Bullfighting Audience in United States

Bullfighting logo

Bullfighting has an estimated audience of 420,509 people in United States. 33.8% are female, 66.2% are male, average age 37.1. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Minnesota, Nationality, Tech News, Panama.

The average Bullfighting fan in United States is 37.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Minnesota, Nationality, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Bullfighting audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Bullfighting fans

Demographic split for Bullfighting audience in United States
MetricValue
Female33.8%
Male66.2%
Average age37.1
Estimated audience size420,509

Audience persona

The typical Bullfighting fan in United States is more male, around 37.1 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Bullfighting in United States
RegionReachAffinity
California54,4821.18×
Texas44,2991.23×
Florida26,3380.93×
New York23,9611.02×
Illinois14,4081.03×
Pennsylvania13,1920.93×
Georgia11,9220.92×
North Carolina11,5100.91×
Virginia10,9131.07×
Ohio10,7440.83×
Michigan10,2960.94×
Washington9,7441.16×
Arizona9,5191.11×
New Jersey9,0720.85×
Massachusetts8,3711.01×
Tennessee8,0980.96×
Colorado8,0401.21×
Indiana7,7651.01×
Missouri6,7681×
Maryland6,3690.88×
Wisconsin5,9690.94×
Minnesota5,6690.94×
Oklahoma5,3851.15×
South Carolina5,2510.83×
Kentucky5,2230.99×
Oregon5,2131.08×
Alabama5,2040.89×
Louisiana4,8190.89×
Utah4,5801.22×
Connecticut4,1820.99×
Kansas3,6301.1×
Iowa3,5981.04×
Nevada3,5790.88×
Arkansas3,1920.92×
Mississippi2,8740.83×
New Mexico2,3611.12×
Idaho2,3511.11×
Nebraska2,3141.1×
Hawaii2,2241.23×
West Virginia1,7300.88×
New Hampshire1,5890.96×
Maine1,3370.89×
Washington, District of Columbia1,3231.05×
Montana1,2261.05×
Rhode Island1,1410.85×
South Dakota1,0821.11×
North Dakota8681×
Delaware8630.74×
Alaska8390.93×
Wyoming8001.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bullfighting audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Minnesota3.89×Travel & Leisure
Nationality4.28×Politics & Society
Tech News12.78×Technology & Electronics
Panama3.87×Travel & Leisure
Governor of Michigan6.76×Politics & Society
Unique Gifts1.85×Shopping
Buying and Selling Real Estate5.06×Home & Garden
Hipster6.05×Politics & Society
Birthday Gifts1.92×Kids & Family
Isometric exercise5.21×Sports
Cherish (group)5.68×Music & Radio
El Paso County, Colorado6.34×Travel & Leisure
edureka17.65×Business & Career
Voter registration2.25×Politics & Society
TV Fanatic4.74×Movies & TV
Toros de Tijuana11.72×Sports
Stamp collecting2.07×Home & Garden
Lucca8.78×Travel & Leisure
Sears1.67×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bullfighting audience
TraitClusterScore
PatriotismCONSERVATISM1.75
Need for SecurityCONSERVATISM1.54
Quality AwarenessPREMIUM1.37
SpiritualityBALANCE1.2
DIY MentalityTHRILL1.15
Risk AppetiteTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for Bullfighting
CountryShare
Spain21.9%
United States16.0%
Mexico13.5%

See Bullfighting audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Bullfighting have in United States?

Bullfighting has an estimated audience of 420,509 people in United States, concentrated in California and Texas.

What is the gender split and age of Bullfighting fans?

33.8% of Bullfighting fans are female, 66.2% are male, with an average age of 37.1 years.

Which brands do Bullfighting fans like most?

Bullfighting fans show strongest brand affinity for Keene, New Hampshire (675×), Minnesota (3.89×), and Nationality (4.28×) over the country average.

Where do Bullfighting fans live in United States?

Bullfighting fans in United States are most concentrated in California (reach 54,482), Texas (reach 44,299), and Florida (reach 26,338). These three regions account for the largest share of the active audience.

What other brands do Bullfighting fans also like?

Beyond Bullfighting itself, the audience over-indexes on Minnesota (3.89×), Nationality (4.28×), Tech News (12.78×), and Panama (3.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bullfighting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.