Rascasse Audience Intelligence

Aerosol paint Audience in United States

A data profile of the people who buy, follow and care about Aerosol paint in United States — modelled from more than twelve digital signal sources. Aerosol paint has an estimated audience of 724,835 people in United States.

The average Aerosol paint fan in United States is 42.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Royal Bank of Canada, Spray painting, Zootopia, with strongest over-indexing on Royal Bank of Canada (32.6× the country average).

Demographically, the Aerosol paint audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Aerosol paint fan in United States is balanced, around 42.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Royal Bank of Canada.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Aerosol paint profile in United States.

Audience size
725K
in United States
Gender
48.0%
52.0% male
Age
42.2
average years
Country rank
#29272
Topic in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Aerosol paint fans

48.0% are female, 52.0% are male, average age 42.2.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for Aerosol paint audience in United States
MetricValue
Female48.0%
Male52.0%
Average age42.2
Estimated audience size724,835
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Aerosol paint audience in United States
Age bracketShare%
16-1913%
20-2917%
30-3920%
40-4925%
50+25%
Fig. 04

Worldwide distribution

31.1%

of the worldwide Aerosol paint audience comes from United States.

Worldwide audience distribution share by country for Aerosol paint
CountryShare
United States31.1%
United Kingdom14.3%
France5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Aerosol paint audience in United States is strongest.

Fig. 05

Top regions by affinity

Aerosol paint fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~2K1.35×
02Alaska~2K1.34×
03South Dakota~2K1.30×
04Montana~3K1.24×
05Vermont~2K1.21×
06Delaware~2K1.15×
07West Virginia~4K1.13×
08Maine~3K1.13×
09New Hampshire~3K1.12×
10Hawaii~3K1.11×
11Idaho~4K1.09×
12Rhode Island~3K1.09×
13Utah~7K1.06×
14New Mexico~4K1.05×
15Washington, District of Columbia~2K1.05×
16Mississippi~6K1.03×
17Nebraska~4K1.02×
18Arkansas~6K1.01×
19Kansas~6K0.99×
20Iowa~6K0.97×
21Oklahoma~8K0.95×
22Louisiana~9K0.94×
23Kentucky~8K0.93×
24Connecticut~7K0.93×
25Nevada~7K0.93×
26Alabama~9K0.92×
27Oregon~8K0.91×
28South Carolina~10K0.90×
29Missouri~10K0.89×
30Wisconsin~10K0.89×
31Minnesota~9K0.89×
32Tennessee~10K0.88×
33Indiana~10K0.88×
34Maryland~10K0.88×
35Colorado~10K0.87×
36Arizona~10K0.86×
37Washington~10K0.85×
38Massachusetts~10K0.85×
39Michigan~20K0.84×
40New Jersey~20K0.84×
41Virginia~10K0.84×
42Ohio~20K0.82×
43North Carolina~20K0.82×
44Georgia~20K0.81×
45Pennsylvania~20K0.80×
46Illinois~20K0.79×
47California~60K0.76×
48Florida~30K0.71×
49New York~30K0.71×
50Texas~40K0.69×
Fig. 06

Affinity by region

Affinity by region — Aerosol paint, United States
0.69×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Aerosol paint audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Aerosol paint audience
#·InterestCategoryAffinity×
01Royal Bank of CanadaBusiness & Career32.60×
02Brothers GrimmLiterature23.93×
03Spray paintingArts & Culture14.59×
04ZootopiaMovies & TV7.61×
05BanksyArts & Culture7.60×
06Google ImagesInternet & Social Media5.91×
07Sherwin-WilliamsBusiness & Career5.02×
08GraffitiArts & Culture4.53×
09Art exhibitionArts & Culture2.95×
10InnovationBusiness & Career2.52×
11FedExBusiness & Career2.46×
12Solar energyHome & Garden2.43×
13Renewable energyBusiness & Career2.43×
14CabinetryHome & Garden2.16×
15Ace HardwareHome & Garden2.10×
16AutoZoneCars & Mobility2.06×
17MenardsHome & Garden1.94×
18Mortgage loansBusiness & Career1.76×
19WalgreensShopping1.58×
20PinterestInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Aerosol paint audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Aerosol paint audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.64×
PatriotismCONSERVATISM1.60×
Family OrientationCONSERVATISM1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Aerosol paint audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.80×
Healthy LifestyleBALANCE0.89×
MindfulnessBALANCE0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Aerosol paint have in United States?

Aerosol paint has an estimated audience of 724,835 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Aerosol paint fans?

48.0% of Aerosol paint fans are female, 52.0% are male, with an average age of 42.2 years.

03

Which brands do Aerosol paint fans like most?

Aerosol paint fans show strongest brand affinity for Royal Bank of Canada (32.6×), Spray painting (14.59×), and Zootopia (7.61×) over the country average.

04

Where do Aerosol paint fans live in United States?

Aerosol paint fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Aerosol paint fans also like?

Beyond Aerosol paint itself, the audience over-indexes on Spray painting (14.59×), Zootopia (7.61×), Sherwin-Williams (5.02×), and Brothers Grimm (23.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aerosol paint. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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