Chiffon (fabric) Audience in United States

Chiffon (fabric) logo

Chiffon (fabric) has an estimated audience of 3,096,711 people in United States. 81.6% are female, 18.4% are male, average age 38.6. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Goop, Governor of Michigan, Fairy godmother, headspace.

The average Chiffon (fabric) fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Goop, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Chiffon (fabric) audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Chiffon (fabric) fans

Demographic split for Chiffon (fabric) audience in United States
MetricValue
Female81.6%
Male18.4%
Average age38.6
Estimated audience size3,096,711

Audience persona

The typical Chiffon (fabric) fan in United States is more female, around 38.6 years old, with strong Design Affinity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Chiffon (fabric) in United States
RegionReachAffinity
California444,3611.3×
Texas281,7051.06×
New York223,8321.29×
Florida213,7671.02×
Illinois102,5970.99×
Georgia102,2291.07×
Pennsylvania101,4300.97×
North Carolina91,7070.98×
Ohio87,5640.92×
Virginia82,1201.09×
New Jersey79,9941.02×
Michigan77,9930.96×
Washington76,2781.23×
Massachusetts69,4581.14×
Indiana64,6191.14×
Arizona62,5910.99×
Tennessee58,4600.94×
Maryland55,8651.05×
Colorado53,2691.09×
Missouri49,9481×
Minnesota48,7411.1×
Wisconsin46,0490.99×
Oregon45,1851.27×
Alabama40,0910.93×
South Carolina38,7720.83×
Louisiana37,7080.94×
Utah36,2651.31×
Kentucky35,5860.92×
Oklahoma32,7230.95×
Connecticut30,2440.97×
Nevada29,3160.98×
Kansas24,1970.99×
Arkansas23,0980.91×
Iowa22,2560.87×
Mississippi20,8590.82×
Hawaii17,9981.35×
Idaho16,1281.04×
Nebraska14,8810.96×
New Mexico12,6420.81×
New Hampshire11,4990.94×
Washington, District of Columbia11,1681.2×
West Virginia11,0180.76×
Maine10,6430.96×
Rhode Island9,7400.99×
Montana7,5970.88×
Delaware6,8620.8×
Alaska6,6781.01×
Vermont5,3650.99×
South Dakota5,3260.74×
North Dakota4,5030.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chiffon (fabric) audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Goop8.31×Internet & Social Media
Governor of Michigan9.12×Politics & Society
Fairy godmother7.63×Literature
headspace9.29×Health
Cherish (group)10.13×Music & Radio
Google Home5.67×Technology & Electronics
Grace Slick7.57×Music & Radio
National Paralympic Committee19.74×Sports
Hardik Pandya12.81×Sports
Natural rubber1.73×Cars & Mobility
UK garage4.53×Music & Radio
Nationality1.66×Politics & Society
Harlow8.58×Travel & Leisure
Wok4.77×Food & Beverages
Hibachi5.68×Food & Beverages
No Escape (1994 film)7.85×Movies & TV
Grinch2.62×Movies & TV
Mothercare2.04×Kids & Family
Bank account1.51×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chiffon (fabric) audience
TraitClusterScore
Design AffinityPREMIUM1.88
CreativityOPEN1.56
Price SensitivityPREMIUM1.49
IndulgenceJOY1.45
Pet OwnershipJOY1.36
SustainabilityBALANCE1.34

Worldwide distribution

Worldwide audience distribution share by country for Chiffon (fabric)
CountryShare
United States14.0%
Taiwan7.0%
Malaysia5.5%

See Chiffon (fabric) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Chiffon (fabric) have in United States?

Chiffon (fabric) has an estimated audience of 3,096,711 people in United States, concentrated in California and Texas.

What is the gender split and age of Chiffon (fabric) fans?

81.6% of Chiffon (fabric) fans are female, 18.4% are male, with an average age of 38.6 years.

Which brands do Chiffon (fabric) fans like most?

Chiffon (fabric) fans show strongest brand affinity for Keene, New Hampshire (675×), Goop (8.31×), and Governor of Michigan (9.12×) over the country average.

Where do Chiffon (fabric) fans live in United States?

Chiffon (fabric) fans in United States are most concentrated in California (reach 444,361), Texas (reach 281,705), and New York (reach 223,832). These three regions account for the largest share of the active audience.

What other brands do Chiffon (fabric) fans also like?

Beyond Chiffon (fabric) itself, the audience over-indexes on Goop (8.31×), Governor of Michigan (9.12×), Fairy godmother (7.63×), and headspace (9.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chiffon (fabric). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.