İzmir Audience in United States

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İzmir has an estimated audience of 706,566 people in United States. 49.0% are female, 51.0% are male, average age 37.1. Top regions: California, New York, Texas. Top brand affinities: Electrolyte, Natural rubber, Voter registration, Nationality, Bank account.

The average İzmir fan in United States is 37.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Electrolyte, Natural rubber, Voter registration, with strongest over-indexing on Electrolyte (166.71× the country average). Demographically, the İzmir audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of İzmir fans

Demographic split for İzmir audience in United States
MetricValue
Female49.0%
Male51.0%
Average age37.1
Estimated audience size706,566

Audience persona

The typical İzmir fan in United States is balanced, around 37.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Electrolyte.

Top regions in United States

Top regions ranked by reach for İzmir in United States
RegionReachAffinity
California113,0061.45×
New York72,8661.85×
Texas64,0541.05×
Florida54,6071.14×
Illinois30,5711.3×
Virginia29,4301.71×
New Jersey27,9101.55×
Pennsylvania23,9681.01×
Massachusetts23,9181.72×
Washington22,6911.6×
Georgia20,6680.95×
North Carolina19,3730.91×
Michigan15,7540.85×
Maryland15,4631.27×
Ohio15,4510.71×
Arizona14,2080.98×
Colorado12,5651.13×
Missouri11,7891.04×
Tennessee11,0440.78×
Oregon9,7511.2×
Indiana8,7470.68×
Minnesota8,7350.86×
Wisconsin8,1770.77×
Connecticut7,6081.07×
South Carolina7,1860.68×
Alabama6,8350.69×
Washington, District of Columbia6,8263.21×
Nevada5,8780.86×
Kentucky5,5590.63×
Utah5,3710.85×
Louisiana5,0610.56×
Oklahoma4,5330.58×
Iowa3,8780.67×
Kansas3,7660.68×
Arkansas3,4950.6×
Nebraska3,2150.91×
Hawaii2,9460.97×
New Mexico2,8660.81×
Idaho2,7860.79×
New Hampshire2,7520.99×
Maine2,7471.09×
Mississippi2,5390.44×
Rhode Island2,2911.02×
Delaware1,7400.89×
Montana1,6830.86×
West Virginia1,6120.49×
Alaska1,6091.06×
Vermont1,2441×
Wyoming1,0060.96×
South Dakota9300.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for İzmir audience
BrandAffinityCategory
Electrolyte166.71×Health
Natural rubber14.07×Cars & Mobility
Voter registration16.66×Politics & Society
Nationality4.36×Politics & Society
Bank account4.5×Business & Career
UK garage6.66×Music & Radio
Combat sport1.86×Sports
Howlite29.77×Fashion & Accessoires
Stamp collecting4.63×Home & Garden
Nebraska Cornhuskers football3.37×Sports
Elsword14.26×Games
JDSU2.6×Business & Career
Queens College, City University of New York5.71×Business & Career
Jesse Plemons2.51×Movies & TV
Gilt.com5.81×Shopping
Embroidery Library10.79×Home & Garden
Jeep Wagoneer3.5×Cars & Mobility
Jaws3.16×Movies & TV
Mothercare1.87×Kids & Family
Penn & Teller4.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by İzmir audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.93
Pet OwnershipJOY2.45
Design AffinityPREMIUM2.12
TravellingTHRILL2.11
Risk AppetiteTHRILL2.06
Luxury OrientationPREMIUM2.06

Worldwide distribution

Worldwide audience distribution share by country for İzmir
CountryShare
Turkey22.3%
Germany7.0%
United States3.2%

See İzmir audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does İzmir have in United States?

İzmir has an estimated audience of 706,566 people in United States, concentrated in California and New York.

What is the gender split and age of İzmir fans?

49.0% of İzmir fans are female, 51.0% are male, with an average age of 37.1 years.

Which brands do İzmir fans like most?

İzmir fans show strongest brand affinity for Electrolyte (166.71×), Natural rubber (14.07×), and Voter registration (16.66×) over the country average.

Where do İzmir fans live in United States?

İzmir fans in United States are most concentrated in California (reach 113,006), New York (reach 72,866), and Texas (reach 64,054). These three regions account for the largest share of the active audience.

What other brands do İzmir fans also like?

Beyond İzmir itself, the audience over-indexes on Natural rubber (14.07×), Voter registration (16.66×), Nationality (4.36×), and Bank account (4.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for İzmir. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.