Lemon Audience in United States

Lemon has an estimated audience of 14,089,258 people in United States. 69.5% are female, 30.5% are male, average age 40.7. Top regions: California, Texas, Florida. Top brand affinities: Kia Sportage, Honda HR-V, Pre-school playgroup, Dollar General, Texas Roadhouse.

The average Lemon fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kia Sportage, Honda HR-V, Pre-school playgroup, with strongest over-indexing on Kia Sportage (24.38× the country average). Demographically, the Lemon audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Indulgence, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Fruit

Demographics of Lemon fans

Demographic split for Lemon audience in United States
MetricValue
Female69.5%
Male30.5%
Average age40.7
Estimated audience size14,089,258

Audience persona

The typical Lemon fan in United States is more female, around 40.7 years old, with strong Indulgence tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Lemon in United States
RegionReachAffinity
California2,051,7041.32×
Texas1,560,4551.29×
Florida1,158,1771.21×
New York952,9861.21×
Illinois715,7181.52×
Pennsylvania489,1501.03×
Georgia472,0761.09×
North Carolina461,6101.09×
New Jersey423,1831.18×
Ohio418,5190.96×
Virginia388,7731.13×
Michigan372,4441.01×
Washington326,5641.16×
Arizona316,7041.1×
Massachusetts301,2211.09×
Indiana263,6251.02×
Tennessee259,2490.92×
Maryland248,0541.02×
Colorado208,0930.94×
Missouri207,2340.91×
South Carolina194,1430.92×
Minnesota187,9360.93×
Wisconsin186,0150.88×
Alabama183,8940.93×
Louisiana179,5970.99×
Kentucky164,0750.93×
Oregon163,9001.01×
Oklahoma155,0180.99×
Connecticut143,2961.01×
Nevada142,3031.04×
Utah139,6471.11×
Arkansas110,2610.95×
Mississippi109,0760.94×
Kansas102,1700.92×
Iowa99,4320.86×
New Mexico69,2260.98×
Idaho68,9530.98×
Hawaii65,7061.08×
Nebraska64,8050.92×
West Virginia56,6040.86×
New Hampshire49,3110.89×
Rhode Island44,2250.99×
Maine43,0200.85×
Washington, District of Columbia42,7041.01×
Delaware41,7831.07×
Montana29,6580.76×
Alaska26,1630.87×
South Dakota25,9320.8×
North Dakota24,3200.84×
Vermont17,4720.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lemon audience
BrandAffinityCategory
Kia Sportage24.38×Cars & Mobility
Honda HR-V16.25×Cars & Mobility
Pre-school playgroup17.46×Kids & Family
Dollar General1.97×Shopping
Texas Roadhouse1.87×Food & Beverages
Jeep Grand Cherokee4.69×Cars & Mobility
Kroger1.94×Food & Beverages
Singer-songwriter1.62×Music & Radio
Dollar Tree1.63×Shopping
Dentistry2.17×Business & Career
Real property2.11×Home & Garden
Publix2.09×Shopping
J. C. Penney1.96×Shopping
Made in USA2.27×Business & Career
IHOP2.19×Food & Beverages
Wingstop1.61×Food & Beverages
The UPS Store1.56×Shopping
Livemusic1.8×Music & Radio
Houston Astros2.85×Sports
Diabetes mellitus awareness2.26×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lemon audience
TraitClusterScore
IndulgenceJOY1.34
CreativityOPEN1.16
Design AffinityPREMIUM1.15
Price SensitivityPREMIUM1.13
Healthy LifestyleBALANCE1.12
DIY MentalityTHRILL1.08

Worldwide distribution

Worldwide audience distribution share by country for Lemon
CountryShare
United States23.2%
Taiwan7.5%
United Kingdom4.4%

See Lemon audiences in other countries

More Fruit audiences in United States

Frequently asked questions

How many fans does Lemon have in United States?

Lemon has an estimated audience of 14,089,258 people in United States, concentrated in California and Texas.

What is the gender split and age of Lemon fans?

69.5% of Lemon fans are female, 30.5% are male, with an average age of 40.7 years.

Which brands do Lemon fans like most?

Lemon fans show strongest brand affinity for Kia Sportage (24.38×), Honda HR-V (16.25×), and Pre-school playgroup (17.46×) over the country average.

Where do Lemon fans live in United States?

Lemon fans in United States are most concentrated in California (reach 2,051,704), Texas (reach 1,560,455), and Florida (reach 1,158,177). These three regions account for the largest share of the active audience.

What other brands do Lemon fans also like?

Beyond Lemon itself, the audience over-indexes on Honda HR-V (16.25×), Pre-school playgroup (17.46×), Dollar General (1.97×), and Texas Roadhouse (1.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lemon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.