Bayerischer Rundfunk Audience in United States

Bayerischer Rundfunk has an estimated audience of 263,209 people in United States. 67.4% are female, 32.6% are male, average age 35.4. Top regions: California, New York, Texas. Top brand affinities: Downtown Raleigh, Crosby, Stills & Nash, David Crosby, Brain Games (National Geographic), Gush Katif.

The average Bayerischer Rundfunk fan in United States is 35.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Downtown Raleigh, Crosby, Stills & Nash, David Crosby, with strongest over-indexing on Downtown Raleigh (122.55× the country average). Demographically, the Bayerischer Rundfunk audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of Bayerischer Rundfunk fans

Demographic split for Bayerischer Rundfunk audience in United States
MetricValue
Female67.4%
Male32.6%
Average age35.4
Estimated audience size263,209

Audience persona

The typical Bayerischer Rundfunk fan in United States is more female, around 35.4 years old, with strong Patriotism tendencies and a notable affinity for Downtown Raleigh.

Top regions in United States

Top regions ranked by reach for Bayerischer Rundfunk in United States
RegionReachAffinity
California32,1811.11×
New York23,2201.58×
Texas22,8551.01×
Florida19,5041.09×
Pennsylvania9,5241.07×
Georgia9,3591.15×
Ohio8,6701.07×
Illinois8,6340.98×
North Carolina8,2371.04×
Indiana7,7721.62×
New Jersey7,1711.07×
Virginia6,8671.07×
Massachusetts6,6121.28×
Michigan6,3670.93×
Tennessee5,7861.1×
Washington5,1480.97×
Maryland4,8711.08×
Arizona4,4980.84×
Colorado4,1801.01×
South Carolina3,8440.97×
Wisconsin3,8220.97×
Missouri3,8020.9×
Louisiana3,8021.12×
Minnesota3,6130.96×
Alabama3,6050.98×
Oregon2,8920.96×
Connecticut2,8441.08×
Kentucky2,6810.81×
Oklahoma2,5590.88×
Mississippi2,2461.04×
Nevada2,0500.81×
Arkansas2,0330.94×
Utah1,9300.82×
Iowa1,8650.86×
Kansas1,7390.84×
New Mexico1,3701.04×
Rhode Island1,2401.48×
Maine1,1511.22×
West Virginia1,0630.87×
Nebraska1,0510.8×
New Hampshire1,0290.99×
Hawaii9860.87×
Idaho9780.74×
Washington, District of Columbia8961.13×
Vermont6331.37×
Delaware6300.87×
Montana6050.83×
South Dakota4870.8×
Alaska3910.7×
North Dakota3750.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bayerischer Rundfunk audience
BrandAffinityCategory
Downtown Raleigh122.55×Travel & Leisure
Crosby, Stills & Nash105.65×Music & Radio
David Crosby139.04×Music & Radio
Brain Games (National Geographic)90.16×Movies & TV
Gush Katif203.16×Travel & Leisure
Ariel University204.65×Business & Career
Universal Studios Singapore134.66×Travel & Leisure
Aigle237.72×Fashion & Accessoires
BMX racing43.06×Sports
npr music100.29×Music & Radio
Banjo43.26×Music & Radio
JACOBS58.42×Food & Beverages
Brain teaser19.56×Business & Career
Nuremberg87.72×Travel & Leisure
Gourmet Cafe99.67×
Georgia Tech Yellow Jackets football18.8×Sports
Faith7.1×Politics & Society
Victoria Alexander385.29×Literature
Retirement Insurance Benefits24.95×
BR-Klassik457.48×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bayerischer Rundfunk audience
TraitClusterScore
PatriotismCONSERVATISM1.61
SpiritualityBALANCE1.39
Family OrientationCONSERVATISM1.39
LGBTQ+ IdentityOPEN1.29
TraditionCONSERVATISM1.26
Need for SecurityCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Bayerischer Rundfunk
CountryShare
Germany35.6%
Denmark17.1%
Japan5.0%

See Bayerischer Rundfunk audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Bayerischer Rundfunk have in United States?

Bayerischer Rundfunk has an estimated audience of 263,209 people in United States, concentrated in California and New York.

What is the gender split and age of Bayerischer Rundfunk fans?

67.4% of Bayerischer Rundfunk fans are female, 32.6% are male, with an average age of 35.4 years.

Which brands do Bayerischer Rundfunk fans like most?

Bayerischer Rundfunk fans show strongest brand affinity for Downtown Raleigh (122.55×), Crosby, Stills & Nash (105.65×), and David Crosby (139.04×) over the country average.

Where do Bayerischer Rundfunk fans live in United States?

Bayerischer Rundfunk fans in United States are most concentrated in California (reach 32,181), New York (reach 23,220), and Texas (reach 22,855). These three regions account for the largest share of the active audience.

What other brands do Bayerischer Rundfunk fans also like?

Beyond Bayerischer Rundfunk itself, the audience over-indexes on Crosby, Stills & Nash (105.65×), David Crosby (139.04×), Brain Games (National Geographic) (90.16×), and Gush Katif (203.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bayerischer Rundfunk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.