Banksy Audience in United States
Banksy has an estimated audience of 2,656,440 people in United States. 50.9% are female, 49.1% are male, average age 32.8. Top regions: California, New York, Texas. Top brand affinities: Urban art, Warriors (novel series), Spray painting, Princess Polly, Gagosian Gallery.
The average Banksy fan in United States is 32.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Urban art, Warriors (novel series), Spray painting, with strongest over-indexing on Urban art (25.65× the country average). Demographically, the Banksy audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Urban Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: Person · Subtype: Street art
Demographics of Banksy fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 32.8 |
| Estimated audience size | 2,656,440 |
Audience persona
The typical Banksy fan in United States is balanced, around 32.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Urban art.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 368,560 | 1.26× |
| New York | 221,720 | 1.49× |
| Texas | 213,591 | 0.94× |
| Florida | 175,695 | 0.98× |
| Illinois | 87,458 | 0.99× |
| Pennsylvania | 85,038 | 0.95× |
| New Jersey | 73,094 | 1.08× |
| Washington | 72,739 | 1.37× |
| North Carolina | 72,277 | 0.9× |
| Ohio | 71,984 | 0.88× |
| Georgia | 68,871 | 0.84× |
| Virginia | 68,342 | 1.06× |
| Massachusetts | 63,683 | 1.22× |
| Michigan | 63,203 | 0.91× |
| Arizona | 60,258 | 1.11× |
| Colorado | 53,100 | 1.27× |
| Maryland | 45,558 | 1× |
| Tennessee | 44,752 | 0.84× |
| Oregon | 41,960 | 1.38× |
| Indiana | 40,877 | 0.84× |
| Utah | 39,385 | 1.66× |
| Wisconsin | 38,959 | 0.97× |
| Minnesota | 38,896 | 1.02× |
| Missouri | 38,653 | 0.9× |
| Connecticut | 31,152 | 1.17× |
| Louisiana | 30,391 | 0.89× |
| South Carolina | 29,070 | 0.73× |
| Kentucky | 26,845 | 0.81× |
| Alabama | 25,565 | 0.69× |
| Nevada | 24,666 | 0.96× |
| Oklahoma | 23,794 | 0.81× |
| Kansas | 18,406 | 0.88× |
| Iowa | 17,168 | 0.78× |
| Arkansas | 16,870 | 0.77× |
| Washington, District of Columbia | 14,714 | 1.84× |
| New Mexico | 13,393 | 1.01× |
| Idaho | 13,383 | 1× |
| Hawaii | 12,892 | 1.13× |
| Mississippi | 12,069 | 0.55× |
| New Hampshire | 11,640 | 1.11× |
| Nebraska | 11,032 | 0.83× |
| Maine | 10,305 | 1.08× |
| West Virginia | 8,936 | 0.72× |
| Rhode Island | 8,731 | 1.03× |
| Montana | 8,289 | 1.12× |
| Vermont | 5,780 | 1.24× |
| Delaware | 5,411 | 0.74× |
| Alaska | 5,406 | 0.95× |
| South Dakota | 4,547 | 0.74× |
| North Dakota | 4,048 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban art | 25.65× | Arts & Culture |
| Warriors (novel series) | 10.63× | Literature |
| Spray painting | 25.96× | Arts & Culture |
| Princess Polly | 11× | Fashion & Accessoires |
| Gagosian Gallery | 18.63× | Arts & Culture |
| Graffiti | 7.49× | Arts & Culture |
| Pop art | 13.51× | Arts & Culture |
| Art school | 10.13× | Arts & Culture |
| DeviantArt | 5.62× | Internet & Social Media |
| Contemporary art | 4.63× | Arts & Culture |
| Art exhibition | 5.09× | Arts & Culture |
| Superman | 1.93× | Movies & TV |
| Communication design | 4.11× | Business & Career |
| Modern art | 4.1× | Arts & Culture |
| Digital illustration | 5.49× | Arts & Culture |
| Art history | 9.97× | Arts & Culture |
| Art movement | 7.32× | Arts & Culture |
| Digital art | 4.57× | Arts & Culture |
| Museum | 3.39× | Arts & Culture |
| Abstract art | 5.34× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 3.12 |
| LGBTQ+ Identity | OPEN | 2.88 |
| Design Affinity | PREMIUM | 2.38 |
| Early Adopter Mentality | POWER | 2.29 |
| Sustainability | BALANCE | 2.2 |
| Luxury Orientation | PREMIUM | 2.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.2% |
| Germany | 12.0% |
| United Kingdom | 10.8% |
See Banksy audiences in other countries
More Street art audiences in United States
- KAWS (artist) (1,342,812)
- Jean-Michel Basquiat (1,231,666)
- Shepard Fairey (304,887)
- Alec Monopoly (129,588)
- Mr. Brainwash (114,713)
Frequently asked questions
How many fans does Banksy have in United States?
Banksy has an estimated audience of 2,656,440 people in United States, concentrated in California and New York.
What is the gender split and age of Banksy fans?
50.9% of Banksy fans are female, 49.1% are male, with an average age of 32.8 years.
Which brands do Banksy fans like most?
Banksy fans show strongest brand affinity for Urban art (25.65×), Warriors (novel series) (10.63×), and Spray painting (25.96×) over the country average.
Where do Banksy fans live in United States?
Banksy fans in United States are most concentrated in California (reach 368,560), New York (reach 221,720), and Texas (reach 213,591). These three regions account for the largest share of the active audience.
What other brands do Banksy fans also like?
Beyond Banksy itself, the audience over-indexes on Warriors (novel series) (10.63×), Spray painting (25.96×), Princess Polly (11×), and Gagosian Gallery (18.63×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Banksy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.