A data profile of the people who buy, follow and care about Heraklion in United States — modelled from more than twelve digital signal sources. Heraklion has an estimated audience of 358,925 people in United States.
The average Heraklion fan in United States is 43.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Florida.
Top brand affinities include Playground, City Sightseeing, Pergola, with strongest over-indexing on Playground (9.05× the country average).
Demographically, the Heraklion audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Travelling, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Heraklion fan in United States is more female, around 43.0 years old, with strong Travelling tendencies and a notable affinity for Playground.
The key figures that characterise the Heraklion profile in United States.
66.5% are female, 33.5% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 66.5% |
| Male | 33.5% |
| Average age | 43.0 |
| Estimated audience size | 358,925 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 17% | |
| 30-39 | 28% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Heraklion audience comes from United States.
| Country | Share |
|---|---|
| Greece | 32.5% |
| United States | 13.5% |
| Romania | 12.3% |
Where the Heraklion audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~3K | 2.35× | |
| 02 | Massachusetts | ~10K | 1.67× | |
| 03 | New York | ~30K | 1.53× | |
| 04 | Washington | ~10K | 1.45× | |
| 05 | Virginia | ~10K | 1.30× | |
| 06 | Maryland | ~8K | 1.30× | |
| 07 | Colorado | ~7K | 1.30× | |
| 08 | New Jersey | ~10K | 1.27× | |
| 09 | Maine | ~2K | 1.22× | |
| 10 | Oregon | ~5K | 1.20× | |
| 11 | Connecticut | ~4K | 1.20× | |
| 12 | Illinois | ~10K | 1.13× | |
| 13 | California | ~40K | 1.12× | |
| 14 | New Mexico | ~2K | 1.12× | |
| 15 | Vermont | <1K | 1.09× | |
| 16 | Florida | ~30K | 1.07× | |
| 17 | Utah | ~3K | 1.06× | |
| 18 | Alaska | <1K | 1.04× | |
| 19 | Rhode Island | ~1K | 1.03× | |
| 20 | Hawaii | ~2K | 1.02× | |
| 21 | New Hampshire | ~1K | 1.01× | |
| 22 | Montana | ~1K | 1.00× | |
| 23 | Pennsylvania | ~10K | 0.99× | |
| 24 | Minnesota | ~5K | 0.97× | |
| 25 | Georgia | ~10K | 0.96× | |
| 26 | North Carolina | ~10K | 0.95× | |
| 27 | Delaware | <1K | 0.94× | |
| 28 | Idaho | ~2K | 0.93× | |
| 29 | North Dakota | <1K | 0.92× | |
| 30 | South Carolina | ~5K | 0.90× | |
| 31 | Wisconsin | ~5K | 0.90× | |
| 32 | South Dakota | <1K | 0.90× | |
| 33 | Arizona | ~7K | 0.89× | |
| 34 | Nebraska | ~2K | 0.88× | |
| 35 | West Virginia | ~1K | 0.87× | |
| 36 | Michigan | ~8K | 0.86× | |
| 37 | Nevada | ~3K | 0.84× | |
| 38 | Kansas | ~2K | 0.84× | |
| 39 | Tennessee | ~6K | 0.83× | |
| 40 | Missouri | ~5K | 0.83× | |
| 41 | Louisiana | ~4K | 0.83× | |
| 42 | Iowa | ~2K | 0.83× | |
| 43 | Kentucky | ~4K | 0.82× | |
| 44 | Texas | ~20K | 0.80× | |
| 45 | Ohio | ~9K | 0.80× | |
| 46 | Indiana | ~5K | 0.80× | |
| 47 | Oklahoma | ~3K | 0.80× | |
| 48 | Arkansas | ~2K | 0.80× | |
| 49 | Mississippi | ~2K | 0.79× | |
| 50 | Alabama | ~4K | 0.74× |
The strongest cross-interests of the Heraklion audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | City Sightseeing | Travel & Leisure | 35.20× | ||
| 02 | Photo sharing | Internet & Social Media | 19.45× | ||
| 03 | Shangri-La | Travel & Leisure | 14.50× | ||
| 04 | The Salvation Army | Politics & Society | 11.64× | ||
| 05 | Playground | Kids & Family | 9.05× | ||
| 06 | Boston Bruins | Sports | 5.69× | ||
| 07 | Pergola | Home & Garden | 5.44× | ||
| 08 | Public transport | Cars & Mobility | 3.23× | ||
| 09 | Countertop | Home & Garden | 3.20× | ||
| 10 | Diaper bag | Kids & Family | 3.08× | ||
| 11 | Cabinetry | Home & Garden | 2.63× | ||
| 12 | Five Below | Shopping | 2.43× | ||
| 13 | Hobby Lobby | Home & Garden | 1.97× | ||
| 14 | Planet Fitness | Sports | 1.83× | ||
| 15 | Recreation | Travel & Leisure | 1.81× | ||
| 16 | Wine | Food & Beverages | 1.68× | ||
| 17 | Beer | Food & Beverages | 1.61× | ||
| 18 | Alcoholic beverages | Food & Beverages | 1.60× | ||
| 19 | Home improvement | Home & Garden | 1.55× | ||
| 20 | Happiness | Health | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 5.13× | |
| Quality Awareness | PREMIUM | 1.82× | |
| Indulgence | JOY | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.83× | |
| Sustainability | BALANCE | 0.86× | |
| Luxury Orientation | PREMIUM | 0.87× |
Heraklion has an estimated audience of 358,925 people in United States, concentrated in California and New York.
66.5% of Heraklion fans are female, 33.5% are male, with an average age of 43.0 years.
Heraklion fans show strongest brand affinity for Playground (9.05×), City Sightseeing (35.2×), and Pergola (5.44×) over the country average.
Heraklion fans in United States are most concentrated in California (reach ~40K), New York (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Heraklion itself, the audience over-indexes on City Sightseeing (35.2×), Pergola (5.44×), The Salvation Army (11.64×), and Photo sharing (19.45×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Heraklion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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