 |
| Sustainability | BALANCE | 1.6 |
| Community Orientation | OPEN | 1.58 |
| Early Adopter Mentality | POWER | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.0% |
| Canada | 5.0% |
| United Kingdom | 4.1% |
See austin city limits audiences in other countries
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Frequently asked questions
How many fans does austin city limits have in United States?
austin city limits has an estimated audience of 355,935 people in United States, concentrated in Texas and California.
What is the gender split and age of austin city limits fans?
51.3% of austin city limits fans are female, 48.7% are male, with an average age of 42.3 years.
Which brands do austin city limits fans like most?
austin city limits fans show strongest brand affinity for Steampunk (20×), Lulu 黃路梓茵 (8.5×), and Wrocław University of Technology (240.5×) over the country average.
Where do austin city limits fans live in United States?
austin city limits fans in United States are most concentrated in Texas (reach 153,359), California (reach 49,756), and New York (reach 20,386). These three regions account for the largest share of the active audience.
What other brands do austin city limits fans also like?
Beyond austin city limits itself, the audience over-indexes on Lulu 黃路梓茵 (8.5×), Wrocław University of Technology (240.5×), Nebraska (5.35×), and Israel (3.34×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for austin city limits. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.