Beanie Babies Audience in United States

Beanie Babies logo

Beanie Babies has an estimated audience of 1,062,420 people in United States. 73.6% are female, 26.4% are male, average age 40.6. Top regions: California, Texas, Florida. Top brand affinities: Professional network service, Alicia Vikander, Bechtel, Luxury real estate, Design Within Reach.

The average Beanie Babies fan in United States is 40.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Professional network service, Alicia Vikander, Bechtel, with strongest over-indexing on Professional network service (43.67× the country average). Demographically, the Beanie Babies audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Price Sensitivity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Fictional Character

Demographics of Beanie Babies fans

Demographic split for Beanie Babies audience in United States
MetricValue
Female73.6%
Male26.4%
Average age40.6
Estimated audience size1,062,420

Audience persona

The typical Beanie Babies fan in United States is more female, around 40.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Professional network service.

Top regions in United States

Top regions ranked by reach for Beanie Babies in United States
RegionReachAffinity
California166,7411.43×
Texas112,9031.24×
Florida63,5200.88×
New York55,4090.93×
Illinois41,1351.16×
Pennsylvania35,3990.99×
Ohio32,6941×
North Carolina32,5051.02×
Georgia32,2410.99×
Michigan28,5241.03×
Arizona25,4401.17×
Virginia25,2430.98×
New Jersey25,1800.93×
Washington23,8631.12×
Indiana21,3711.1×
Tennessee20,7080.97×
Massachusetts20,2640.97×
Colorado17,7301.06×
Missouri17,4801.02×
Wisconsin15,6870.98×
Maryland15,3280.84×
Kentucky15,1191.14×
Minnesota15,1120.99×
Oklahoma14,7981.25×
South Carolina14,6570.92×
Alabama14,3120.96×
Oregon12,9281.06×
Louisiana12,2540.89×
Nevada11,6791.14×
Connecticut10,8521.02×
Utah10,6941.12×
Arkansas9,2981.06×
Kansas8,9131.06×
Iowa8,8191.01×
Mississippi7,2090.82×
Nebraska5,6121.05×
Idaho5,4661.03×
New Mexico5,4271.02×
Hawaii5,1371.12×
West Virginia5,0561.02×
New Hampshire3,8600.92×
Maine3,2650.86×
Rhode Island2,8400.84×
Montana2,6800.91×
Delaware2,4210.83×
Alaska2,2761×
North Dakota2,2171.02×
Washington, District of Columbia2,1980.69×
South Dakota2,0830.85×
Vermont1,4150.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beanie Babies audience
BrandAffinityCategory
Professional network service43.67×Technology & Electronics
Alicia Vikander62.67×Movies & TV
Bechtel104.33×Business & Career
Luxury real estate8.98×Business & Career
Design Within Reach41.39×Shopping
JACOBS45.42×Food & Beverages
Socialite23.02×Politics & Society
Designer5.88×Home & Garden
Cardinals8.77×Music & Radio
Walkman31.51×Technology & Electronics
Home décor products5.95×Home & Garden
Artemide72.55×Home & Garden
Architect8.25×Home & Garden
Tom Dixon60.63×Home & Garden
Foscarini78.33×Home & Garden
Self Esteem15.7×Music & Radio
Design & Interior8.39×Home & Garden
Architectural style6.11×Home & Garden
Paul Frank31.13×Fashion & Accessoires
Álvaro Morata61.56×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beanie Babies audience
TraitClusterScore
Price SensitivityPREMIUM1.48
Family OrientationCONSERVATISM1.45
Convenience OrientationPREMIUM1.4
ExtroversionTHRILL1.3
CreativityOPEN1.28
Social Media UsageJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Beanie Babies
CountryShare
United States35.2%
China9.2%
Australia3.5%

See Beanie Babies audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Beanie Babies have in United States?

Beanie Babies has an estimated audience of 1,062,420 people in United States, concentrated in California and Texas.

What is the gender split and age of Beanie Babies fans?

73.6% of Beanie Babies fans are female, 26.4% are male, with an average age of 40.6 years.

Which brands do Beanie Babies fans like most?

Beanie Babies fans show strongest brand affinity for Professional network service (43.67×), Alicia Vikander (62.67×), and Bechtel (104.33×) over the country average.

Where do Beanie Babies fans live in United States?

Beanie Babies fans in United States are most concentrated in California (reach 166,741), Texas (reach 112,903), and Florida (reach 63,520). These three regions account for the largest share of the active audience.

What other brands do Beanie Babies fans also like?

Beyond Beanie Babies itself, the audience over-indexes on Alicia Vikander (62.67×), Bechtel (104.33×), Luxury real estate (8.98×), and Design Within Reach (41.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Beanie Babies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.