Rascasse Audience Intelligence

Boat tour Audience in United States

A data profile of the people who buy, follow and care about Boat tour in United States — modelled from more than twelve digital signal sources. Boat tour has an estimated audience of 1,031,713 people in United States.

#49among Travel type in United States#8562among Topic in United States#1735in Travel & Leisure

The average Boat tour fan in United States is 48.5 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include Cutter (boat), Skysurfing, Mohonk Mountain House, with strongest over-indexing on Cutter (boat) (22.79× the country average).

Demographically, the Boat tour audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as DIY Mentality, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Boat tour fan in United States is balanced, around 48.5 years old, with strong DIY Mentality tendencies and a notable affinity for Cutter (boat).

Category: Travel & Leisure · Type: Topic · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Boat tour profile in United States.

Audience size
1M
in United States
Gender
50.8%♀
49.2% male
Age
48.5
average years
Country rank
#23186
Topic in United States
Fig. 01

Search interest · 12-month trend

+74%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Boat tour fans

50.8% are female, 49.2% are male, average age 48.5.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Boat tour audience in United States
MetricValue
Female50.8%
Male49.2%
Average age48.5
Estimated audience size1,031,713
Fig. 03

Age distribution

Ø 48.5
average years
Age distribution of the Boat tour audience in United States
Age bracketShare%
16-194%
20-2910%
30-3918%
40-4927%
50+42%
Fig. 04

Worldwide distribution

30.9%

of the worldwide Boat tour audience comes from United States.

Worldwide audience distribution share by country for Boat tour
CountryShare
United States30.9%
Italy8.9%
United Kingdom8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Boat tour audience in United States is strongest.

Fig. 05

Top regions by affinity

Boat tour fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~20K3.96×
02Wyoming~5K2.97×
03Florida~200K2.64×
04Maine~8K2.21×
05Illinois~60K1.82×
06Wisconsin~30K1.64×
07Kansas~10K1.51×
08New Hampshire~6K1.46×
09New York~70K1.23×
10Washington, District of Columbia~4K1.23×
11South Carolina~20K1.21×
12Rhode Island~4K1.10×
13Alaska~2K1.10×
14Oregon~10K1.08×
15New Jersey~30K1.05×
16Montana~3K0.99×
17Connecticut~10K0.98×
18Minnesota~10K0.97×
19Michigan~30K0.96×
20Louisiana~10K0.92×
21Vermont~2K0.92×
22Washington~20K0.90×
23North Carolina~30K0.89×
24Massachusetts~20K0.89×
25Maryland~20K0.88×
26Virginia~20K0.87×
27Colorado~10K0.87×
28Delaware~2K0.87×
29California~90K0.80×
30Pennsylvania~30K0.79×
31Utah~7K0.78×
32South Dakota~2K0.78×
33Ohio~20K0.76×
34Idaho~4K0.75×
35Tennessee~10K0.72×
36Mississippi~6K0.72×
37Iowa~6K0.72×
38Kentucky~9K0.71×
39Texas~60K0.70×
40Missouri~10K0.70×
41New Mexico~4K0.70×
42West Virginia~3K0.70×
43Indiana~10K0.69×
44Alabama~10K0.69×
45Georgia~20K0.68×
46Arizona~10K0.67×
47Arkansas~5K0.63×
48Nebraska~3K0.62×
49Oklahoma~7K0.60×
50Nevada~6K0.60×
Fig. 06

Affinity by region

Affinity by region — Boat tour, United States
0.60×1.00×3.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Boat tour audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Boat tour audience
#·InterestCategoryAffinity×
01SkysurfingSports58.21×
02Cutter (boat)Cars & Mobility22.79×
03Mohonk Mountain HouseTravel & Leisure21.75×
04Big FishMovies & TV16.39×
05BoatingTravel & Leisure2.69×
06BeachesTravel & Leisure2.16×
07FloridaTravel & Leisure2.10×
08American AirlinesTravel & Leisure2.03×
09HolidayTravel & Leisure1.97×
10HotelsTravel & Leisure1.81×
11NatureHome & Garden1.79×
12U.S. stateTravel & Leisure1.66×
13United StatesTravel & Leisure1.61×
14WalmartShopping1.61×
15DogsPets & Animals1.59×
16PhotographyArts & Culture1.57×
17Current eventsArts & Culture1.56×
18Real estateBusiness & Career1.56×
19Rock musicMusic & Radio1.55×
20FamilyKids & Family1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Boat tour audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Boat tour audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.67×
TravellingTHRILL1.61×
Risk AppetiteTHRILL1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Boat tour audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.99×
Healthy LifestyleBALANCE1.01×
SustainabilityBALANCE1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Boat tour have in United States?

Boat tour has an estimated audience of 1,031,713 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Boat tour fans?

50.8% of Boat tour fans are female, 49.2% are male, with an average age of 48.5 years.

03

Which brands do Boat tour fans like most?

Boat tour fans show strongest brand affinity for Cutter (boat) (22.79×), Skysurfing (58.21×), and Mohonk Mountain House (21.75×) over the country average.

04

Where do Boat tour fans live in United States?

Boat tour fans in United States are most concentrated in Florida (reach ~200K), California (reach ~90K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Boat tour fans also like?

Beyond Boat tour itself, the audience over-indexes on Skysurfing (58.21×), Mohonk Mountain House (21.75×), Big Fish (16.39×), and United States (1.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in United States

See Boat tour audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Boat tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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