Rascasse Audience Intelligence

Blood bank Audience in United States

A data profile of the people who buy, follow and care about Blood bank in United States — modelled from more than twelve digital signal sources. Blood bank has an estimated audience of 770,439 people in United States.

#9671among Topic in United States#797in Health

The average Blood bank fan in United States is 40.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include No Good Deed, Platelet-rich plasma, Blood donation, with strongest over-indexing on No Good Deed (284.52× the country average).

Demographically, the Blood bank audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blood bank fan in United States is balanced, around 40.0 years old, with strong Community Orientation tendencies and a notable affinity for No Good Deed.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blood bank profile in United States.

Audience size
770K
in United States
Gender
49.9%♀
50.1% male
Age
40.0
average years
Country rank
#28139
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blood bank fans

49.9% are female, 50.1% are male, average age 40.0.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Blood bank audience in United States
MetricValue
Female49.9%
Male50.1%
Average age40.0
Estimated audience size770,439
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Blood bank audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3918%
40-4919%
50+25%
Fig. 04

Worldwide distribution

28.5%

of the worldwide Blood bank audience comes from United States.

Worldwide audience distribution share by country for Blood bank
CountryShare
United States28.5%
India6.4%
Brazil5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blood bank audience in United States is strongest.

Fig. 05

Top regions by affinity

Blood bank fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~7K3.14×
02Alaska~5K2.78×
03Tennessee~40K2.58×
04Hawaii~8K2.43×
05Mississippi~10K1.87×
06Florida~80K1.45×
07Ohio~30K1.39×
08Wisconsin~20K1.33×
09Indiana~20K1.31×
10Pennsylvania~30K1.30×
11Louisiana~10K1.28×
12Illinois~30K1.26×
13Nebraska~5K1.24×
14Missouri~10K1.20×
15Arkansas~7K1.15×
16North Dakota~2K1.00×
17Michigan~20K0.99×
18California~80K0.98×
19Texas~60K0.94×
20Georgia~20K0.92×
21South Dakota~2K0.92×
22Kansas~5K0.90×
23Maryland~10K0.87×
24Vermont~1K0.86×
25Rhode Island~2K0.83×
26Oklahoma~7K0.82×
27Montana~2K0.81×
28South Carolina~9K0.80×
29Nevada~6K0.80×
30Washington, District of Columbia~2K0.79×
31Alabama~8K0.77×
32West Virginia~3K0.77×
33Maine~2K0.77×
34Idaho~3K0.76×
35New Hampshire~2K0.76×
36New Mexico~3K0.75×
37New York~30K0.74×
38Kentucky~7K0.73×
39Iowa~5K0.73×
40North Carolina~20K0.72×
41New Jersey~10K0.71×
42Arizona~10K0.71×
43Washington~10K0.70×
44Oregon~6K0.70×
45Colorado~8K0.69×
46Utah~5K0.69×
47Virginia~10K0.65×
48Minnesota~7K0.64×
49Connecticut~5K0.63×
50Massachusetts~8K0.52×
Fig. 06

Affinity by region

Affinity by region — Blood bank, United States
0.52×1.00×3.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blood bank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blood bank audience
#·InterestCategoryAffinity×
01No Good DeedMovies & TV284.52×
02World Blood Donor DayHealth148.87×
03Blood+Movies & TV82.17×
04Platelet-rich plasmaHealth44.74×
05Once Upon a Time in the WestMovies & TV40.81×
06Blood donationHealth24.64×
07CSL PlasmaHealth13.12×
08James McAvoyMovies & TV9.31×
09St. Jude Children's Research HospitalHealth4.73×
10TuesdayKids & Family3.75×
11HospitalHealth3.57×
12Clinical trialHealth3.37×
13Dollar GeneralShopping2.24×
14Dollar TreeShopping2.12×
15Indeed.comBusiness & Career2.06×
16AldiShopping2.04×
17Sam's ClubShopping1.84×
18WalgreensShopping1.83×
19MedicineBusiness & Career1.65×
20Health careBusiness & Career1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blood bank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blood bank audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.72×
Career OrientationPOWER1.62×
Convenience OrientationPREMIUM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blood bank audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
MindfulnessBALANCE0.97×
DIY MentalityTHRILL1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blood bank have in United States?

Blood bank has an estimated audience of 770,439 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Blood bank fans?

49.9% of Blood bank fans are female, 50.1% are male, with an average age of 40.0 years.

03

Which brands do Blood bank fans like most?

Blood bank fans show strongest brand affinity for No Good Deed (284.52×), Platelet-rich plasma (44.74×), and Blood donation (24.64×) over the country average.

04

Where do Blood bank fans live in United States?

Blood bank fans in United States are most concentrated in California (reach ~80K), Florida (reach ~80K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Blood bank fans also like?

Beyond Blood bank itself, the audience over-indexes on Platelet-rich plasma (44.74×), Blood donation (24.64×), CSL Plasma (13.12×), and World Blood Donor Day (148.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Blood bank audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Blood bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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