Rascasse Audience Intelligence

Bayerischer Rundfunk Audience in United States

A data profile of the people who buy, follow and care about Bayerischer Rundfunk in United States — modelled from more than twelve digital signal sources. Bayerischer Rundfunk has an estimated audience of 268,749 people in United States.

The average Bayerischer Rundfunk fan in United States is 35.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Downtown Raleigh, Crosby, Stills & Nash, David Crosby, with strongest over-indexing on Downtown Raleigh (122.55× the country average).

Demographically, the Bayerischer Rundfunk audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Spirituality, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bayerischer Rundfunk fan in United States is more female, around 35.4 years old, with strong Spirituality tendencies and a notable affinity for Downtown Raleigh.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bayerischer Rundfunk profile in United States.

Audience size
269K
in United States
Gender
67.4%
32.6% male
Age
35.4
average years
Country rank
#51086
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Bayerischer Rundfunk

67.4% are female, 32.6% are male, average age 35.4.

Fig. 02

Gender split

67.4%
Female
32.6%
Male
Demographic split for Bayerischer Rundfunk audience in United States
MetricValue
Female67.4%
Male32.6%
Average age35.4
Estimated audience size268,749
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Bayerischer Rundfunk audience in United States
Age bracketShare%
16-1934%
20-2919%
30-3914%
40-4913%
50+20%
Fig. 04

Worldwide distribution

1.8%

of the worldwide Bayerischer Rundfunk audience comes from United States.

Worldwide audience distribution share by country for Bayerischer Rundfunk
CountryShare
Germany35.2%
Denmark17.3%
Japan5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bayerischer Rundfunk audience in United States is strongest.

Fig. 05

Top regions by affinity

Bayerischer Rundfunk fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~8K1.59×
02New York~20K1.56×
03Rhode Island~1K1.54×
04Vermont<1K1.54×
05Massachusetts~6K1.22×
06Maine~1K1.19×
07Louisiana~4K1.16×
08New Mexico~1K1.11×
09Georgia~9K1.09×
10Washington, District of Columbia<1K1.08×
11California~30K1.06×
12New Jersey~7K1.06×
13Connecticut~3K1.06×
14Virginia~7K1.05×
15Tennessee~6K1.05×
16Mississippi~2K1.05×
17Maryland~5K1.03×
18Florida~20K1.02×
19Pennsylvania~9K1.02×
20Ohio~8K1.02×
21North Carolina~8K1.00×
22South Carolina~4K1.00×
23Alabama~4K0.99×
24Wisconsin~4K0.98×
25Texas~20K0.97×
26New Hampshire~1K0.97×
27Illinois~8K0.96×
28Colorado~4K0.95×
29Washington~5K0.94×
30West Virginia~1K0.94×
31Minnesota~3K0.93×
32Oregon~3K0.92×
33Missouri~4K0.91×
34Arkansas~2K0.91×
35Delaware<1K0.91×
36Hawaii~1K0.90×
37South Dakota<1K0.89×
38Michigan~6K0.88×
39Oklahoma~3K0.87×
40Nebraska~1K0.86×
41Montana<1K0.86×
42Kentucky~3K0.85×
43Iowa~2K0.85×
44Kansas~2K0.85×
45Arizona~5K0.84×
46Utah~2K0.84×
47Idaho~1K0.82×
48Alaska<1K0.81×
49North Dakota<1K0.80×
50Nevada~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Bayerischer Rundfunk, United States
0.79×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bayerischer Rundfunk audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bayerischer Rundfunk audience
#·InterestCategoryAffinity×
01BR-KlassikMusic & Radio457.48×
02Victoria AlexanderLiterature385.29×
03AigleFashion & Accessoires237.72×
04Ariel UniversityBusiness & Career204.65×
05Gush KatifTravel & Leisure203.16×
06David CrosbyMusic & Radio139.04×
07Universal Studios SingaporeTravel & Leisure134.66×
08Downtown RaleighTravel & Leisure122.55×
09Crosby, Stills & NashMusic & Radio105.65×
10npr musicMusic & Radio100.29×
11Gourmet CafeTopic99.67×
12Brain Games (National Geographic)Movies & TV90.16×
13NurembergTravel & Leisure87.72×
14JACOBSFood & Beverages58.42×
15BanjoMusic & Radio43.26×
16BMX racingSports43.06×
17Retirement Insurance BenefitsTopic24.95×
18Brain teaserBusiness & Career19.56×
19Georgia Tech Yellow Jackets footballSports18.80×
20FaithPolitics & Society7.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bayerischer Rundfunk audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bayerischer Rundfunk audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.45×
Healthy LifestyleBALANCE1.75×
Urban LifestyleOPEN1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bayerischer Rundfunk audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.50×
Social Media UsageJOY0.63×
Price SensitivityPREMIUM0.65×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bayerischer Rundfunk have in United States?

Bayerischer Rundfunk has an estimated audience of 268,749 people in United States, concentrated in California and New York.

02

What is the gender split and age of Bayerischer Rundfunk fans?

67.4% of Bayerischer Rundfunk fans are female, 32.6% are male, with an average age of 35.4 years.

03

Which brands do Bayerischer Rundfunk fans like most?

Bayerischer Rundfunk fans show strongest brand affinity for Downtown Raleigh (122.55×), Crosby, Stills & Nash (105.65×), and David Crosby (139.04×) over the country average.

04

Where do Bayerischer Rundfunk fans live in United States?

Bayerischer Rundfunk fans in United States are most concentrated in California (reach ~30K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Bayerischer Rundfunk fans also like?

Beyond Bayerischer Rundfunk itself, the audience over-indexes on Crosby, Stills & Nash (105.65×), David Crosby (139.04×), Brain Games (National Geographic) (90.16×), and Gush Katif (203.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bayerischer Rundfunk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →