Benchmark (venture capital firm) Audience in United States

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Benchmark (venture capital firm) has an estimated audience of 702,739 people in United States. 43.0% are female, 57.0% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Bryan Cranston, Real-time ridesharing, Ryan Gosling, Bentley Continental GT, Carsharing.

The average Benchmark (venture capital firm) fan in United States is 38.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bryan Cranston, Real-time ridesharing, Ryan Gosling, with strongest over-indexing on Bryan Cranston (27.33× the country average). Demographically, the Benchmark (venture capital firm) audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Venture capital

Demographics of Benchmark (venture capital firm) fans

Demographic split for Benchmark (venture capital firm) audience in United States
MetricValue
Female43.0%
Male57.0%
Average age38.9
Estimated audience size702,739

Audience persona

The typical Benchmark (venture capital firm) fan in United States is more male, around 38.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Bryan Cranston.

Top regions in United States

Top regions ranked by reach for Benchmark (venture capital firm) in United States
RegionReachAffinity
California106,9701.38×
Texas60,0270.99×
Florida55,0691.16×
New York41,1701.05×
Illinois37,1931.59×
North Carolina34,1711.62×
Ohio33,2251.53×
Georgia32,8221.52×
Virginia25,9371.52×
Pennsylvania22,3490.94×
Tennessee21,0221.49×
New Jersey18,1361.01×
Indiana17,4301.36×
Michigan16,4710.9×
Massachusetts15,1941.1×
Arizona14,4951.01×
Washington14,027
Maryland11,7750.97×
Colorado10,7200.97×
Missouri10,2690.91×
Alabama9,9301.01×
Minnesota9,8770.98×
South Carolina9,6160.91×
Kentucky9,2331.05×
Oregon8,7541.09×
Wisconsin8,4450.8×
Connecticut7,6371.08×
Louisiana7,1450.79×
Oklahoma6,5190.84×
Arkansas5,794
Utah5,6100.89×
Nevada4,8740.72×
Iowa4,8390.84×
Kansas4,6400.84×
Mississippi4,3710.75×
New Hampshire3,4131.23×
Idaho3,2380.92×
Nebraska2,4990.71×
Washington, District of Columbia2,4631.17×
New Mexico2,2210.63×
West Virginia2,2090.67×
Hawaii2,0730.69×
Delaware2,0671.07×
Maine2,0060.8×
Montana1,9831.02×
Rhode Island1,8640.83×
South Dakota1,2820.79×
North Dakota1,1110.77×
Alaska1,0750.71×
Vermont9410.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Benchmark (venture capital firm) audience
BrandAffinityCategory
Bryan Cranston27.33×Movies & TV
Real-time ridesharing56.67×Cars & Mobility
Ryan Gosling19.44×Movies & TV
Bentley Continental GT54.15×Cars & Mobility
Carsharing20.21×Cars & Mobility
Peter Thiel11.65×Business & Career
Y Combinator (company)27.81×Business & Career
Bank of America3.36×Business & Career
Kipling (brand)33.53×Fashion & Accessoires
Venture capital6.05×Business & Career
FC Bayern Munich4.57×Sports
George Soros13.52×Business & Career
Brooch18.71×Fashion & Accessoires
TD Canada Trust40.13×Business & Career
Lamborghini Gallardo21.35×Cars & Mobility
Houston Astros4.69×Sports
Codecademy8.35×Internet & Social Media
T-Mobile2.08×Technology & Electronics
AngelList17.62×Business & Career
Livemusic2.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Benchmark (venture capital firm) audience
TraitClusterScore
Urban LifestyleOPEN13.6
Career OrientationPOWER2.09
Quality AwarenessPREMIUM2.09
TravellingTHRILL1.68
Risk AppetiteTHRILL1.58
MindfulnessBALANCE1.54

Worldwide distribution

Worldwide audience distribution share by country for Benchmark (venture capital firm)
CountryShare
Brazil20.4%
United States19.8%
Mexico5.6%

See Benchmark (venture capital firm) audiences in other countries

More Venture capital audiences in United States

Frequently asked questions

How many fans does Benchmark (venture capital firm) have in United States?

Benchmark (venture capital firm) has an estimated audience of 702,739 people in United States, concentrated in California and Texas.

What is the gender split and age of Benchmark (venture capital firm) fans?

43.0% of Benchmark (venture capital firm) fans are female, 57.0% are male, with an average age of 38.9 years.

Which brands do Benchmark (venture capital firm) fans like most?

Benchmark (venture capital firm) fans show strongest brand affinity for Bryan Cranston (27.33×), Real-time ridesharing (56.67×), and Ryan Gosling (19.44×) over the country average.

Where do Benchmark (venture capital firm) fans live in United States?

Benchmark (venture capital firm) fans in United States are most concentrated in California (reach 106,970), Texas (reach 60,027), and Florida (reach 55,069). These three regions account for the largest share of the active audience.

What other brands do Benchmark (venture capital firm) fans also like?

Beyond Benchmark (venture capital firm) itself, the audience over-indexes on Real-time ridesharing (56.67×), Ryan Gosling (19.44×), Bentley Continental GT (54.15×), and Carsharing (20.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Benchmark (venture capital firm). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.