Lime (fruit) Audience in United States
Lime (fruit) has an estimated audience of 5,227,985 people in United States. 60.7% are female, 39.3% are male, average age 37.9. Top brand affinities: Finnair, Capital One, Google Maps, Circle K, Kia Sportage.
Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Lime (fruit) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.
Category: Food & Beverages · Type: Topic · Subtype: Fruit
Demographics of Lime (fruit) fans
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 37.9 |
| Estimated audience size | 5,227,985 |
Audience persona
The typical Lime (fruit) fan in United States is more female, around 37.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Capital One | 7.2× | Business & Career |
| Google Maps | 6.56× | Internet & Social Media |
| Circle K | 8.65× | Shopping |
| Kia Sportage | 24.26× | Cars & Mobility |
| Indeed.com | 4.48× | Business & Career |
| Diane Keaton | 6.68× | Movies & TV |
| Autism Awareness | 8.83× | Health |
| Beetlejuice | 4.57× | Movies & TV |
| Diabetes mellitus awareness | 6.02× | Health |
| Kendra Scott | 9.41× | Fashion & Accessoires |
| CarGurus | 5.19× | Cars & Mobility |
| Aaron Rodgers | 5.64× | Sports |
| DeviantArt | 6.08× | Internet & Social Media |
| Enterprise Rent-A-Car | 5.17× | Cars & Mobility |
| AccuWeather | 5.18× | Home & Garden |
| Bruce Willis | 5.6× | Movies & TV |
| Singer-songwriter | 2.97× | Music & Radio |
| Billy Bob Thornton | 6.16× | Movies & TV |
| Khan Academy | 5.85× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.84 |
| Indulgence | JOY | 1.44 |
| Urban Lifestyle | OPEN | 1.31 |
| Extroversion | THRILL | 1.19 |
| Convenience Orientation | PREMIUM | 1.19 |
| Price Sensitivity | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.3% |
| United Kingdom | 5.4% |
| Taiwan | 4.2% |
See Lime (fruit) audiences in other countries
More Fruit audiences in United States
- Pumpkin (16,161,069)
- Lemon (14,089,259)
- Grape (12,849,763)
- Strawberry (11,194,387)
- Berry (9,769,102)
How to read this data
Audience size is the estimated number of people in United States who actively search for Lime (fruit). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.