Bombay Sapphire Audience in United States

Bombay Sapphire logo

Bombay Sapphire has an estimated audience of 1,159,939 people in United States. 43.1% are female, 56.9% are male, average age 36.9. Top regions: California, Texas, Florida. Top brand affinities: Skillshare, Bacardi, Experimental music, Sauza Tequila, Riviera Maya.

The average Bombay Sapphire fan in United States is 36.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Skillshare, Bacardi, Experimental music, with strongest over-indexing on Skillshare (30.43× the country average). Demographically, the Bombay Sapphire audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Community Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Spirits

Demographics of Bombay Sapphire fans

Demographic split for Bombay Sapphire audience in United States
MetricValue
Female43.1%
Male56.9%
Average age36.9
Estimated audience size1,159,939

Audience persona

The typical Bombay Sapphire fan in United States is more male, around 36.9 years old, with strong Community Orientation tendencies and a notable affinity for Skillshare.

Top regions in United States

Top regions ranked by reach for Bombay Sapphire in United States
RegionReachAffinity
California140,4021.1×
Texas99,2791×
Florida92,6231.18×
New York91,3841.41×
New Jersey44,7551.52×
Pennsylvania43,3611.11×
Illinois40,6311.05×
Ohio37,0081.04×
Georgia36,5971.02×
Massachusetts36,0261.58×
North Carolina34,7981×
Michigan31,9431.05×
Virginia31,5951.12×
Arizona30,3491.28×
Washington27,8741.2×
Tennessee22,4530.96×
Maryland22,1161.11×
Minnesota21,4931.29×
Indiana20,7800.98×
Colorado18,2211×
Missouri16,9380.91×
Wisconsin16,5120.95×
South Carolina16,2130.93×
Louisiana15,4001.03×
Connecticut14,0611.21×
Alabama13,4680.83×
Nevada13,3531.19×
Oregon12,4590.94×
Kentucky12,0160.83×
Oklahoma10,4960.81×
Utah8,2300.79×
Kansas7,9900.87×
Iowa7,7190.81×
Arkansas7,1730.75×
Mississippi6,5340.68×
Nebraska5,2960.91×
Washington, District of Columbia5,2101.49×
New Hampshire4,9471.08×
Maine4,7751.15×
Hawaii4,6240.93×
New Mexico4,4520.77×
Rhode Island4,3731.18×
Idaho3,8060.65×
West Virginia3,6130.67×
Montana2,7000.84×
Delaware2,6830.84×
Vermont2,1101.04×
South Dakota2,0100.75×
Alaska1,9300.78×
North Dakota1,7440.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bombay Sapphire audience
BrandAffinityCategory
Skillshare30.43×Kids & Family
Bacardi37.11×Food & Beverages
Experimental music30.27×Music & Radio
Sauza Tequila38.96×Food & Beverages
Riviera Maya11.35×Travel & Leisure
Instant messaging3.46×Internet & Social Media
Cuba7.3×Travel & Leisure
Quinceañera (telenovela)6.42×Movies & TV
Blended whiskey9.58×Food & Beverages
Ginger beer30.83×Food & Beverages
Mexico3.11×Travel & Leisure
Soccer2.24×Sports
United States1.78×Travel & Leisure
Mobile phones1.96×Technology & Electronics
Aperol Spritz16.55×Food & Beverages
Lime (fruit)8.83×Food & Beverages
Video games1.9×Games
Philosophy2.08×Business & Career
Movies1.51×Movies & TV
The UPS Store2.79×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bombay Sapphire audience
TraitClusterScore
Community OrientationOPEN3.7
IndulgenceJOY1.92
LGBTQ+ IdentityOPEN1.72
Early Adopter MentalityPOWER1.43
Design AffinityPREMIUM1.39
ExtroversionTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Bombay Sapphire
CountryShare
United States17.6%
United Kingdom11.4%
India8.9%

See Bombay Sapphire audiences in other countries

More Spirits audiences in United States

Frequently asked questions

How many fans does Bombay Sapphire have in United States?

Bombay Sapphire has an estimated audience of 1,159,939 people in United States, concentrated in California and Texas.

What is the gender split and age of Bombay Sapphire fans?

43.1% of Bombay Sapphire fans are female, 56.9% are male, with an average age of 36.9 years.

Which brands do Bombay Sapphire fans like most?

Bombay Sapphire fans show strongest brand affinity for Skillshare (30.43×), Bacardi (37.11×), and Experimental music (30.27×) over the country average.

Where do Bombay Sapphire fans live in United States?

Bombay Sapphire fans in United States are most concentrated in California (reach 140,402), Texas (reach 99,279), and Florida (reach 92,623). These three regions account for the largest share of the active audience.

What other brands do Bombay Sapphire fans also like?

Beyond Bombay Sapphire itself, the audience over-indexes on Bacardi (37.11×), Experimental music (30.27×), Sauza Tequila (38.96×), and Riviera Maya (11.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bombay Sapphire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.