A data profile of the people who buy, follow and care about Aerosol paint in United States — modelled from more than twelve digital signal sources. Aerosol paint has an estimated audience of 724,835 people in United States.
The average Aerosol paint fan in United States is 42.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Royal Bank of Canada, Spray painting, Zootopia, with strongest over-indexing on Royal Bank of Canada (32.6× the country average).
Demographically, the Aerosol paint audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Aerosol paint fan in United States is balanced, around 42.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Royal Bank of Canada.
The key figures that characterise the Aerosol paint profile in United States.
48.0% are female, 52.0% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 48.0% |
| Male | 52.0% |
| Average age | 42.2 |
| Estimated audience size | 724,835 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 25% |
of the worldwide Aerosol paint audience comes from United States.
| Country | Share |
|---|---|
| United States | 31.1% |
| United Kingdom | 14.3% |
| France | 5.4% |
Where the Aerosol paint audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | ~2K | 1.35× | |
| 02 | Alaska | ~2K | 1.34× | |
| 03 | South Dakota | ~2K | 1.30× | |
| 04 | Montana | ~3K | 1.24× | |
| 05 | Vermont | ~2K | 1.21× | |
| 06 | Delaware | ~2K | 1.15× | |
| 07 | West Virginia | ~4K | 1.13× | |
| 08 | Maine | ~3K | 1.13× | |
| 09 | New Hampshire | ~3K | 1.12× | |
| 10 | Hawaii | ~3K | 1.11× | |
| 11 | Idaho | ~4K | 1.09× | |
| 12 | Rhode Island | ~3K | 1.09× | |
| 13 | Utah | ~7K | 1.06× | |
| 14 | New Mexico | ~4K | 1.05× | |
| 15 | Washington, District of Columbia | ~2K | 1.05× | |
| 16 | Mississippi | ~6K | 1.03× | |
| 17 | Nebraska | ~4K | 1.02× | |
| 18 | Arkansas | ~6K | 1.01× | |
| 19 | Kansas | ~6K | 0.99× | |
| 20 | Iowa | ~6K | 0.97× | |
| 21 | Oklahoma | ~8K | 0.95× | |
| 22 | Louisiana | ~9K | 0.94× | |
| 23 | Kentucky | ~8K | 0.93× | |
| 24 | Connecticut | ~7K | 0.93× | |
| 25 | Nevada | ~7K | 0.93× | |
| 26 | Alabama | ~9K | 0.92× | |
| 27 | Oregon | ~8K | 0.91× | |
| 28 | South Carolina | ~10K | 0.90× | |
| 29 | Missouri | ~10K | 0.89× | |
| 30 | Wisconsin | ~10K | 0.89× | |
| 31 | Minnesota | ~9K | 0.89× | |
| 32 | Tennessee | ~10K | 0.88× | |
| 33 | Indiana | ~10K | 0.88× | |
| 34 | Maryland | ~10K | 0.88× | |
| 35 | Colorado | ~10K | 0.87× | |
| 36 | Arizona | ~10K | 0.86× | |
| 37 | Washington | ~10K | 0.85× | |
| 38 | Massachusetts | ~10K | 0.85× | |
| 39 | Michigan | ~20K | 0.84× | |
| 40 | New Jersey | ~20K | 0.84× | |
| 41 | Virginia | ~10K | 0.84× | |
| 42 | Ohio | ~20K | 0.82× | |
| 43 | North Carolina | ~20K | 0.82× | |
| 44 | Georgia | ~20K | 0.81× | |
| 45 | Pennsylvania | ~20K | 0.80× | |
| 46 | Illinois | ~20K | 0.79× | |
| 47 | California | ~60K | 0.76× | |
| 48 | Florida | ~30K | 0.71× | |
| 49 | New York | ~30K | 0.71× | |
| 50 | Texas | ~40K | 0.69× |
The strongest cross-interests of the Aerosol paint audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Royal Bank of Canada | Business & Career | 32.60× | ||
| 02 | Brothers Grimm | Literature | 23.93× | ||
| 03 | Spray painting | Arts & Culture | 14.59× | ||
| 04 | Zootopia | Movies & TV | 7.61× | ||
| 05 | Banksy | Arts & Culture | 7.60× | ||
| 06 | Google Images | Internet & Social Media | 5.91× | ||
| 07 | Sherwin-Williams | Business & Career | 5.02× | ||
| 08 | Graffiti | Arts & Culture | 4.53× | ||
| 09 | Art exhibition | Arts & Culture | 2.95× | ||
| 10 | Innovation | Business & Career | 2.52× | ||
| 11 | FedEx | Business & Career | 2.46× | ||
| 12 | Solar energy | Home & Garden | 2.43× | ||
| 13 | Renewable energy | Business & Career | 2.43× | ||
| 14 | Cabinetry | Home & Garden | 2.16× | ||
| 15 | Ace Hardware | Home & Garden | 2.10× | ||
| 16 | AutoZone | Cars & Mobility | 2.06× | ||
| 17 | Menards | Home & Garden | 1.94× | ||
| 18 | Mortgage loans | Business & Career | 1.76× | ||
| 19 | Walgreens | Shopping | 1.58× | ||
| 20 | Internet & Social Media | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.64× | |
| Patriotism | CONSERVATISM | 1.60× | |
| Family Orientation | CONSERVATISM | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.80× | |
| Healthy Lifestyle | BALANCE | 0.89× | |
| Mindfulness | BALANCE | 0.89× |
Aerosol paint has an estimated audience of 724,835 people in United States, concentrated in California and Texas.
48.0% of Aerosol paint fans are female, 52.0% are male, with an average age of 42.2 years.
Aerosol paint fans show strongest brand affinity for Royal Bank of Canada (32.6×), Spray painting (14.59×), and Zootopia (7.61×) over the country average.
Aerosol paint fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Aerosol paint itself, the audience over-indexes on Spray painting (14.59×), Zootopia (7.61×), Sherwin-Williams (5.02×), and Brothers Grimm (23.93×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Aerosol paint. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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