A data profile of the people who buy, follow and care about Cocktail garnish in United States — modelled from more than twelve digital signal sources. Cocktail garnish has an estimated audience of 1,074,085 people in United States.
The average Cocktail garnish fan in United States is 37.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Neve Campbell, No Doubt, Mojito, with strongest over-indexing on Neve Campbell (17.78× the country average).
Demographically, the Cocktail garnish audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cocktail garnish fan in United States is balanced, around 37.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Neve Campbell.
The key figures that characterise the Cocktail garnish profile in United States.
50.2% are female, 49.8% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 37.5 |
| Estimated audience size | 1,074,085 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 26% | |
| 30-39 | 23% | |
| 40-49 | 19% | |
| 50+ | 14% |
of the worldwide Cocktail garnish audience comes from United States.
| Country | Share |
|---|---|
| United States | 62.6% |
| Canada | 9.2% |
| United Kingdom | 8.5% |
Where the Cocktail garnish audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~200K | 1.30× | |
| 02 | New York | ~70K | 1.24× | |
| 03 | Washington, District of Columbia | ~4K | 1.22× | |
| 04 | Massachusetts | ~30K | 1.18× | |
| 05 | Alaska | ~3K | 1.12× | |
| 06 | North Dakota | ~2K | 1.12× | |
| 07 | Vermont | ~2K | 1.12× | |
| 08 | Oregon | ~10K | 1.10× | |
| 09 | New Jersey | ~30K | 1.08× | |
| 10 | South Dakota | ~3K | 1.08× | |
| 11 | Rhode Island | ~4K | 1.07× | |
| 12 | Virginia | ~30K | 1.06× | |
| 13 | Georgia | ~30K | 1.04× | |
| 14 | Washington | ~20K | 1.04× | |
| 15 | Maryland | ~20K | 1.04× | |
| 16 | Connecticut | ~10K | 1.04× | |
| 17 | Delaware | ~3K | 1.03× | |
| 18 | Colorado | ~20K | 1.02× | |
| 19 | Montana | ~3K | 1.02× | |
| 20 | Florida | ~70K | 1.01× | |
| 21 | Maine | ~4K | 1.00× | |
| 22 | Nevada | ~10K | 0.99× | |
| 23 | Hawaii | ~5K | 0.99× | |
| 24 | New Hampshire | ~4K | 0.99× | |
| 25 | Illinois | ~30K | 0.96× | |
| 26 | Idaho | ~5K | 0.96× | |
| 27 | Arizona | ~20K | 0.95× | |
| 28 | Minnesota | ~10K | 0.95× | |
| 29 | Nebraska | ~5K | 0.95× | |
| 30 | West Virginia | ~5K | 0.95× | |
| 31 | South Carolina | ~20K | 0.94× | |
| 32 | Louisiana | ~10K | 0.94× | |
| 33 | Michigan | ~30K | 0.93× | |
| 34 | Kansas | ~8K | 0.93× | |
| 35 | Pennsylvania | ~30K | 0.92× | |
| 36 | New Mexico | ~5K | 0.92× | |
| 37 | North Carolina | ~30K | 0.91× | |
| 38 | Utah | ~9K | 0.91× | |
| 39 | Iowa | ~8K | 0.91× | |
| 40 | Mississippi | ~8K | 0.91× | |
| 41 | Texas | ~80K | 0.90× | |
| 42 | Ohio | ~30K | 0.90× | |
| 43 | Wisconsin | ~10K | 0.90× | |
| 44 | Alabama | ~10K | 0.90× | |
| 45 | Arkansas | ~8K | 0.90× | |
| 46 | Tennessee | ~20K | 0.89× | |
| 47 | Missouri | ~20K | 0.89× | |
| 48 | Kentucky | ~10K | 0.89× | |
| 49 | Oklahoma | ~10K | 0.88× | |
| 50 | Indiana | ~20K | 0.87× |
The strongest cross-interests of the Cocktail garnish audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neve Campbell | Movies & TV | 17.78× | ||
| 02 | No Doubt | Music & Radio | 17.78× | ||
| 03 | Nanny McPhee | Movies & TV | 17.78× | ||
| 04 | Dos Equis | Food & Beverages | 17.78× | ||
| 05 | Mojito | Food & Beverages | 17.31× | ||
| 06 | Kahlúa | Food & Beverages | 17.30× | ||
| 07 | Bombay Sapphire | Food & Beverages | 15.72× | ||
| 08 | Campari | Food & Beverages | 15.21× | ||
| 09 | Johnnie Walker | Food & Beverages | 8.55× | ||
| 10 | Malibu Rum | Food & Beverages | 6.43× | ||
| 11 | Jewel-Osco | Shopping | 5.82× | ||
| 12 | Consumer Reports | Business & Career | 5.65× | ||
| 13 | Total Wine & More | Food & Beverages | 5.53× | ||
| 14 | FlightAware | Travel & Leisure | 4.62× | ||
| 15 | Rum | Food & Beverages | 4.34× | ||
| 16 | Whisky | Food & Beverages | 2.88× | ||
| 17 | Scooby-Doo | Movies & TV | 2.59× | ||
| 18 | Cocktail | Food & Beverages | 2.53× | ||
| 19 | Domino's Pizza | Food & Beverages | 2.10× | ||
| 20 | Pizza Hut | Food & Beverages | 1.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 2.86× | |
| Indulgence | JOY | 1.66× | |
| Convenience Orientation | PREMIUM | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.73× | |
| Design Affinity | PREMIUM | 0.78× | |
| Mindfulness | BALANCE | 0.81× |
Cocktail garnish has an estimated audience of 1,074,085 people in United States, concentrated in California and Texas.
50.2% of Cocktail garnish fans are female, 49.8% are male, with an average age of 37.5 years.
Cocktail garnish fans show strongest brand affinity for Neve Campbell (17.78×), No Doubt (17.78×), and Mojito (17.31×) over the country average.
Cocktail garnish fans in United States are most concentrated in California (reach ~200K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Cocktail garnish itself, the audience over-indexes on No Doubt (17.78×), Mojito (17.31×), Total Wine & More (5.53×), and Cocktail (2.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cocktail garnish. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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