Rascasse Audience Intelligence

Bebê Store Audience in United States

A data profile of the people who buy, follow and care about Bebê Store in United States — modelled from more than twelve digital signal sources. Bebê Store has an estimated audience of 278,596 people in United States.

#1685among Website / Newspaper / Magazine in United States#1636in Fashion & Accessoires

The average Bebê Store fan in United States is 35.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Baby food, Parental leave, Spar (retailer), with strongest over-indexing on Baby food (23.92× the country average).

Demographically, the Bebê Store audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Pet Ownership, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bebê Store fan in United States is more female, around 35.2 years old, with strong Pet Ownership tendencies and a notable affinity for Baby food.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bebê Store profile in United States.

Audience size
279K
in United States
Gender
74.7%♀
25.3% male
Age
35.2
average years
Country rank
#50194
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Bebê Store

74.7% are female, 25.3% are male, average age 35.2.

Fig. 02

Gender split

74.7%
Female
25.3%
Male
Demographic split for Bebê Store audience in United States
MetricValue
Female74.7%
Male25.3%
Average age35.2
Estimated audience size278,596
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Bebê Store audience in United States
Age bracketShare%
16-1925%
20-2927%
30-3921%
40-4915%
50+12%
Fig. 04

Worldwide distribution

61.4%

of the worldwide Bebê Store audience comes from United States.

Worldwide audience distribution share by country for Bebê Store
CountryShare
United States61.4%
Brazil26.1%
Portugal2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bebê Store audience in United States is strongest.

Fig. 05

Top regions by affinity

Bebê Store fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~10K1.57×
02New York~20K1.46×
03California~40K1.43×
04Florida~30K1.39×
05Alaska<1K1.23×
06Vermont<1K1.20×
07Maryland~6K1.18×
08Rhode Island~1K1.15×
09North Dakota<1K1.12×
10South Dakota<1K1.11×
11Massachusetts~6K1.10×
12Delaware<1K1.10×
13Nevada~3K1.08×
14Hawaii~1K1.04×
15New Hampshire~1K1.04×
16Illinois~10K1.03×
17Maine~1K1.03×
18Connecticut~3K1.01×
19Idaho~1K1.00×
20West Virginia~1K1.00×
21Washington, District of Columbia<1K1.00×
22Montana<1K1.00×
23Virginia~7K0.99×
24New Mexico~1K0.99×
25Mississippi~2K0.97×
26Nebraska~1K0.97×
27Arkansas~2K0.95×
28Pennsylvania~9K0.94×
29Texas~20K0.93×
30Michigan~7K0.93×
31Arizona~5K0.93×
32Kansas~2K0.93×
33Georgia~8K0.92×
34Louisiana~3K0.92×
35Iowa~2K0.92×
36Oklahoma~3K0.91×
37Utah~2K0.91×
38Kentucky~3K0.90×
39Oregon~3K0.90×
40Alabama~3K0.89×
41South Carolina~4K0.88×
42Minnesota~3K0.88×
43Wisconsin~4K0.87×
44Tennessee~5K0.86×
45Missouri~4K0.86×
46Indiana~4K0.85×
47Colorado~4K0.85×
48North Carolina~7K0.82×
49Washington~5K0.82×
50Ohio~7K0.77×
Fig. 06

Affinity by region

Affinity by region — Bebê Store, United States
0.77×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bebê Store audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bebê Store audience
#·InterestCategoryAffinity×
01Spar (retailer)Shopping111.48×
02Larry PagePolitics & Society43.67×
03Court shoeFashion & Accessoires32.73×
04Parental leaveKids & Family31.84×
05Baby foodKids & Family23.92×
06Impulse purchaseShopping21.82×
07Plastic SurgeonHealth21.67×
08Monty PythonMovies & TV20.00×
09Armageddon (1998 film)Movies & TV18.07×
10RonaldinhoSports15.42×
11TracksuitFashion & Accessoires13.81×
12Peter ThielBusiness & Career13.05×
13Early childhood educationBusiness & Career9.15×
14Child developmentBusiness & Career8.41×
15HinduismPolitics & Society8.33×
16New Year's EveHome & Garden6.99×
17HypermarketShopping6.42×
18Digital photographyBusiness & Career4.61×
19Google NewsNews4.35×
20RadioTechnology & Electronics3.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bebê Store audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bebê Store audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.98×
Design AffinityPREMIUM1.95×
MindfulnessBALANCE1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bebê Store audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.69×
TraditionCONSERVATISM0.89×
Social Media UsageJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bebê Store have in United States?

Bebê Store has an estimated audience of 278,596 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Bebê Store fans?

74.7% of Bebê Store fans are female, 25.3% are male, with an average age of 35.2 years.

03

Which brands do Bebê Store fans like most?

Bebê Store fans show strongest brand affinity for Baby food (23.92×), Parental leave (31.84×), and Spar (retailer) (111.48×) over the country average.

04

Where do Bebê Store fans live in United States?

Bebê Store fans in United States are most concentrated in California (reach ~40K), Florida (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Bebê Store fans also like?

Beyond Bebê Store itself, the audience over-indexes on Parental leave (31.84×), Spar (retailer) (111.48×), Larry Page (43.67×), and Peter Thiel (13.05×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Bebê Store audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bebê Store. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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