A data profile of the people who buy, follow and care about College of the Holy Cross in United States — modelled from more than twelve digital signal sources. College of the Holy Cross has an estimated audience of 324,703 people in United States.
College of the Holy Cross has an estimated audience of 324,703 people in United States. 54.8% are female, 45.2% are male, average age 42.9. Top brand affinities: Colgate University, University of Notre Dame, Boston College, Solidarity, Brown University.
Top brand affinities include Colgate University, University of Notre Dame, Boston College, with strongest over-indexing on Colgate University (126.15× the country average).
Demographically, the College of the Holy Cross audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Family Orientation, Community Orientation.
The typical College of the Holy Cross fan in United States is balanced, around 42.9 years old, with strong Family Orientation tendencies and a notable affinity for Colgate University.
The key figures that characterise the College of the Holy Cross profile in United States.
54.8% are female, 45.2% are male, average age 42.9.
| Metric | Value |
|---|---|
| Female | 54.8% |
| Male | 45.2% |
| Average age | 42.9 |
| Estimated audience size | 324,703 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide College of the Holy Cross audience comes from United States.
| Country | Share |
|---|---|
| United States | 68.6% |
| Italy | 15.3% |
| Philippines | 5.1% |
The strongest cross-interests of the College of the Holy Cross audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Colgate University | Business & Career | 126.15× | ||
| 02 | Boston College | Business & Career | 59.54× | ||
| 03 | Brown University | Business & Career | 37.64× | ||
| 04 | Solidarity | Politics & Society | 31.97× | ||
| 05 | University of Notre Dame | Business & Career | 27.73× | ||
| 06 | Yale University | Business & Career | 23.41× | ||
| 07 | Avicii | Music & Radio | 18.01× | ||
| 08 | Karl Marx | Literature | 13.63× | ||
| 09 | Alan Jackson | Music & Radio | 12.59× | ||
| 10 | CNN | Movies & TV | 2.35× | ||
| 11 | Wine | Food & Beverages | 2.30× | ||
| 12 | Internet & Social Media | 2.20× | |||
| 13 | Health care | Business & Career | 2.18× | ||
| 14 | Alcoholic beverages | Food & Beverages | 2.08× | ||
| 15 | Recipes | Food & Beverages | 2.08× | ||
| 16 | Medicine | Business & Career | 2.06× | ||
| 17 | Home improvement | Home & Garden | 2.05× | ||
| 18 | Cooking | Food & Beverages | 1.95× | ||
| 19 | X | Internet & Social Media | 1.89× | ||
| 20 | Donald Trump | Politics & Society | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.88× | |
| Community Orientation | OPEN | 1.77× | |
| Patriotism | CONSERVATISM | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.77× | |
| Quality Awareness | PREMIUM | 0.90× | |
| Sustainability | BALANCE | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for College of the Holy Cross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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