Lemon Audience in Germany

Lemon logo

Lemon has an estimated audience of 835,962 people in Germany. 64.6% are female, 35.4% are male, average age 40.3. Top brand affinities: Unique Gifts, Snow White (Fables), Este, Veneto, EVO Fitness, Samanyolu Haber.

Top brand affinities include Unique Gifts, Snow White (Fables), Este, Veneto, with strongest over-indexing on Unique Gifts (1.53× the country average). Demographically, the Lemon audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Indulgence, Design Affinity.

Category: Food & Beverages · Type: Topic · Subtype: Fruit

Demographics of Lemon fans

Demographic split for Lemon audience in Germany
MetricValue
Female64.6%
Male35.4%
Average age40.3
Estimated audience size835,962

Audience persona

The typical Lemon fan in Germany is more female, around 40.3 years old, with strong Indulgence tendencies and a notable affinity for Unique Gifts.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lemon audience
BrandAffinityCategory
Unique Gifts1.53×Shopping
Snow White (Fables)2.13×Literature
Este, Veneto1.91×Travel & Leisure
EVO Fitness6.12×Sports
Samanyolu Haber2.72×Movies & TV
Eco Friendly Living2.08×Home & Garden
Manor3.62×Shopping
Esra Erol2.55×Movies & TV
Video izle1.52×
Fatteh4.59×Food & Beverages
Buying a House2.58×Home & Garden
Women's empowerment1.56×Politics & Society
Faun (band)1.87×Music & Radio
Hobby Lobby2.79×Home & Garden
Therme Erding1.85×Travel & Leisure
IS (Infinite Stratos)1.63×Literature
Salman Khan2.24×Movies & TV
Brunello Cucinelli1.61×Fashion & Accessoires
Viator2.13×Travel & Leisure
Buying and Selling Real Estate2.35×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lemon audience
TraitClusterScore
IndulgenceJOY1.91
Design AffinityPREMIUM1.63
Healthy LifestyleBALANCE1.39
Need for SecurityCONSERVATISM1.3
LGBTQ+ IdentityOPEN1.28
Convenience OrientationPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Lemon
CountryShare
United States23.2%
Taiwan7.5%
United Kingdom4.4%

See Lemon audiences in other countries

More Fruit audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lemon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.