Lime (fruit) Audience in United States

Lime (fruit) logo

Lime (fruit) has an estimated audience of 5,227,985 people in United States. 60.7% are female, 39.3% are male, average age 37.9. Top brand affinities: Keene, New Hampshire, Elsword, Birthday Gifts, Goop, Unique Gifts.

Top brand affinities include Keene, New Hampshire, Elsword, Birthday Gifts, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Lime (fruit) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.

Category: Food & Beverages · Type: Topic · Subtype: Fruit

Demographics of Lime (fruit) fans

Demographic split for Lime (fruit) audience in United States
MetricValue
Female60.7%
Male39.3%
Average age37.9
Estimated audience size5,227,985

Audience persona

The typical Lime (fruit) fan in United States is more female, around 37.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lime (fruit) audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Elsword24.26×Games
Birthday Gifts3.38×Kids & Family
Goop5.03×Internet & Social Media
Unique Gifts2.22×Shopping
Governor of Michigan6.75×Politics & Society
Staycation2.9×Home & Garden
Swanson8.83×Health
Karbala7.52×Travel & Leisure
headspace7.34×Health
Wok5.13×Food & Beverages
Cherish (group)7.92×Music & Radio
Grinch2.9×Movies & TV
Hibachi5.6×Food & Beverages
Google Home4.56×Technology & Electronics
Grace Slick6.14×Music & Radio
Who Wants to Be a Millionaire?5.69×Movies & TV
JDSU1.79×Business & Career
Vocal harmony2.62×Music & Radio
Fairy godmother4.3×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lime (fruit) audience
TraitClusterScore
Healthy LifestyleBALANCE1.84
IndulgenceJOY1.44
Urban LifestyleOPEN1.31
ExtroversionTHRILL1.19
Convenience OrientationPREMIUM1.19
Price SensitivityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Lime (fruit)
CountryShare
United States32.3%
United Kingdom5.4%
Taiwan4.2%

See Lime (fruit) audiences in other countries

More Fruit audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lime (fruit). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.