Bejeweled Audience in United States

Bejeweled has an estimated audience of 291,600 people in United States. 67.4% are female, 32.6% are male, average age 31.3. Top regions: California, Texas, Florida. Top brand affinities: Candy Crush Saga, Capital One, Google Maps, Circle K, Indeed.com.

The average Bejeweled fan in United States is 31.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Candy Crush Saga, Capital One, Google Maps, with strongest over-indexing on Candy Crush Saga (25.47× the country average). Demographically, the Bejeweled audience skews more female with an average age of 31.3, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Casual game

Demographics of Bejeweled fans

Demographic split for Bejeweled audience in United States
MetricValue
Female67.4%
Male32.6%
Average age31.3
Estimated audience size291,600

Audience persona

The typical Bejeweled fan in United States is more female, around 31.3 years old, with strong Tradition tendencies and a notable affinity for Candy Crush Saga.

Top regions in United States

Top regions ranked by reach for Bejeweled in United States
RegionReachAffinity
California31,9311×
Texas21,5450.86×
Florida18,6790.95×
New York17,7001.09×
Pennsylvania9,5650.97×
Illinois8,9410.92×
Ohio8,8740.99×
Michigan8,8391.16×
North Carolina8,5920.98×
Georgia8,0910.9×
Virginia8,0631.14×
New Jersey7,2060.97×
Indiana6,9871.31×
Arizona6,9721.17×
Washington6,7401.15×
Massachusetts6,2871.09×
Tennessee5,9301.01×
Missouri5,3161.13×
Maryland4,8970.98×
Wisconsin4,3841×
Alabama4,3661.07×
Colorado4,3110.94×
Louisiana4,2581.13×
Oregon4,0721.22×
Kentucky3,9841.09×
Minnesota3,9100.94×
Oklahoma3,7781.17×
South Carolina3,6840.84×
Utah3,3481.28×
Connecticut2,8680.98×
Arkansas2,6331.1×
Kansas2,6221.14×
Iowa2,3440.98×
Nevada2,3340.83×
Mississippi1,9630.82×
Maine1,6081.54×
Idaho1,4871.02×
New Mexico1,4621×
Nebraska1,4430.99×
New Hampshire1,2851.12×
West Virginia1,1960.88×
Hawaii1,0030.8×
Montana8141.01×
Washington, District of Columbia7590.87×
Rhode Island7090.76×
Alaska5950.95×
Delaware5630.7×
North Dakota5360.89×
South Dakota4820.72×
Vermont4520.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bejeweled audience
BrandAffinityCategory
Candy Crush Saga25.47×Games
Capital One5.59×Business & Career
Google Maps4.9×Internet & Social Media
Circle K8.68×Shopping
Indeed.com4.79×Business & Career
CarGurus5.08×Cars & Mobility
DeviantArt5.56×Internet & Social Media
Enterprise Rent-A-Car4.6×Cars & Mobility
Beetlejuice3.59×Movies & TV
Kia Sportage15×Cars & Mobility
AccuWeather4.52×Home & Garden
Google News3.92×News
Khan Academy5.46×Business & Career
ICloud5.85×Technology & Electronics
Bruce Willis4.5×Movies & TV
Aaron Rodgers3.98×Sports
Billy Bob Thornton5.24×Movies & TV
Bubble Shooter13.75×Games
Dakota Johnson5.35×Movies & TV
Staples (Canada)2.89×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bejeweled audience
TraitClusterScore
TraditionCONSERVATISM1.12
Need for SecurityCONSERVATISM1.12
ExtroversionTHRILL1.11
Price SensitivityPREMIUM1.11
MindfulnessBALANCE1
CreativityOPEN0.99

Worldwide distribution

Worldwide audience distribution share by country for Bejeweled
CountryShare
United States38.6%
India6.1%
United Kingdom5.7%

See Bejeweled audiences in other countries

More Casual game audiences in United States

Frequently asked questions

How many fans does Bejeweled have in United States?

Bejeweled has an estimated audience of 291,600 people in United States, concentrated in California and Texas.

What is the gender split and age of Bejeweled fans?

67.4% of Bejeweled fans are female, 32.6% are male, with an average age of 31.3 years.

Which brands do Bejeweled fans like most?

Bejeweled fans show strongest brand affinity for Candy Crush Saga (25.47×), Capital One (5.59×), and Google Maps (4.9×) over the country average.

Where do Bejeweled fans live in United States?

Bejeweled fans in United States are most concentrated in California (reach 31,931), Texas (reach 21,545), and Florida (reach 18,679). These three regions account for the largest share of the active audience.

What other brands do Bejeweled fans also like?

Beyond Bejeweled itself, the audience over-indexes on Capital One (5.59×), Google Maps (4.9×), Circle K (8.68×), and Indeed.com (4.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bejeweled. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.