Rascasse Audience Intelligence

Beauz Audience in United States

A data profile of the people who buy, follow and care about Beauz in United States — modelled from more than twelve digital signal sources. Beauz has an estimated audience of 24,102 people in United States.

#17among Techno in United States#35019among Person in United States#21754in Music & Radio

The average Beauz fan in United States is 37.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Concerts, Bars, Livemusic, with strongest over-indexing on Concerts (2.57× the country average).

Demographically, the Beauz audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Beauz fan in United States is balanced, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: Person · Subtype: Techno

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Beauz profile in United States.

Audience size
24K
in United States
Gender
50.3%♀
49.7% male
Age
37.3
average years
Country rank
#121044
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Beauz fans

50.3% are female, 49.7% are male, average age 37.3.

Fig. 02

Gender split

50.3%
Female
49.7%
Male
Demographic split for Beauz audience in United States
MetricValue
Female50.3%
Male49.7%
Average age37.3
Estimated audience size24,102
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Beauz audience in United States
Age bracketShare%
16-1925%
20-2921%
30-3919%
40-4918%
50+17%
Fig. 04

Worldwide distribution

35.0%

of the worldwide Beauz audience comes from United States.

Worldwide audience distribution share by country for Beauz
CountryShare
United States35.0%
Germany8.0%
Japan7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Beauz audience in United States is strongest.

Fig. 05

Top regions by affinity

Beauz fans by region: top regions in United States
#RegionReachAffinity×
01California~5K1.98×
02Washington<1K1.56×
03Colorado<1K1.33×
04Minnesota<1K1.31×
05Oregon<1K1.29×
06Utah<1K1.25×
07Illinois<1K1.23×
08Massachusetts<1K1.23×
09New York~2K1.12×
10Alaska<1K1.10×
11Washington, District of Columbia<1K1.09×
12Delaware<1K1.06×
13Nevada<1K1.05×
14Vermont<1K1.04×
15Hawaii<1K1.02×
16Rhode Island<1K1.02×
17South Dakota<1K1.02×
18Texas~2K1.01×
19New Mexico<1K1.01×
20Maine<1K1.01×
21Arizona<1K1.00×
22Idaho<1K1.00×
23West Virginia<1K1.00×
24Nebraska<1K0.99×
25New Hampshire<1K0.99×
26Montana<1K0.99×
27North Dakota<1K0.99×
28Mississippi<1K0.97×
29Arkansas<1K0.97×
30Iowa<1K0.96×
31Kansas<1K0.96×
32Oklahoma<1K0.95×
33Alabama<1K0.94×
34Louisiana<1K0.94×
35Kentucky<1K0.94×
36Connecticut<1K0.94×
37Georgia<1K0.93×
38Maryland<1K0.93×
39Missouri<1K0.93×
40South Carolina<1K0.93×
41Tennessee<1K0.92×
42Wisconsin<1K0.92×
43Indiana<1K0.91×
44Michigan<1K0.90×
45New Jersey<1K0.90×
46Virginia<1K0.90×
47Ohio<1K0.89×
48North Carolina<1K0.89×
49Pennsylvania<1K0.86×
50Florida~1K0.77×
Fig. 06

Affinity by region

Affinity by region — Beauz, United States
0.77×1.00×1.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beauz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beauz audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.57×
02DepopFashion & Accessoires2.25×
03LivemusicMusic & Radio1.93×
04Compact carCars & Mobility1.73×
05Labor DayPolitics & Society1.69×
06Megan FoxMovies & TV1.68×
07Movie theaterMovies & TV1.67×
08Us WeeklyInternet & Social Media1.63×
09Tony AwardArts & Culture1.63×
10Music festivalsMusic & Radio1.62×
11Film scoreMusic & Radio1.62×
12VoucherShopping1.59×
13BrewingFood & Beverages1.56×
14BarsTravel & Leisure1.55×
15Atlanta HawksSports1.55×
16NightlifeArts & Culture1.54×
17FoodieFood & Beverages1.52×
18FlatbreadFood & Beverages1.52×
19Facial hairBeauty & Wellness1.52×
20Wine tastingFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beauz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Beauz audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.25×
Community OrientationOPEN1.22×
ExtroversionTHRILL1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Beauz audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
DIY MentalityTHRILL0.89×
CreativityOPEN0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Beauz have in United States?

Beauz has an estimated audience of 24,102 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Beauz fans?

50.3% of Beauz fans are female, 49.7% are male, with an average age of 37.3 years.

03

Which brands do Beauz fans like most?

Beauz fans show strongest brand affinity for Concerts (2.57×), Bars (1.55×), and Livemusic (1.93×) over the country average.

04

Where do Beauz fans live in United States?

Beauz fans in United States are most concentrated in California (reach ~5K), Texas (reach ~2K), and New York (reach ~2K). These three regions account for the largest share of the active audience.

05

What other brands do Beauz fans also like?

Beyond Beauz itself, the audience over-indexes on Bars (1.55×), Livemusic (1.93×), Foodie (1.52×), and Music festivals (1.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Techno audiences in United States

See Beauz audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Beauz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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