Tracksuit Audience in United States

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Tracksuit has an estimated audience of 2,867,657 people in United States. 52.1% are female, 47.9% are male, average age 36.3. Top regions: California, New York, Texas. Top brand affinities: Madhuri Dixit, Angel Haze, DeFacto, Ankara, The Holiday.

The average Tracksuit fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Madhuri Dixit, Angel Haze, DeFacto, with strongest over-indexing on Madhuri Dixit (421.31× the country average). Demographically, the Tracksuit audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Tracksuit fans

Demographic split for Tracksuit audience in United States
MetricValue
Female52.1%
Male47.9%
Average age36.3
Estimated audience size2,867,657

Audience persona

The typical Tracksuit fan in United States is balanced, around 36.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Madhuri Dixit.

Top regions in United States

Top regions ranked by reach for Tracksuit in United States
RegionReachAffinity
California473,3971.5×
New York299,9861.87×
Texas284,8421.16×
Florida251,3441.29×
Georgia133,2921.51×
Illinois121,2761.27×
New Jersey105,5191.45×
Pennsylvania101,2041.05×
North Carolina95,5011.11×
Virginia87,6511.25×
Ohio81,2740.92×
Michigan75,8511.01×
Maryland74,5901.51×
Massachusetts68,3931.21×
Washington61,9181.08×
Tennessee55,4690.96×
Arizona53,9140.92×
Alabama52,8771.32×
South Carolina49,5241.15×
Indiana48,4120.92×
Louisiana47,2601.28×
Minnesota42,9201.04×
Missouri41,8810.91×
Colorado37,2730.82×
Nevada33,3851.2×
Connecticut33,3411.16×
Kentucky31,7250.88×
Wisconsin31,6370.73×
Mississippi31,0591.31×
Oregon31,0560.94×
Oklahoma25,4440.8×
Arkansas23,4250.99×
Utah19,5900.76×
Kansas17,1660.76×
Iowa15,2400.65×
Washington, District of Columbia14,0321.63×
Nebraska11,1070.77×
Hawaii10,7020.87×
New Mexico10,4970.73×
Rhode Island8,9680.98×
Delaware8,8891.12×
New Hampshire7,8690.7×
West Virginia7,8300.59×
Idaho7,4690.52×
Maine6,9780.68×
Alaska5,4090.88×
North Dakota4,3880.74×
Montana3,8920.49×
South Dakota3,1770.48×
Vermont3,1650.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tracksuit audience
BrandAffinityCategory
Madhuri Dixit421.31×Movies & TV
Angel Haze366.67×Music & Radio
DeFacto49.13×Fashion & Accessoires
Ankara19.38×Travel & Leisure
The Holiday10.64×Movies & TV
Sweatpants8.05×Fashion & Accessoires
Pull&Bear26.65×Fashion & Accessoires
Henna13.31×Home & Garden
Trousers2.96×Fashion & Accessoires
Bursa23.62×Travel & Leisure
I-D34.09×Fashion & Accessoires
Clothing1.51×Fashion & Accessoires
İzmir22×Travel & Leisure
Stradivarius15.58×Shopping
LC Waikiki19.86×Fashion & Accessoires
Human behavior2.95×Kids & Family
1990s in fashion3.1×Fashion & Accessoires
Footwear1.58×Fashion & Accessoires
Lingerie2.52×Fashion & Accessoires
Macy's1.73×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tracksuit audience
TraitClusterScore
Early Adopter MentalityPOWER2.07
SustainabilityBALANCE1.53
LGBTQ+ IdentityOPEN1.47
Design AffinityPREMIUM1.44
Luxury OrientationPREMIUM1.4
Social Media UsageJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Tracksuit
CountryShare
Turkey12.1%
South Korea11.1%
United States10.2%

See Tracksuit audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Tracksuit have in United States?

Tracksuit has an estimated audience of 2,867,657 people in United States, concentrated in California and New York.

What is the gender split and age of Tracksuit fans?

52.1% of Tracksuit fans are female, 47.9% are male, with an average age of 36.3 years.

Which brands do Tracksuit fans like most?

Tracksuit fans show strongest brand affinity for Madhuri Dixit (421.31×), Angel Haze (366.67×), and DeFacto (49.13×) over the country average.

Where do Tracksuit fans live in United States?

Tracksuit fans in United States are most concentrated in California (reach 473,397), New York (reach 299,986), and Texas (reach 284,842). These three regions account for the largest share of the active audience.

What other brands do Tracksuit fans also like?

Beyond Tracksuit itself, the audience over-indexes on Angel Haze (366.67×), DeFacto (49.13×), Ankara (19.38×), and The Holiday (10.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tracksuit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.