Baião (music) Audience in United States
Baião (music) has an estimated audience of 934,482 people in United States. 36.3% are female, 63.7% are male, average age 38.4. Top regions: California, New York, Louisiana. Top brand affinities: Spaghetti Warehouse, Autism Awareness, Diabetes mellitus awareness, Gordon Food Service, Microblogging.
The average Baião (music) fan in United States is 38.4 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Louisiana. Top brand affinities include Spaghetti Warehouse, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Spaghetti Warehouse (278.92× the country average). Demographically, the Baião (music) audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Quality Awareness, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 33 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Baião (music) fans
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 38.4 |
| Estimated audience size | 934,482 |
Audience persona
The typical Baião (music) fan in United States is more male, around 38.4 years old, with strong Quality Awareness tendencies and a notable affinity for Spaghetti Warehouse.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 18,339 | 0.18× |
| New York | 17,818 | 0.34× |
| Louisiana | 16,130 | 1.34× |
| Florida | 15,514 | 0.25× |
| Kentucky | 15,512 | 1.32× |
| Texas | 15,425 | 0.19× |
| Tennessee | 14,304 | 0.76× |
| South Carolina | 14,202 | 1.01× |
| Indiana | 13,837 | 0.81× |
| Missouri | 13,401 | 0.89× |
| Iowa | 13,133 | 1.71× |
| Massachusetts | 13,090 | 0.71× |
| North Carolina | 12,866 | 0.46× |
| Ohio | 12,814 | 0.45× |
| Georgia | 12,762 | 0.44× |
| Michigan | 12,756 | 0.52× |
| Wisconsin | 12,689 | 0.9× |
| Arizona | 12,219 | 0.64× |
| Pennsylvania | 12,166 | 0.39× |
| Connecticut | 12,065 | 1.29× |
| Nevada | 11,982 | 1.33× |
| Rhode Island | 11,916 | 4.01× |
| Maine | 11,909 | 3.56× |
| Oregon | 11,829 | 1.1× |
| Utah | 11,758 | 1.41× |
| Virginia | 11,682 | 0.51× |
| Maryland | 11,624 | 0.72× |
| New Jersey | 11,595 | 0.49× |
| Illinois | 11,411 | 0.37× |
| Minnesota | 11,337 | 0.85× |
| Washington | 10,953 | 0.58× |
| Colorado | 10,922 | 0.74× |
| Washington, District of Columbia | 7,705 | 2.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Spaghetti Warehouse | 278.92× | Food & Beverages |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Gordon Food Service | 41.67× | Food & Beverages |
| Microblogging | 12.67× | Technology & Electronics |
| Horoscope | 13.08× | Health |
| US Foods | 33.48× | Food & Beverages |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Liga MX | 9.05× | Sports |
| Google News | 5.97× | News |
| Burial (musician) | 27.41× | Music & Radio |
| Mountain Mike's Pizza | 20× | Food & Beverages |
| NASDAQ | 5.12× | Business & Career |
| Beetlejuice | 3.89× | Movies & TV |
| Las Vegas | 3.58× | Travel & Leisure |
| Benny Blanco | 10.17× | Music & Radio |
| DeviantArt | 5.26× | Internet & Social Media |
| Diaper bag | 4.93× | Kids & Family |
| Charles, Prince of Wales | 18.87× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.71 |
| Risk Appetite | THRILL | 1.4 |
| Luxury Orientation | PREMIUM | 1.25 |
| Spirituality | BALANCE | 1.17 |
| Need for Security | CONSERVATISM | 1.06 |
| Mindfulness | BALANCE | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 20.9% |
| United States | 15.2% |
| Colombia | 14.4% |
See Baião (music) audiences in other countries
More Music & Radio audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Baião (music) have in United States?
Baião (music) has an estimated audience of 934,482 people in United States, concentrated in California and New York.
What is the gender split and age of Baião (music) fans?
36.3% of Baião (music) fans are female, 63.7% are male, with an average age of 38.4 years.
Which brands do Baião (music) fans like most?
Baião (music) fans show strongest brand affinity for Spaghetti Warehouse (278.92×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.
Where do Baião (music) fans live in United States?
Baião (music) fans in United States are most concentrated in California (reach 18,339), New York (reach 17,818), and Louisiana (reach 16,130). These three regions account for the largest share of the active audience.
What other brands do Baião (music) fans also like?
Beyond Baião (music) itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Gordon Food Service (41.67×), and Microblogging (12.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Baião (music). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.