Cockatoo Audience in United States

Cockatoo logo

Cockatoo has an estimated audience of 771,516 people in United States. 69.7% are female, 30.3% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Voter registration, Collectable, Combat sport, Elsword, Bank account.

The average Cockatoo fan in United States is 41.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Voter registration, Collectable, Combat sport, with strongest over-indexing on Voter registration (6.17× the country average). Demographically, the Cockatoo audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Pet Ownership, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Cockatoo fans

Demographic split for Cockatoo audience in United States
MetricValue
Female69.7%
Male30.3%
Average age41.4
Estimated audience size771,516

Audience persona

The typical Cockatoo fan in United States is more female, around 41.4 years old, with strong Pet Ownership tendencies and a notable affinity for Voter registration.

Top regions in United States

Top regions ranked by reach for Cockatoo in United States
RegionReachAffinity
California106,6431.26×
Texas74,7101.13×
Florida59,5321.14×
New York41,8160.97×
Pennsylvania28,1671.08×
Illinois26,0501.01×
Ohio24,3261.02×
North Carolina24,0091.03×
Georgia22,5740.95×
Michigan19,8790.99×
Virginia19,1981.02×
New Jersey18,0700.92×
Washington17,0691.1×
Tennessee16,6751.08×
Arizona16,2231.03×
Indiana14,4501.03×
Massachusetts14,3970.95×
Missouri12,5301.01×
Colorado11,7160.96×
Maryland11,6680.88×
South Carolina11,2670.97×
Kentucky11,1131.15×
Wisconsin10,6830.92×
Louisiana10,5771.06×
Minnesota9,6820.88×
Oregon9,5761.08×
Oklahoma9,5701.12×
Alabama9,1160.85×
Utah8,2811.2×
Nevada7,8571.05×
Connecticut7,1790.93×
Arkansas6,6931.05×
Kansas6,2831.03×
Iowa6,0170.95×
Mississippi5,8160.91×
Idaho4,2991.11×
New Mexico4,1841.08×
West Virginia4,0501.13×
Nebraska3,8741×
Hawaii3,7591.13×
New Hampshire2,9720.98×
Maine2,8681.04×
Rhode Island2,2960.93×
Montana1,9300.9×
Washington, District of Columbia1,8180.78×
South Dakota1,7590.99×
Delaware1,6150.76×
Alaska1,5000.91×
North Dakota1,2820.81×
Vermont1,1010.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cockatoo audience
BrandAffinityCategory
Voter registration6.17×Politics & Society
Collectable2.05×Kids & Family
Combat sport1.63×Sports
Elsword13.15×Games
Bank account1.73×Business & Career
Corona (band)3.55×Music & Radio
Home staging2.63×Home & Garden
Nebraska Cornhuskers football1.71×Sports
South Asian cuisine3.99×Food & Beverages
Cam Ward1.63×Sports
Stamp collecting1.73×Home & Garden
Hibachi2.82×Food & Beverages
Electrolyte1.64×Health
Jaipur Rugs5.81×Home & Garden
Guys and Dolls5.04×Music & Radio
Halsey, Oregon2.79×Travel & Leisure
HomeSense1.73×Home & Garden
Steampunk1.58×Fashion & Accessoires
WKRN-TV2.05×Movies & TV
Cleveland Clinic1.7×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cockatoo audience
TraitClusterScore
Pet OwnershipJOY1.73
ExtroversionTHRILL1.55
LGBTQ+ IdentityOPEN1.51
PatriotismCONSERVATISM1.5
Community OrientationOPEN1.49
DIY MentalityTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Cockatoo
CountryShare
United States27.9%
Italy14.4%
Australia9.9%

See Cockatoo audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Cockatoo have in United States?

Cockatoo has an estimated audience of 771,516 people in United States, concentrated in California and Texas.

What is the gender split and age of Cockatoo fans?

69.7% of Cockatoo fans are female, 30.3% are male, with an average age of 41.4 years.

Which brands do Cockatoo fans like most?

Cockatoo fans show strongest brand affinity for Voter registration (6.17×), Collectable (2.05×), and Combat sport (1.63×) over the country average.

Where do Cockatoo fans live in United States?

Cockatoo fans in United States are most concentrated in California (reach 106,643), Texas (reach 74,710), and Florida (reach 59,532). These three regions account for the largest share of the active audience.

What other brands do Cockatoo fans also like?

Beyond Cockatoo itself, the audience over-indexes on Collectable (2.05×), Combat sport (1.63×), Elsword (13.15×), and Bank account (1.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cockatoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.