Big Cat Rescue Audience in United States

Big Cat Rescue has an estimated audience of 795,536 people in United States. 62.0% are female, 38.0% are male, average age 41.9. Top regions: Florida, Texas, California. Top brand affinities: DocuSign, Cumberland Farms, Autism Awareness, Diabetes mellitus awareness, PSV Eindhoven.

The average Big Cat Rescue fan in United States is 41.9 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include DocuSign, Cumberland Farms, Autism Awareness, with strongest over-indexing on DocuSign (42.01× the country average). Demographically, the Big Cat Rescue audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Pet Ownership, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: NGO / Political Party · Subtype: Charity

Demographics of Big Cat Rescue fans

Demographic split for Big Cat Rescue audience in United States
MetricValue
Female62.0%
Male38.0%
Average age41.9
Estimated audience size795,536

Audience persona

The typical Big Cat Rescue fan in United States is more female, around 41.9 years old, with strong Pet Ownership tendencies and a notable affinity for DocuSign.

Top regions in United States

Top regions ranked by reach for Big Cat Rescue in United States
RegionReachAffinity
Florida425,0017.89×
Texas44,7270.65×
California41,8920.48×
Wisconsin33,3592.79×
North Carolina29,0171.21×
New York28,9560.65×
Ohio28,3411.16×
Georgia26,6351.09×
Illinois24,0990.91×
Indiana23,1891.6×
Pennsylvania22,7380.85×
Michigan21,2991.02×
Virginia16,3030.84×
Tennessee15,6840.98×
Massachusetts14,1200.9×
New Jersey12,9310.64×
Missouri12,0220.94×
Washington11,6000.73×
Kentucky11,3071.13×
South Carolina10,7940.9×
Colorado10,5470.84×
Maryland9,2690.68×
Oklahoma9,1321.03×
Minnesota8,9700.79×
Alabama8,4190.76×
Arizona7,9170.49×
Louisiana7,5370.73×
Arkansas7,0291.07×
Iowa6,3820.97×
Oregon5,9690.65×
Connecticut5,9380.74×
Kansas5,6020.89×
Nevada4,2550.55×
Mississippi4,1820.64×
Utah4,1020.58×
New Hampshire3,6901.18×
Maine3,5611.25×
West Virginia3,4520.93×
Nebraska2,7100.68×
Rhode Island2,5241×
Idaho2,4990.63×
New Mexico2,3220.58×
Washington, District of Columbia1,5360.64×
Vermont1,3870.99×
Montana1,3800.63×
South Dakota1,2820.7×
Delaware1,1970.55×
Alaska1,1170.66×
North Dakota1,0920.67×
Hawaii1,0700.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Big Cat Rescue audience
BrandAffinityCategory
DocuSign42.01×Technology & Electronics
Cumberland Farms64.94×Shopping
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
PSV Eindhoven64.95×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Dog agility13.93×Pets & Animals
Income tax13.19×Business & Career
Dog daycare21.11×Pets & Animals
Alan Tudyk16.07×Movies & TV
Planet Fitness3.64×Sports
Pet sitting6.03×Pets & Animals
Google Earth7.66×Internet & Social Media
Diaper bag5.08×Kids & Family
Charles, Prince of Wales18.87×Politics & Society
Matthew Gray Gubler16.6×Fashion & Accessoires
Petco3.63×Shopping
Google Maps2.47×Internet & Social Media
Indeed.com2.59×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Big Cat Rescue audience
TraitClusterScore
Pet OwnershipJOY2.23
PatriotismCONSERVATISM1.54
Community OrientationOPEN1.51
ExtroversionTHRILL1.43
Early Adopter MentalityPOWER1.32
MindfulnessBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Big Cat Rescue
CountryShare
United States87.6%
France1.4%
United Kingdom1.3%

See Big Cat Rescue audiences in other countries

More Charity audiences in United States

Frequently asked questions

How many fans does Big Cat Rescue have in United States?

Big Cat Rescue has an estimated audience of 795,536 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Big Cat Rescue fans?

62.0% of Big Cat Rescue fans are female, 38.0% are male, with an average age of 41.9 years.

Which brands do Big Cat Rescue fans like most?

Big Cat Rescue fans show strongest brand affinity for DocuSign (42.01×), Cumberland Farms (64.94×), and Autism Awareness (19.03×) over the country average.

Where do Big Cat Rescue fans live in United States?

Big Cat Rescue fans in United States are most concentrated in Florida (reach 425,001), Texas (reach 44,727), and California (reach 41,892). These three regions account for the largest share of the active audience.

What other brands do Big Cat Rescue fans also like?

Beyond Big Cat Rescue itself, the audience over-indexes on Cumberland Farms (64.94×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and PSV Eindhoven (64.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Big Cat Rescue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.