Rascasse Audience Intelligence

California State University, Fullerton Audience in United States

A data profile of the people who buy, follow and care about California State University, Fullerton in United States — modelled from more than twelve digital signal sources. California State University, Fullerton has an estimated audience of 1,423,231 people in United States.

#95among University in United States#1556among POI in United States#1283in Business & Career

The average California State University, Fullerton fan in United States is 47.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Soulmate, Kevin Costner, Anaheim Ducks, with strongest over-indexing on Soulmate (30.43× the country average).

Demographically, the California State University, Fullerton audience skews more female with an average age of 47.9, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical California State University, Fullerton fan in United States is more female, around 47.9 years old, with strong Family Orientation tendencies and a notable affinity for Soulmate.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the California State University, Fullerton profile in United States.

Audience size
1.4M
in United States
Gender
65.6%♀
34.4% male
Age
47.9
average years
Country rank
#18475
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of California State University, Fullerton fans

65.6% are female, 34.4% are male, average age 47.9.

Fig. 02

Gender split

65.6%
Female
34.4%
Male
Demographic split for California State University, Fullerton audience in United States
MetricValue
Female65.6%
Male34.4%
Average age47.9
Estimated audience size1,423,231
Fig. 03

Age distribution

Ø 47.9
average years
Age distribution of the California State University, Fullerton audience in United States
Age bracketShare%
16-196%
20-298%
30-3916%
40-4931%
50+39%
Fig. 04

Worldwide distribution

70.9%

of the worldwide California State University, Fullerton audience comes from United States.

Worldwide audience distribution share by country for California State University, Fullerton
CountryShare
United States70.9%
Canada3.6%
United Kingdom2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the California State University, Fullerton audience in United States is strongest.

Fig. 05

Top regions by affinity

California State University, Fullerton fans by region: top regions in United States
#RegionReachAffinity×
01California~1M28.47×
02Hawaii~10K1.81×
03Washington~30K1.13×
04Nevada~20K1.12×
05Oregon~20K1.04×
06Washington, District of Columbia~4K1.04×
07Alaska~3K0.92×
08Arizona~30K0.91×
09North Dakota~3K0.90×
10Vermont~2K0.90×
11South Dakota~3K0.89×
12Montana~3K0.88×
13West Virginia~6K0.84×
14Idaho~6K0.83×
15New Mexico~6K0.83×
16Rhode Island~4K0.83×
17Delaware~3K0.83×
18New Hampshire~5K0.82×
19Maine~4K0.82×
20Colorado~20K0.80×
21Utah~10K0.79×
22Nebraska~6K0.78×
23Mississippi~9K0.77×
24Kansas~9K0.76×
25Arkansas~9K0.75×
26Iowa~9K0.74×
27Indiana~20K0.72×
28Oklahoma~10K0.71×
29Connecticut~10K0.70×
30Virginia~20K0.69×
31Massachusetts~20K0.69×
32Kentucky~10K0.69×
33Louisiana~10K0.67×
34Alabama~10K0.66×
35Maryland~20K0.65×
36Missouri~10K0.65×
37Illinois~30K0.64×
38Minnesota~10K0.64×
39Texas~80K0.62×
40South Carolina~10K0.62×
41New Jersey~20K0.60×
42Wisconsin~10K0.60×
43Tennessee~20K0.59×
44New York~40K0.55×
45Michigan~20K0.55×
46North Carolina~20K0.54×
47Georgia~20K0.53×
48Ohio~20K0.52×
49Pennsylvania~20K0.51×
50Florida~40K0.44×
Fig. 06

Affinity by region

Affinity by region — California State University, Fullerton, United States
0.44×1.00×28.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the California State University, Fullerton audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for California State University, Fullerton audience
#·InterestCategoryAffinity×
01SoulmateKids & Family30.43×
02Kevin CostnerMovies & TV19.45×
03Calgary FlamesSports19.45×
04Bauer HockeySports19.45×
05Ottawa SenatorsSports18.03×
06Anaheim DucksSports13.73×
07Leighton MeesterMovies & TV10.01×
08Los Angeles KingsSports9.22×
09Los Angeles Angels of AnaheimSports8.97×
10Florida PanthersSports8.68×
11George ClooneyMovies & TV7.22×
12MonarchyPolitics & Society5.42×
13Leonardo DiCaprioMovies & TV4.13×
14Sam ElliottMovies & TV4.07×
15Tom CruiseMovies & TV3.73×
16FedExBusiness & Career2.98×
17RedditInternet & Social Media1.94×
18Mortgage loansBusiness & Career1.88×
19PinterestInternet & Social Media1.87×
20McDonald'sFood & Beverages1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the California State University, Fullerton audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by California State University, Fullerton audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.76×
PatriotismCONSERVATISM1.73×
Price SensitivityPREMIUM1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by California State University, Fullerton audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.80×
CreativityOPEN0.89×
Luxury OrientationPREMIUM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does California State University, Fullerton have in United States?

California State University, Fullerton has an estimated audience of 1,423,231 people in United States, concentrated in California and Texas.

02

What is the gender split and age of California State University, Fullerton fans?

65.6% of California State University, Fullerton fans are female, 34.4% are male, with an average age of 47.9 years.

03

Which brands do California State University, Fullerton fans like most?

California State University, Fullerton fans show strongest brand affinity for Soulmate (30.43×), Kevin Costner (19.45×), and Anaheim Ducks (13.73×) over the country average.

04

Where do California State University, Fullerton fans live in United States?

California State University, Fullerton fans in United States are most concentrated in California (reach ~1M), Texas (reach ~80K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do California State University, Fullerton fans also like?

Beyond California State University, Fullerton itself, the audience over-indexes on Kevin Costner (19.45×), Anaheim Ducks (13.73×), Ottawa Senators (18.03×), and Calgary Flames (19.45×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for California State University, Fullerton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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