Caracol Radio Audience in United States

Caracol Radio has an estimated audience of 293,962 people in United States. 37.9% are female, 62.1% are male, average age 40.2. Top regions: Florida, New York, Texas. Top brand affinities: Atlético Nacional, Bancolombia, Prison Break, Horoscope, El País.

The average Caracol Radio fan in United States is 40.2 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New York, Texas. Top brand affinities include Atlético Nacional, Bancolombia, Prison Break, with strongest over-indexing on Atlético Nacional (48.46× the country average). Demographically, the Caracol Radio audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station

Demographics of Caracol Radio fans

Demographic split for Caracol Radio audience in United States
MetricValue
Female37.9%
Male62.1%
Average age40.2
Estimated audience size293,962

Audience persona

The typical Caracol Radio fan in United States is more male, around 40.2 years old, with strong Risk Appetite tendencies and a notable affinity for Atlético Nacional.

Top regions in United States

Top regions ranked by reach for Caracol Radio in United States
RegionReachAffinity
Florida157,3047.9×
New York36,5662.23×
Texas29,5351.17×
New Jersey29,4353.94×
California23,9790.74×
Georgia23,8002.63×
Virginia11,6251.62×
North Carolina10,8431.23×
Massachusetts10,4631.81×
Illinois10,0221.02×
Colorado5,9331.28×
Maryland5,8621.16×
Connecticut5,7581.95×
Pennsylvania5,0440.51×
Utah4,6361.76×
New Mexico4,5573.09×
Tennessee4,5510.77×
Arizona3,5770.6×
Washington, District of Columbia2,9213.31×
Kentucky2,6510.72×
Ohio2,4720.27×
Nevada2,2710.8×
South Carolina2,2350.51×
Minnesota2,1680.51×
Michigan1,7920.23×
Indiana1,7330.32×
Washington1,7050.29×
Missouri1,4510.31×
Louisiana1,3380.35×
Alabama1,2450.3×
Wisconsin1,1810.27×
Idaho1,1230.76×
Oklahoma9600.29×
Oregon8410.25×
Nebraska6130.42×
Rhode Island4840.52×
New Hampshire4800.41×
Kansas4680.2×
Arkansas4640.19×
Alaska4380.7×
West Virginia4060.3×
Mississippi3680.15×
Montana3530.43×
Iowa3110.13×
Hawaii2910.23×
Delaware2890.36×
South Dakota2610.38×
North Dakota2540.42×
Wyoming2460.56×
Maine2420.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caracol Radio audience
BrandAffinityCategory
Atlético Nacional48.46×Sports
Bancolombia81.36×Business & Career
Prison Break27.07×Movies & TV
Horoscope13.08×Health
El País27.98×News
PSV Eindhoven46.53×Sports
FIFA World Cup3.97×Sports
Liga MX8.45×Sports
Al Nassr FC17.49×Sports
Saw (franchise)14.58×Movies & TV
Club América9.05×Sports
Tigres UANL14.89×Sports
Day trading9.24×Business & Career
Pollo Campero11×Food & Beverages
Las Vegas3.58×Travel & Leisure
Volaris10.26×Travel & Leisure
La Liga6.81×Sports
Chayanne24.29×Movies & TV
Cruz Azul8.78×Sports
Utah Mammoth14.17×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caracol Radio audience
TraitClusterScore
Risk AppetiteTHRILL1.97
Luxury OrientationPREMIUM1.34
Quality AwarenessPREMIUM1.16
Need for SecurityCONSERVATISM1.15
Social Media UsageJOY1.13
Price SensitivityPREMIUM1.05

Worldwide distribution

Worldwide audience distribution share by country for Caracol Radio
CountryShare
Colombia76.9%
United States8.9%
Spain5.3%

See Caracol Radio audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Caracol Radio have in United States?

Caracol Radio has an estimated audience of 293,962 people in United States, concentrated in Florida and New York.

What is the gender split and age of Caracol Radio fans?

37.9% of Caracol Radio fans are female, 62.1% are male, with an average age of 40.2 years.

Which brands do Caracol Radio fans like most?

Caracol Radio fans show strongest brand affinity for Atlético Nacional (48.46×), Bancolombia (81.36×), and Prison Break (27.07×) over the country average.

Where do Caracol Radio fans live in United States?

Caracol Radio fans in United States are most concentrated in Florida (reach 157,304), New York (reach 36,566), and Texas (reach 29,535). These three regions account for the largest share of the active audience.

What other brands do Caracol Radio fans also like?

Beyond Caracol Radio itself, the audience over-indexes on Bancolombia (81.36×), Prison Break (27.07×), Horoscope (13.08×), and El País (27.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Caracol Radio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.