Rascasse Audience Intelligence

Venture capital Audience in United States

A data profile of the people who buy, follow and care about Venture capital in United States — modelled from more than twelve digital signal sources. Venture capital has an estimated audience of 14,100,988 people in United States.

#1683among Topic in United States#258in Business & Career

The average Venture capital fan in United States is 42.4 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Nordstrom rack, Poshmark, Money, with strongest over-indexing on Nordstrom rack (3.44× the country average).

Demographically, the Venture capital audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Career Orientation, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Venture capital fan in United States is balanced, around 42.4 years old, with strong Career Orientation tendencies and a notable affinity for Nordstrom rack.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Venture capital profile in United States.

Audience size
14.1M
in United States
Gender
47.0%♀
53.0% male
Age
42.4
average years
Country rank
#2496
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Venture capital fans

47.0% are female, 53.0% are male, average age 42.4.

Fig. 02

Gender split

47.0%
Female
53.0%
Male
Demographic split for Venture capital audience in United States
MetricValue
Female47.0%
Male53.0%
Average age42.4
Estimated audience size14,100,988
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Venture capital audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3920%
40-4924%
50+27%
Fig. 04

Worldwide distribution

31.7%

of the worldwide Venture capital audience comes from United States.

Worldwide audience distribution share by country for Venture capital
CountryShare
United States31.7%
Brazil6.0%
India5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Venture capital audience in United States is strongest.

Fig. 05

Top regions by affinity

Venture capital fans by region: top regions in United States
#RegionReachAffinity×
01Florida~5.5M5.69×
02New Jersey~800K2.27×
03Washington, District of Columbia~70K1.65×
04Connecticut~200K1.52×
05New York~1M1.49×
06Massachusetts~400K1.42×
07Virginia~500K1.38×
08California~2M1.34×
09Ohio~500K1.17×
10Mississippi~100K1.15×
11Georgia~500K1.13×
12Louisiana~200K1.10×
13Maryland~300K1.05×
14Texas~1M1.03×
15Illinois~500K1.00×
16North Carolina~400K1.00×
17Pennsylvania~500K0.99×
18Alabama~200K0.99×
19Rhode Island~40K0.99×
20Indiana~200K0.95×
21South Carolina~200K0.95×
22Delaware~40K0.94×
23Michigan~300K0.93×
24Vermont~20K0.91×
25Nevada~100K0.86×
26Washington~200K0.85×
27New Hampshire~50K0.85×
28Tennessee~200K0.84×
29Kentucky~100K0.84×
30Arkansas~100K0.84×
31Hawaii~50K0.84×
32Kansas~90K0.83×
33Maine~40K0.83×
34Missouri~200K0.80×
35Oklahoma~100K0.80×
36South Dakota~30K0.80×
37Colorado~200K0.78×
38Minnesota~200K0.78×
39Utah~100K0.78×
40Oregon~100K0.77×
41West Virginia~50K0.77×
42North Dakota~20K0.77×
43Arizona~200K0.76×
44Alaska~20K0.76×
45Nebraska~50K0.74×
46Idaho~50K0.74×
47Wisconsin~200K0.73×
48Iowa~90K0.73×
49New Mexico~50K0.71×
50Montana~30K0.67×
Fig. 06

Affinity by region

Affinity by region — Venture capital, United States
0.67×1.00×5.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Venture capital audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Venture capital audience
#·InterestCategoryAffinity×
01PoshmarkShopping3.65×
02Toronto-Dominion BankBusiness & Career3.57×
03Nordstrom rackFashion & Accessoires3.44×
04FundraisingBusiness & Career2.75×
05Credit (finance)Business & Career2.71×
06CarGurusCars & Mobility2.71×
07PriceShopping2.00×
08MoneyBusiness & Career1.86×
09FinanceBusiness & Career1.85×
10Macy'sShopping1.81×
11AutoZoneCars & Mobility1.77×
12OrganizationBusiness & Career1.76×
13EmailTechnology & Electronics1.75×
14SoftwareTechnology & Electronics1.62×
15SmartphonesTechnology & Electronics1.58×
16U.S. stateTravel & Leisure1.57×
17Sales promotionShopping1.54×
18EBayShopping1.54×
19Mobile phonesTechnology & Electronics1.50×
20AutomobilesCars & Mobility1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Venture capital audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Venture capital audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.60×
DIY MentalityTHRILL1.39×
Need for SecurityCONSERVATISM1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Venture capital audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.95×
Healthy LifestyleBALANCE0.96×
SpiritualityBALANCE0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Venture capital have in United States?

Venture capital has an estimated audience of 14,100,988 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Venture capital fans?

47.0% of Venture capital fans are female, 53.0% are male, with an average age of 42.4 years.

03

Which brands do Venture capital fans like most?

Venture capital fans show strongest brand affinity for Nordstrom rack (3.44×), Poshmark (3.65×), and Money (1.86×) over the country average.

04

Where do Venture capital fans live in United States?

Venture capital fans in United States are most concentrated in Florida (reach ~5.5M), California (reach ~2M), and Texas (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Venture capital fans also like?

Beyond Venture capital itself, the audience over-indexes on Poshmark (3.65×), Money (1.86×), Finance (1.85×), and Software (1.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Venture capital audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Venture capital. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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