Brain Games (National Geographic) Audience in United States
Brain Games (National Geographic) has an estimated audience of 1,170,016 people in United States. 53.3% are female, 46.7% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: Scratching post, La Jolla, Historic site, Grinch, Monogram.
The average Brain Games (National Geographic) fan in United States is 34.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scratching post, La Jolla, Historic site, with strongest over-indexing on Scratching post (54.08× the country average). Demographically, the Brain Games (National Geographic) audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Family Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: Reality
Demographics of Brain Games (National Geographic) fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 34.2 |
| Estimated audience size | 1,170,016 |
Audience persona
The typical Brain Games (National Geographic) fan in United States is balanced, around 34.2 years old, with strong Family Orientation tendencies and a notable affinity for Scratching post.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 137,508 | 1.07× |
| Texas | 98,367 | 0.98× |
| Florida | 82,349 | 1.04× |
| New York | 62,056 | 0.95× |
| Pennsylvania | 42,328 | 1.07× |
| North Carolina | 35,306 | 1× |
| Illinois | 35,206 | 0.9× |
| Ohio | 34,658 | 0.96× |
| Virginia | 34,203 | 1.2× |
| Georgia | 33,679 | 0.93× |
| Michigan | 30,482 | 1× |
| New Jersey | 27,302 | 0.92× |
| Tennessee | 25,478 | 1.09× |
| Massachusetts | 24,356 | 1.06× |
| Arizona | 23,610 | 0.99× |
| Indiana | 23,405 | 1.1× |
| Washington | 22,601 | 0.96× |
| Wisconsin | 21,823 | 1.24× |
| Missouri | 20,937 | 1.11× |
| Minnesota | 20,838 | 1.24× |
| Colorado | 20,100 | 1.09× |
| Maryland | 20,068 | 1× |
| South Carolina | 16,222 | 0.92× |
| Alabama | 15,212 | 0.93× |
| Utah | 13,894 | 1.33× |
| Oregon | 13,615 | 1.02× |
| Louisiana | 12,777 | 0.85× |
| Oklahoma | 12,451 | 0.96× |
| Kentucky | 11,846 | 0.81× |
| Connecticut | 11,432 | 0.97× |
| Iowa | 11,064 | 1.15× |
| Kansas | 10,746 | 1.17× |
| Nevada | 9,150 | 0.81× |
| Arkansas | 8,852 | 0.92× |
| Mississippi | 8,019 | 0.83× |
| Idaho | 6,688 | 1.14× |
| Nebraska | 5,844 | 1× |
| New Mexico | 5,077 | 0.87× |
| West Virginia | 4,785 | 0.88× |
| Hawaii | 4,683 | 0.93× |
| New Hampshire | 4,320 | 0.94× |
| Maine | 3,674 | 0.88× |
| Rhode Island | 3,416 | 0.92× |
| Washington, District of Columbia | 3,389 | 0.96× |
| South Dakota | 3,320 | 1.23× |
| Montana | 2,965 | 0.91× |
| Vermont | 2,616 | 1.27× |
| Delaware | 2,522 | 0.78× |
| North Dakota | 2,411 | 1× |
| Alaska | 2,158 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scratching post | 54.08× | Pets & Animals |
| La Jolla | 21.74× | Travel & Leisure |
| Historic site | 7.57× | Arts & Culture |
| Grinch | 5.44× | Movies & TV |
| Monogram | 4.73× | Home & Garden |
| Vocal harmony | 5.31× | Music & Radio |
| Wedgwood | 18.28× | Home & Garden |
| Hipster | 10.36× | Politics & Society |
| Nebraska Cornhuskers football | 3.3× | Sports |
| Étretat | 26.53× | Travel & Leisure |
| Jesse Plemons | 3.04× | Movies & TV |
| JDSU | 2.53× | Business & Career |
| Goop | 4.09× | Internet & Social Media |
| Rosie the Riveter | 12.99× | Business & Career |
| Governor of Michigan | 5.07× | Politics & Society |
| Fairy godmother | 4.87× | Literature |
| Racing | 1.64× | Cars & Mobility |
| Home staging | 3.28× | Home & Garden |
| Hibachi | 4.87× | Food & Beverages |
| Urban horticulture | 2.19× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.31 |
| Individualism | JOY | 1.28 |
| Price Sensitivity | PREMIUM | 1.1 |
| Convenience Orientation | PREMIUM | 1.1 |
| Social Media Usage | JOY | 1.05 |
| Tradition | CONSERVATISM | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.9% |
| India | 10.9% |
| United Kingdom | 5.3% |
See Brain Games (National Geographic) audiences in other countries
- Brain Games (National Geographic) — Germany
- Brain Games (National Geographic) — United Kingdom
- Brain Games (National Geographic) — France
- Brain Games (National Geographic) — Italy
- Brain Games (National Geographic) — Spain
- Brain Games (National Geographic) — Brazil
- Brain Games (National Geographic) — Japan
- Brain Games (National Geographic) — South Korea
- Brain Games (National Geographic) — India
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Frequently asked questions
How many fans does Brain Games (National Geographic) have in United States?
Brain Games (National Geographic) has an estimated audience of 1,170,016 people in United States, concentrated in California and Texas.
What is the gender split and age of Brain Games (National Geographic) fans?
53.3% of Brain Games (National Geographic) fans are female, 46.7% are male, with an average age of 34.2 years.
Which brands do Brain Games (National Geographic) fans like most?
Brain Games (National Geographic) fans show strongest brand affinity for Scratching post (54.08×), La Jolla (21.74×), and Historic site (7.57×) over the country average.
Where do Brain Games (National Geographic) fans live in United States?
Brain Games (National Geographic) fans in United States are most concentrated in California (reach 137,508), Texas (reach 98,367), and Florida (reach 82,349). These three regions account for the largest share of the active audience.
What other brands do Brain Games (National Geographic) fans also like?
Beyond Brain Games (National Geographic) itself, the audience over-indexes on La Jolla (21.74×), Historic site (7.57×), Grinch (5.44×), and Monogram (4.73×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Brain Games (National Geographic). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.