A data profile of the people who buy, follow and care about St. Jude Children's Research Hospital in United States — modelled from more than twelve digital signal sources. St. Jude Children's Research Hospital has an estimated audience of 10,139,116 people in United States.
St. Jude Children's Research Hospital has an estimated audience of 10,139,116 people in United States. 61.7% are female, 38.3% are male, average age 42.5. Top brand affinities: Renewable energy, FedEx, Sustainable energy, Pinterest, Mortgage loans.
Top brand affinities include Renewable energy, FedEx, Sustainable energy, with strongest over-indexing on Renewable energy (4.26× the country average).
Demographically, the St. Jude Children's Research Hospital audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Family Orientation, Patriotism.
The typical St. Jude Children's Research Hospital fan in United States is more female, around 42.5 years old, with strong Family Orientation tendencies and a notable affinity for Renewable energy.
The key figures that characterise the St. Jude Children's Research Hospital profile in United States.
61.7% are female, 38.3% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 42.5 |
| Estimated audience size | 10,139,116 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 31% |
of the worldwide St. Jude Children's Research Hospital audience comes from United States.
| Country | Share |
|---|---|
| United States | 63.3% |
| Taiwan | 6.1% |
| Malaysia | 5.8% |
The strongest cross-interests of the St. Jude Children's Research Hospital audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ExxonMobil | Cars & Mobility | 7.94× | ||
| 02 | Elderly care | Health | 7.74× | ||
| 03 | FaceTime | Technology & Electronics | 7.15× | ||
| 04 | Straight Talk | Technology & Electronics | 4.59× | ||
| 05 | Sustainable energy | Home & Garden | 4.50× | ||
| 06 | Renewable energy | Business & Career | 4.26× | ||
| 07 | QVC | Movies & TV | 3.79× | ||
| 08 | FedEx | Business & Career | 3.64× | ||
| 09 | Weather forecasting | Home & Garden | 3.61× | ||
| 10 | Drudge Report | Sports | 3.37× | ||
| 11 | Microwave oven | Home & Garden | 2.86× | ||
| 12 | Discount stores | Shopping | 2.71× | ||
| 13 | Solar energy | Home & Garden | 2.64× | ||
| 14 | Mortgage loans | Business & Career | 2.33× | ||
| 15 | Internet & Social Media | 1.99× | |||
| 16 | Organic food | Food & Beverages | 1.79× | ||
| 17 | MSN | News | 1.72× | ||
| 18 | McDonald's | Food & Beverages | 1.66× | ||
| 19 | Barbecue | Food & Beverages | 1.60× | ||
| 20 | Furniture | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.32× | |
| Patriotism | CONSERVATISM | 2.12× | |
| Convenience Orientation | PREMIUM | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.69× | |
| Design Affinity | PREMIUM | 0.82× | |
| Pet Ownership | JOY | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for St. Jude Children's Research Hospital. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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