Rascasse Audience Intelligence

City Sightseeing Audience in United States

A data profile of the people who buy, follow and care about City Sightseeing in United States — modelled from more than twelve digital signal sources. City Sightseeing has an estimated audience of 683,267 people in United States.

#55among Travel type in United States#10140among Topic in United States#2356in Travel & Leisure

The average City Sightseeing fan in United States is 45.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bloomberg Connects, Icelandair, Beer Can House, with strongest over-indexing on Bloomberg Connects (392.25× the country average).

Demographically, the City Sightseeing audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Travelling, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical City Sightseeing fan in United States is balanced, around 45.7 years old, with strong Travelling tendencies and a notable affinity for Bloomberg Connects.

Category: Travel & Leisure · Type: Topic · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the City Sightseeing profile in United States.

Audience size
683K
in United States
Gender
51.8%♀
48.2% male
Age
45.7
average years
Country rank
#30350
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of City Sightseeing fans

51.8% are female, 48.2% are male, average age 45.7.

Fig. 02

Gender split

51.8%
Female
48.2%
Male
Demographic split for City Sightseeing audience in United States
MetricValue
Female51.8%
Male48.2%
Average age45.7
Estimated audience size683,267
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the City Sightseeing audience in United States
Age bracketShare%
16-1910%
20-2913%
30-3916%
40-4921%
50+40%
Fig. 04

Worldwide distribution

17.6%

of the worldwide City Sightseeing audience comes from United States.

Worldwide audience distribution share by country for City Sightseeing
CountryShare
United States17.6%
Germany11.9%
United Kingdom11.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the City Sightseeing audience in United States is strongest.

Fig. 05

Top regions by affinity

City Sightseeing fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~30K3.48×
02California~100K1.58×
03Washington, District of Columbia~3K1.27×
04Washington~20K1.21×
05Vermont~1K1.21×
06Alaska~2K1.19×
07New York~40K1.15×
08Montana~2K1.15×
09North Dakota~2K1.13×
10Pennsylvania~30K1.12×
11South Dakota~2K1.10×
12Delaware~2K1.08×
13Rhode Island~2K1.06×
14Florida~50K1.05×
15Maine~3K1.03×
16West Virginia~3K1.02×
17Hawaii~3K1.02×
18New Hampshire~3K1.02×
19Texas~60K1.00×
20Idaho~3K1.00×
21Nebraska~3K0.98×
22New Mexico~3K0.98×
23Mississippi~5K0.97×
24Nevada~6K0.96×
25Arkansas~5K0.94×
26Kansas~5K0.93×
27Iowa~5K0.92×
28Utah~6K0.91×
29New Jersey~20K0.90×
30Oklahoma~7K0.90×
31Kentucky~8K0.89×
32Connecticut~6K0.89×
33Alabama~8K0.88×
34Oregon~7K0.88×
35South Carolina~9K0.87×
36Arizona~10K0.86×
37Wisconsin~9K0.86×
38Georgia~20K0.85×
39Tennessee~10K0.85×
40Indiana~10K0.85×
41Missouri~9K0.85×
42Minnesota~8K0.85×
43Virginia~10K0.84×
44Massachusetts~10K0.84×
45Maryland~10K0.84×
46Colorado~9K0.84×
47Illinois~20K0.82×
48Michigan~10K0.79×
49North Carolina~20K0.78×
50Ohio~20K0.76×
Fig. 06

Affinity by region

Affinity by region — City Sightseeing, United States
0.76×1.00×3.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the City Sightseeing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for City Sightseeing audience
#·InterestCategoryAffinity×
01Erste Donau-Dampfschiffahrts-GesellschaftCars & Mobility783.18×
02Bloomberg ConnectsTravel & Leisure392.25×
03Beer Can HouseTravel & Leisure196.63×
04IcelandairTravel & Leisure54.40×
05Boat tourTravel & Leisure39.26×
06HeraklionTravel & Leisure35.20×
07Deep sea fishPets & Animals23.93×
08Egyptian pyramidsTravel & Leisure22.03×
09Tyrol (state)Travel & Leisure21.83×
10Historic siteArts & Culture21.15×
11Solo climbingSports19.55×
12Archaeology (magazine)Home & Garden17.84×
13Cultural historyArts & Culture16.78×
14Public aquariumTravel & Leisure15.56×
15Rock-climbing equipmentTopic14.77×
16StonehengeTravel & Leisure10.59×
17OUTDOOR ADVENTUREGames9.23×
18AuroraMusic & Radio5.97×
19Travel AdventuresTravel & Leisure4.43×
20Mitch McConnellPolitics & Society2.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the City Sightseeing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by City Sightseeing audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.22×
Career OrientationPOWER1.79×
Quality AwarenessPREMIUM1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by City Sightseeing audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.80×
Social Media UsageJOY0.83×
DIY MentalityTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does City Sightseeing have in United States?

City Sightseeing has an estimated audience of 683,267 people in United States, concentrated in California and Texas.

02

What is the gender split and age of City Sightseeing fans?

51.8% of City Sightseeing fans are female, 48.2% are male, with an average age of 45.7 years.

03

Which brands do City Sightseeing fans like most?

City Sightseeing fans show strongest brand affinity for Bloomberg Connects (392.25×), Icelandair (54.4×), and Beer Can House (196.63×) over the country average.

04

Where do City Sightseeing fans live in United States?

City Sightseeing fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do City Sightseeing fans also like?

Beyond City Sightseeing itself, the audience over-indexes on Icelandair (54.4×), Beer Can House (196.63×), Cultural history (16.78×), and Historic site (21.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in United States

See City Sightseeing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for City Sightseeing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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