Bluegill Audience in United States

Bluegill logo

Bluegill has an estimated audience of 402,023 people in United States. 20.3% are female, 79.7% are male, average age 45.0. Top regions: Texas, California, Florida. Top brand affinities: Hibachi, Pro-Ject, Urban Outfitters, Governor of Michigan, Product design.

The average Bluegill fan in United States is 45.0 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Hibachi, Pro-Ject, Urban Outfitters, with strongest over-indexing on Hibachi (15.86× the country average). Demographically, the Bluegill audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Bluegill fans

Demographic split for Bluegill audience in United States
MetricValue
Female20.3%
Male79.7%
Average age45.0
Estimated audience size402,023

Audience persona

The typical Bluegill fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Hibachi.

Top regions in United States

Top regions ranked by reach for Bluegill in United States
RegionReachAffinity
Texas30,9890.9×
California28,4900.64×
Florida28,4761.05×
Michigan14,6341.39×
Illinois14,2451.06×
Alabama14,0502.5×
Ohio13,2301.07×
North Carolina12,3581.02×
Pennsylvania11,6030.86×
Georgia11,4830.93×
New York10,8600.48×
Wisconsin10,4461.73×
Tennessee10,4181.29×
Indiana10,0161.36×
Missouri8,6031.33×
Virginia8,3770.86×
Minnesota7,1101.23×
Washington6,7160.83×
Kentucky6,2741.24×
Oklahoma6,1901.39×
South Carolina5,9130.98×
Louisiana5,3771.04×
Iowa5,2821.59×
Arizona5,2610.64×
Colorado5,1620.81×
Arkansas4,8031.45×
New Jersey4,7700.47×
Massachusetts4,7220.6×
Maryland4,5280.66×
Kansas3,8581.22×
Mississippi3,7951.15×
Oregon3,7540.81×
Utah3,7271.04×
Nebraska2,5251.25×
Connecticut2,4670.61×
West Virginia2,4391.3×
Idaho2,3181.15×
Nevada1,8790.48×
South Dakota1,6951.82×
New Mexico1,4220.71×
New Hampshire1,3600.86×
Maine1,2430.86×
Montana1,0490.94×
North Dakota1,0251.24×
Delaware7200.65×
Rhode Island7180.56×
Hawaii6450.37×
Vermont5720.81×
Wyoming5290.89×
Washington, District of Columbia5110.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bluegill audience
BrandAffinityCategory
Hibachi15.86×Food & Beverages
Pro-Ject6.41×Music & Radio
Urban Outfitters2.78×Shopping
Governor of Michigan8.58×Politics & Society
Product design2.05×Business & Career
Wok6.82×Food & Beverages
Google Home6.35×Technology & Electronics
Unique Gifts2.28×Shopping
Cherish (group)10.29×Music & Radio
Nebraska Cornhuskers football3.37×Sports
El Paso County, Colorado10.85×Travel & Leisure
Kikar HaShabbat13.57×News
Hipster7.56×Politics & Society
TV Fanatic7.69×Movies & TV
Grace Slick6.25×Music & Radio
Goop3.79×Internet & Social Media
UK garage3.74×Music & Radio
Keith Stanfield4.47×Movies & TV
Birthday Gifts2.19×Kids & Family
Gift registry8.8×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bluegill audience
TraitClusterScore
PatriotismCONSERVATISM1.97
Need for SecurityCONSERVATISM1.42
Risk AppetiteTHRILL1.36
Career OrientationPOWER1.2
DIY MentalityTHRILL1.12
TraditionCONSERVATISM1.08

Worldwide distribution

Worldwide audience distribution share by country for Bluegill
CountryShare
United States74.2%
South Africa3.7%
Canada2.9%

See Bluegill audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Bluegill have in United States?

Bluegill has an estimated audience of 402,023 people in United States, concentrated in Texas and California.

What is the gender split and age of Bluegill fans?

20.3% of Bluegill fans are female, 79.7% are male, with an average age of 45.0 years.

Which brands do Bluegill fans like most?

Bluegill fans show strongest brand affinity for Hibachi (15.86×), Pro-Ject (6.41×), and Urban Outfitters (2.78×) over the country average.

Where do Bluegill fans live in United States?

Bluegill fans in United States are most concentrated in Texas (reach 30,989), California (reach 28,490), and Florida (reach 28,476). These three regions account for the largest share of the active audience.

What other brands do Bluegill fans also like?

Beyond Bluegill itself, the audience over-indexes on Pro-Ject (6.41×), Urban Outfitters (2.78×), Governor of Michigan (8.58×), and Product design (2.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bluegill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.