Rascasse Audience Intelligence

Spray painting Audience in United States

A data profile of the people who buy, follow and care about Spray painting in United States — modelled from more than twelve digital signal sources. Spray painting has an estimated audience of 3,182,595 people in United States.

#26among Art movement in United States#4945among Topic in United States#105in Arts & Culture

The average Spray painting fan in United States is 41.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Millie Bobby Brown, David Harbour, Sadie Sink, with strongest over-indexing on Millie Bobby Brown (8.32× the country average).

Demographically, the Spray painting audience skews more male with an average age of 41.4, and over-indexes on personality traits such as Extroversion, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Spray painting fan in United States is more male, around 41.4 years old, with strong Extroversion tendencies and a notable affinity for Millie Bobby Brown.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Spray painting profile in United States.

Audience size
3.2M
in United States
Gender
44.4%♀
55.6% male
Age
41.4
average years
Country rank
#9787
Topic in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Spray painting fans

44.4% are female, 55.6% are male, average age 41.4.

Fig. 02

Gender split

44.4%
Female
55.6%
Male
Demographic split for Spray painting audience in United States
MetricValue
Female44.4%
Male55.6%
Average age41.4
Estimated audience size3,182,595
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Spray painting audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3921%
40-4921%
50+25%
Fig. 04

Worldwide distribution

24.3%

of the worldwide Spray painting audience comes from United States.

Worldwide audience distribution share by country for Spray painting
CountryShare
United States24.3%
United Kingdom9.4%
Italy4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Spray painting audience in United States is strongest.

Fig. 05

Top regions by affinity

Spray painting fans by region: top regions in United States
#RegionReachAffinity×
01California~400K1.26×
02New Mexico~20K1.24×
03Louisiana~50K1.20×
04Texas~300K1.19×
05Illinois~100K1.19×
06Mississippi~30K1.19×
07Oklahoma~40K1.18×
08Alabama~50K1.15×
09Georgia~100K1.14×
10Arizona~70K1.14×
11Michigan~90K1.12×
12Nevada~30K1.11×
13Kentucky~40K1.10×
14Oregon~40K1.10×
15Indiana~60K1.09×
16Arkansas~30K1.08×
17Florida~200K1.07×
18Kansas~30K1.07×
19Tennessee~70K1.06×
20South Carolina~50K1.06×
21Utah~30K1.06×
22Idaho~20K1.06×
23West Virginia~20K1.05×
24North Carolina~100K1.03×
25Washington~70K1.03×
26Ohio~100K1.02×
27Missouri~50K1.02×
28Nebraska~20K1.01×
29Pennsylvania~100K1.00×
30Colorado~50K0.98×
31Minnesota~40K0.96×
32Wisconsin~50K0.95×
33Iowa~20K0.95×
34Delaware~8K0.95×
35New York~200K0.94×
36Montana~8K0.94×
37Connecticut~30K0.93×
38Hawaii~10K0.93×
39Rhode Island~9K0.92×
40Virginia~70K0.91×
41Maryland~50K0.89×
42South Dakota~7K0.89×
43North Dakota~6K0.89×
44New Jersey~70K0.87×
45Alaska~6K0.86×
46Massachusetts~50K0.85×
47Maine~9K0.82×
48New Hampshire~10K0.81×
49Vermont~4K0.80×
50Washington, District of Columbia~7K0.71×
Fig. 06

Affinity by region

Affinity by region — Spray painting, United States
0.71×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Spray painting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Spray painting audience
#·InterestCategoryAffinity×
01Rolie Polie OlieMovies & TV20.59×
02Aerosol paintArts & Culture14.59×
03Meet the RobinsonsMovies & TV11.44×
04David HarbourMovies & TV11.37×
05Paint rollerHome & Garden11.30×
06StencilHome & Garden8.37×
07Millie Bobby BrownMovies & TV8.32×
08Charlie PuthMusic & Radio7.30×
09AirbrushArts & Culture7.25×
10Sadie SinkMovies & TV6.88×
11Gaten MatarazzoMovies & TV4.64×
12Alexandria Ocasio-CortezPolitics & Society4.29×
13Love IslandMovies & TV4.22×
14Magic (illusion)Kids & Family2.55×
15AmericasTravel & Leisure2.22×
16National languagePolitics & Society2.17×
17PaintHome & Garden2.13×
18Real estate brokerHome & Garden1.82×
19AutoZoneCars & Mobility1.69×
20PaintingArts & Culture1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Spray painting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Spray painting audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.50×
DIY MentalityTHRILL1.43×
Urban LifestyleOPEN1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Spray painting audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY1.05×
Early Adopter MentalityPOWER1.05×
Healthy LifestyleBALANCE1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Spray painting have in United States?

Spray painting has an estimated audience of 3,182,595 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Spray painting fans?

44.4% of Spray painting fans are female, 55.6% are male, with an average age of 41.4 years.

03

Which brands do Spray painting fans like most?

Spray painting fans show strongest brand affinity for Millie Bobby Brown (8.32×), David Harbour (11.37×), and Sadie Sink (6.88×) over the country average.

04

Where do Spray painting fans live in United States?

Spray painting fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Spray painting fans also like?

Beyond Spray painting itself, the audience over-indexes on David Harbour (11.37×), Sadie Sink (6.88×), Meet the Robinsons (11.44×), and Americas (2.22×) compared to the United States average.

Appendix

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See Spray painting audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Spray painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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