Paul Frank Audience in United States

Paul Frank has an estimated audience of 292,647 people in United States. 87.9% are female, 12.1% are male, average age 33.6. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Marble Slab Creamery, Casey's General Stores, Diabetes mellitus awareness, KinderCare Learning Centers.

The average Paul Frank fan in United States is 33.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Marble Slab Creamery, Casey's General Stores, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Paul Frank audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Fashion designer

Demographics of Paul Frank fans

Demographic split for Paul Frank audience in United States
MetricValue
Female87.9%
Male12.1%
Average age33.6
Estimated audience size292,647

Audience persona

The typical Paul Frank fan in United States is more female, around 33.6 years old, with strong Extroversion tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Paul Frank in United States
RegionReachAffinity
California88,8592.76×
Texas33,7891.34×
Florida25,3581.28×
New York24,0101.47×
Illinois10,7731.1×
Georgia10,3731.15×
North Carolina9,2911.06×
Washington8,6881.48×
Pennsylvania8,6330.88×
Arizona8,1081.36×
New Jersey8,0291.08×
Ohio7,1200.79×
Virginia7,0390.99×
Michigan6,6990.88×
Massachusetts5,9101.03×
Oregon5,8701.75×
Tennessee5,3210.91×
Maryland5,1601.03×
Nevada5,1131.81×
Colorado4,9851.08×
Indiana4,5850.86×
Missouri3,8650.82×
Minnesota3,8190.91×
South Carolina3,8180.87×
Utah3,5751.36×
Wisconsin3,3810.77×
Oklahoma3,0550.94×
Louisiana3,0380.81×
Connecticut3,0271.03×
Alabama2,8400.69×
Kentucky2,8250.77×
Hawaii2,0441.63×
Kansas1,9030.83×
Arkansas1,7760.74×
Idaho1,6321.11×
Iowa1,6220.67×
New Mexico1,5411.05×
Mississippi1,4460.6×
Nebraska1,0480.71×
Washington, District of Columbia9451.07×
Rhode Island8940.96×
New Hampshire8580.74×
West Virginia8540.63×
Maine7450.71×
Delaware6590.82×
Montana5600.69×
Alaska4910.78×
Vermont4030.78×
South Dakota3820.56×
North Dakota2940.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul Frank audience
BrandAffinityCategory
Autism Awareness19.03×Health
Marble Slab Creamery64.52×Food & Beverages
Casey's General Stores18.56×Food & Beverages
Diabetes mellitus awareness12.48×Health
KinderCare Learning Centers57.98×Health
Key Food34.97×Shopping
Jabra (headset)68.63×Technology & Electronics
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Care Bears36.31×Kids & Family
Income tax13.19×Business & Career
Bratz30.31×Kids & Family
Talbots11.05×Shopping
Two Men and a Truck26.64×Business & Career
Seagate Technology44.44×Technology & Electronics
Consumer Cellular12.61×Technology & Electronics
Alamo Rent a Car16.92×Cars & Mobility
Micro Center7×Shopping
Sherwin-Williams7.38×Business & Career
Voss42.44×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul Frank audience
TraitClusterScore
ExtroversionTHRILL1.65
TraditionCONSERVATISM1.58
CreativityOPEN1.45
Urban LifestyleOPEN1.42
Luxury OrientationPREMIUM1.38
Price SensitivityPREMIUM1.37

Worldwide distribution

Worldwide audience distribution share by country for Paul Frank
CountryShare
United States41.3%
United Kingdom11.8%
Germany5.8%

See Paul Frank audiences in other countries

More Fashion designer audiences in United States

Frequently asked questions

How many fans does Paul Frank have in United States?

Paul Frank has an estimated audience of 292,647 people in United States, concentrated in California and Texas.

What is the gender split and age of Paul Frank fans?

87.9% of Paul Frank fans are female, 12.1% are male, with an average age of 33.6 years.

Which brands do Paul Frank fans like most?

Paul Frank fans show strongest brand affinity for Autism Awareness (19.03×), Marble Slab Creamery (64.52×), and Casey's General Stores (18.56×) over the country average.

Where do Paul Frank fans live in United States?

Paul Frank fans in United States are most concentrated in California (reach 88,859), Texas (reach 33,789), and Florida (reach 25,358). These three regions account for the largest share of the active audience.

What other brands do Paul Frank fans also like?

Beyond Paul Frank itself, the audience over-indexes on Marble Slab Creamery (64.52×), Casey's General Stores (18.56×), Diabetes mellitus awareness (12.48×), and KinderCare Learning Centers (57.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul Frank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.