A data profile of the people who buy, follow and care about beabadoobee in United States — modelled from more than twelve digital signal sources. beabadoobee has an estimated audience of 1,674,653 people in United States.
The average beabadoobee fan in United States is 31.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Superman, TikTok, Rick and Morty, with strongest over-indexing on Superman (1.55× the country average).
Demographically, the beabadoobee audience skews more female with an average age of 31.4, and over-indexes on personality traits such as Tradition, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical beabadoobee fan in United States is more female, around 31.4 years old, with strong Tradition tendencies and a notable affinity for Superman.
The key figures that characterise the beabadoobee profile in United States.
59.1% are female, 40.9% are male, average age 31.4.
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 31.4 |
| Estimated audience size | 1,674,653 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 41% | |
| 20-29 | 23% | |
| 30-39 | 15% | |
| 40-49 | 12% | |
| 50+ | 9% |
of the worldwide beabadoobee audience comes from United States.
| Country | Share |
|---|---|
| United States | 41.1% |
| United Kingdom | 7.3% |
| Philippines | 6.0% |
Where the beabadoobee audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~400K | 1.94× | |
| 02 | Hawaii | ~20K | 1.90× | |
| 03 | Nevada | ~30K | 1.43× | |
| 04 | Washington | ~50K | 1.40× | |
| 05 | Texas | ~200K | 1.39× | |
| 06 | Massachusetts | ~50K | 1.33× | |
| 07 | New York | ~100K | 1.32× | |
| 08 | New Jersey | ~60K | 1.29× | |
| 09 | Virginia | ~60K | 1.29× | |
| 10 | Maryland | ~40K | 1.23× | |
| 11 | Georgia | ~70K | 1.21× | |
| 12 | Illinois | ~80K | 1.20× | |
| 13 | North Carolina | ~70K | 1.18× | |
| 14 | Arizona | ~40K | 1.13× | |
| 15 | Oregon | ~20K | 1.12× | |
| 16 | Connecticut | ~20K | 1.11× | |
| 17 | Washington, District of Columbia | ~6K | 1.09× | |
| 18 | Indiana | ~40K | 1.05× | |
| 19 | Pennsylvania | ~70K | 1.04× | |
| 20 | Rhode Island | ~6K | 1.04× | |
| 21 | Florida | ~100K | 0.99× | |
| 22 | Colorado | ~30K | 0.98× | |
| 23 | Delaware | ~5K | 0.98× | |
| 24 | South Carolina | ~30K | 0.97× | |
| 25 | Minnesota | ~30K | 0.97× | |
| 26 | Alaska | ~4K | 0.96× | |
| 27 | Oklahoma | ~20K | 0.95× | |
| 28 | Utah | ~20K | 0.91× | |
| 29 | Kentucky | ~20K | 0.90× | |
| 30 | Missouri | ~30K | 0.89× | |
| 31 | New Hampshire | ~7K | 0.89× | |
| 32 | Arkansas | ~10K | 0.88× | |
| 33 | Louisiana | ~20K | 0.87× | |
| 34 | Kansas | ~10K | 0.87× | |
| 35 | Nebraska | ~8K | 0.86× | |
| 36 | Tennessee | ~30K | 0.84× | |
| 37 | New Mexico | ~8K | 0.84× | |
| 38 | Vermont | ~3K | 0.84× | |
| 39 | Ohio | ~50K | 0.83× | |
| 40 | Alabama | ~20K | 0.83× | |
| 41 | Michigan | ~40K | 0.80× | |
| 42 | Wisconsin | ~20K | 0.78× | |
| 43 | Maine | ~5K | 0.78× | |
| 44 | South Dakota | ~3K | 0.77× | |
| 45 | Iowa | ~10K | 0.76× | |
| 46 | Idaho | ~7K | 0.74× | |
| 47 | North Dakota | ~3K | 0.74× | |
| 48 | Mississippi | ~10K | 0.73× | |
| 49 | West Virginia | ~6K | 0.70× | |
| 50 | Montana | ~4K | 0.68× |
The strongest cross-interests of the beabadoobee audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lana Del Rey | Music & Radio | 5.41× | ||
| 02 | Teyana Taylor | Movies & TV | 4.61× | ||
| 03 | Rick and Morty | Movies & TV | 4.14× | ||
| 04 | Madison Beer | Music & Radio | 3.93× | ||
| 05 | Cardi B | Music & Radio | 3.86× | ||
| 06 | Hailee Steinfeld | Movies & TV | 3.52× | ||
| 07 | Nicki Minaj | Music & Radio | 3.21× | ||
| 08 | Ariana Grande | Music & Radio | 3.18× | ||
| 09 | Hair Extensions | Beauty & Wellness | 2.77× | ||
| 10 | Dancehalls | Music & Radio | 2.67× | ||
| 11 | Curly Hair | Beauty & Wellness | 2.24× | ||
| 12 | ULTA Beauty | Beauty & Wellness | 1.88× | ||
| 13 | Hair care | Beauty & Wellness | 1.82× | ||
| 14 | TikTok | Internet & Social Media | 1.73× | ||
| 15 | Harry Potter | Movies & TV | 1.62× | ||
| 16 | Personal care | Health | 1.62× | ||
| 17 | Do it yourself (DIY) | Home & Garden | 1.60× | ||
| 18 | Skin care | Beauty & Wellness | 1.60× | ||
| 19 | Spotify | Internet & Social Media | 1.59× | ||
| 20 | Superman | Movies & TV | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.39× | |
| Mindfulness | BALANCE | 1.37× | |
| Luxury Orientation | PREMIUM | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.80× | |
| Need for Security | CONSERVATISM | 0.86× | |
| Individualism | JOY | 0.91× |
beabadoobee has an estimated audience of 1,674,653 people in United States, concentrated in California and Texas.
59.1% of beabadoobee fans are female, 40.9% are male, with an average age of 31.4 years.
beabadoobee fans show strongest brand affinity for Superman (1.55×), TikTok (1.73×), and Rick and Morty (4.14×) over the country average.
beabadoobee fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond beabadoobee itself, the audience over-indexes on TikTok (1.73×), Rick and Morty (4.14×), Spotify (1.59×), and Ariana Grande (3.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for beabadoobee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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