Candy apple Audience in United States
Candy apple has an estimated audience of 339,055 people in United States. 84.1% are female, 15.9% are male, average age 37.4. Top regions: California, Texas, Florida. Top brand affinities: Goop, Historic site, Governor of Michigan, Fairy godmother, Hibachi.
The average Candy apple fan in United States is 37.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Historic site, Governor of Michigan, with strongest over-indexing on Goop (6.01× the country average). Demographically, the Candy apple audience skews more female with an average age of 37.4, and over-indexes on personality traits such as DIY Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Sweet
Demographics of Candy apple fans
| Metric | Value |
|---|---|
| Female | 84.1% |
| Male | 15.9% |
| Average age | 37.4 |
| Estimated audience size | 339,055 |
Audience persona
The typical Candy apple fan in United States is more female, around 37.4 years old, with strong DIY Mentality tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 53,108 | 1.42× |
| Texas | 40,297 | 1.38× |
| Florida | 26,877 | 1.17× |
| New York | 25,995 | 1.37× |
| North Carolina | 17,254 | 1.69× |
| Georgia | 16,705 | 1.6× |
| Pennsylvania | 14,394 | 1.26× |
| New Jersey | 11,517 | 1.34× |
| Ohio | 11,100 | 1.06× |
| Virginia | 10,014 | 1.21× |
| Illinois | 9,357 | 0.83× |
| Tennessee | 8,013 | 1.18× |
| Michigan | 7,841 | 0.88× |
| South Carolina | 7,736 | 1.52× |
| Maryland | 7,413 | 1.27× |
| Louisiana | 7,193 | 1.65× |
| Arizona | 6,994 | 1.01× |
| Massachusetts | 6,890 | 1.03× |
| Alabama | 6,773 | 1.43× |
| Washington | 5,503 | 0.81× |
| Indiana | 5,345 | 0.86× |
| Missouri | 4,867 | 0.89× |
| Kentucky | 4,499 | 1.06× |
| Colorado | 4,184 | 0.78× |
| Connecticut | 4,181 | 1.23× |
| Mississippi | 4,039 | 1.45× |
| Nevada | 3,598 | 1.1× |
| Oklahoma | 3,519 | 0.93× |
| Wisconsin | 3,485 | 0.68× |
| Minnesota | 3,157 | 0.65× |
| Arkansas | 2,792 | 1× |
| Oregon | 2,619 | 0.67× |
| Utah | 2,180 | 0.72× |
| Kansas | 1,828 | 0.68× |
| New Mexico | 1,820 | 1.07× |
| Iowa | 1,694 | 0.61× |
| West Virginia | 1,691 | 1.07× |
| Rhode Island | 1,384 | 1.28× |
| Hawaii | 1,356 | 0.93× |
| New Hampshire | 1,196 | 0.89× |
| Maine | 1,054 | 0.87× |
| Nebraska | 1,031 | 0.61× |
| Idaho | 1,029 | 0.61× |
| Delaware | 1,000 | 1.07× |
| Washington, District of Columbia | 875 | 0.86× |
| Alaska | 479 | 0.66× |
| Montana | 460 | 0.49× |
| South Dakota | 429 | 0.55× |
| North Dakota | 386 | 0.55× |
| Vermont | 353 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 6.01× | Internet & Social Media |
| Historic site | 4.33× | Arts & Culture |
| Governor of Michigan | 6.79× | Politics & Society |
| Fairy godmother | 6.74× | Literature |
| Hibachi | 6.59× | Food & Beverages |
| Grinch | 3.27× | Movies & TV |
| Nationality | 1.68× | Politics & Society |
| Wok | 5.03× | Food & Beverages |
| Mathcore | 5.95× | Music & Radio |
| Bank account | 1.84× | Business & Career |
| Google Home | 4.79× | Technology & Electronics |
| headspace | 6.79× | Health |
| Vocal harmony | 3.13× | Music & Radio |
| Hipster | 6.41× | Politics & Society |
| Grace Slick | 5.81× | Music & Radio |
| Cherish (group) | 6.47× | Music & Radio |
| Stamp collecting | 2.4× | Home & Garden |
| Mothercare | 1.56× | Kids & Family |
| El Paso County, Colorado | 6.03× | Travel & Leisure |
| Guitarist (magazine) | 5.26× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.48 |
| Indulgence | JOY | 1.4 |
| Extroversion | THRILL | 1.37 |
| Healthy Lifestyle | BALANCE | 1.33 |
| Price Sensitivity | PREMIUM | 1.33 |
| Urban Lifestyle | OPEN | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 39.0% |
| United States | 35.6% |
| United Kingdom | 7.2% |
See Candy apple audiences in other countries
More Sweet audiences in United States
Frequently asked questions
How many fans does Candy apple have in United States?
Candy apple has an estimated audience of 339,055 people in United States, concentrated in California and Texas.
What is the gender split and age of Candy apple fans?
84.1% of Candy apple fans are female, 15.9% are male, with an average age of 37.4 years.
Which brands do Candy apple fans like most?
Candy apple fans show strongest brand affinity for Goop (6.01×), Historic site (4.33×), and Governor of Michigan (6.79×) over the country average.
Where do Candy apple fans live in United States?
Candy apple fans in United States are most concentrated in California (reach 53,108), Texas (reach 40,297), and Florida (reach 26,877). These three regions account for the largest share of the active audience.
What other brands do Candy apple fans also like?
Beyond Candy apple itself, the audience over-indexes on Historic site (4.33×), Governor of Michigan (6.79×), Fairy godmother (6.74×), and Hibachi (6.59×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Candy apple. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.