Burial Audience in United States

Burial has an estimated audience of 1,011,273 people in United States. 64.2% are female, 35.8% are male, average age 46.9. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Pillow, Jingoism, Whataburger, Winemaking.
The average Burial fan in United States is 46.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Pillow, Jingoism, with strongest over-indexing on Dog breed (1.6× the country average). Demographically, the Burial audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Dance
Demographics of Burial fans
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 46.9 |
| Estimated audience size | 1,011,273 |
Audience persona
The typical Burial fan in United States is more female, around 46.9 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 131,988 | 1.19× |
| Texas | 95,584 | 1.1× |
| Florida | 65,135 | 0.95× |
| New York | 54,529 | 0.96× |
| North Carolina | 37,839 | 1.24× |
| Illinois | 35,017 | 1.04× |
| Ohio | 31,185 | 1× |
| Pennsylvania | 30,594 | 0.9× |
| Georgia | 30,301 | 0.97× |
| Michigan | 27,363 | 1.03× |
| Arizona | 24,356 | 1.18× |
| Virginia | 24,130 | 0.98× |
| Washington | 22,802 | 1.12× |
| Tennessee | 20,540 | 1.01× |
| New Jersey | 20,186 | 0.78× |
| Indiana | 19,069 | 1.03× |
| Missouri | 18,162 | 1.11× |
| Colorado | 17,617 | 1.11× |
| Massachusetts | 17,215 | 0.86× |
| Maryland | 16,919 | 0.97× |
| Minnesota | 15,054 | 1.04× |
| Wisconsin | 14,775 | 0.97× |
| Alabama | 14,334 | 1.01× |
| South Carolina | 14,193 | 0.93× |
| Oregon | 13,774 | 1.19× |
| Louisiana | 12,919 | 0.99× |
| Kentucky | 12,413 | 0.98× |
| Oklahoma | 11,788 | 1.05× |
| Utah | 9,941 | 1.1× |
| Nevada | 9,785 | 1× |
| Iowa | 8,839 | 1.06× |
| Kansas | 8,596 | 1.08× |
| Arkansas | 8,496 | 1.02× |
| Connecticut | 8,404 | 0.83× |
| Mississippi | 7,758 | 0.93× |
| Idaho | 5,329 | 1.05× |
| Nebraska | 5,091 | 1× |
| New Mexico | 5,006 | 0.99× |
| West Virginia | 4,386 | 0.93× |
| Hawaii | 4,288 | 0.99× |
| Maine | 3,596 | 0.99× |
| New Hampshire | 3,487 | 0.88× |
| Montana | 3,118 | 1.11× |
| Washington, District of Columbia | 2,741 | 0.9× |
| Alaska | 2,710 | 1.25× |
| Rhode Island | 2,430 | 0.75× |
| South Dakota | 2,226 | 0.95× |
| Delaware | 2,177 | 0.78× |
| North Dakota | 1,934 | 0.93× |
| Vermont | 1,614 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.6× | Pets & Animals |
| Pillow | 2.29× | Home & Garden |
| Jingoism | 2.22× | Politics & Society |
| Whataburger | 1.56× | Food & Beverages |
| Winemaking | 3.31× | Food & Beverages |
| 3D printing | 1.71× | Technology & Electronics |
| Sinaloa | 1.51× | Travel & Leisure |
| Layne Staley | 2.56× | Music & Radio |
| WKRN-TV | 2.28× | Movies & TV |
| Brunello Cucinelli | 2.45× | Fashion & Accessoires |
| Enfamil | 2.09× | Kids & Family |
| Erie County, New York | 2.95× | Travel & Leisure |
| Paul Dano | 1.62× | Movies & TV |
| Stucco | 1.88× | Home & Garden |
| JTV (Indonesia) | 1.56× | |
| Solo climbing | 1.89× | Sports |
| 19 Kids and Counting | 1.52× | Movies & TV |
| Overboard (film) | 2.02× | Movies & TV |
| Hattiesburg, Mississippi | 2.55× | Travel & Leisure |
| Final Fantasy VII (Famicom) | 3.48× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.04 |
| Family Orientation | CONSERVATISM | 1.79 |
| Individualism | JOY | 1.58 |
| Community Orientation | OPEN | 1.57 |
| Spirituality | BALANCE | 1.56 |
| Career Orientation | POWER | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.9% |
| India | 10.0% |
| Japan | 8.0% |
See Burial audiences in other countries
More Dance audiences in United States
- Signature (dance group) (1,717,557)
- Donna Summer (1,367,595)
- Peaches (musician) (1,320,928)
- Burial (musician) (1,172,250)
- Alkaline (musician) (650,774)
Frequently asked questions
How many fans does Burial have in United States?
Burial has an estimated audience of 1,011,273 people in United States, concentrated in California and Texas.
What is the gender split and age of Burial fans?
64.2% of Burial fans are female, 35.8% are male, with an average age of 46.9 years.
Which brands do Burial fans like most?
Burial fans show strongest brand affinity for Dog breed (1.6×), Pillow (2.29×), and Jingoism (2.22×) over the country average.
Where do Burial fans live in United States?
Burial fans in United States are most concentrated in California (reach 131,988), Texas (reach 95,584), and Florida (reach 65,135). These three regions account for the largest share of the active audience.
What other brands do Burial fans also like?
Beyond Burial itself, the audience over-indexes on Pillow (2.29×), Jingoism (2.22×), Whataburger (1.56×), and Winemaking (3.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Burial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.