Cotton Bowl Classic Audience in United States

Cotton Bowl Classic logo

Cotton Bowl Classic has an estimated audience of 339,380 people in United States. 32.8% are female, 67.2% are male, average age 44.7. Top regions: Texas, Ohio, Florida. Top brand affinities: Nebraska, Alaska, MK, Elsword, Israel.

The average Cotton Bowl Classic fan in United States is 44.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Ohio, Florida. Top brand affinities include Nebraska, Alaska, MK, with strongest over-indexing on Nebraska (6.86× the country average). Demographically, the Cotton Bowl Classic audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Quality Awareness, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Motorsport

Demographics of Cotton Bowl Classic fans

Demographic split for Cotton Bowl Classic audience in United States
MetricValue
Female32.8%
Male67.2%
Average age44.7
Estimated audience size339,380

Audience persona

The typical Cotton Bowl Classic fan in United States is more male, around 44.7 years old, with strong Quality Awareness tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Cotton Bowl Classic in United States
RegionReachAffinity
Texas69,5692.38×
Ohio55,3375.29×
Florida25,6181.11×
California19,3800.52×
Georgia13,5551.3×
Michigan13,4751.52×
Pennsylvania10,6290.93×
Tennessee10,1891.5×
Illinois9,9420.88×
Indiana9,8061.58×
North Carolina9,1610.9×
New York8,0320.42×
Virginia6,7890.82×
South Carolina6,7801.33×
Oklahoma6,1561.63×
New Jersey5,5090.64×
Missouri5,4731×
Louisiana5,2061.19×
Colorado5,1610.96×
Kentucky4,9551.16×
Mississippi4,7171.69×
Washington4,2390.62×
Wisconsin4,0190.79×
Maryland3,6920.63×
Minnesota3,5820.74×
Massachusetts3,5660.53×
Arkansas3,4481.23×
Iowa3,4241.22×
Oregon3,0860.79×
Kansas2,9571.11×
Nevada2,5430.77×
Utah2,4920.82×
West Virginia2,1261.35×
Nebraska2,1111.24×
Connecticut2,0900.61×
New Mexico1,6941×
Idaho1,6130.95×
Hawaii1,2530.86×
Montana8250.88×
New Hampshire7790.58×
Maine7540.62×
South Dakota6680.85×
Washington, District of Columbia6020.59×
Delaware5570.6×
North Dakota5310.76×
Rhode Island5040.47×
Wyoming4210.84×
Vermont4080.69×
Alabama2740.06×
Arizona1810.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cotton Bowl Classic audience
BrandAffinityCategory
Nebraska6.86×Travel & Leisure
Alaska1.91×Travel & Leisure
MK3.88×Music & Radio
Elsword13.14×Games
Israel1.68×Travel & Leisure
Pillow1.55×Home & Garden
Governor of Michigan5.23×Politics & Society
Goop3.7×Internet & Social Media
Zoo Tycoon (series)13.14×Games
JTV (Indonesia)3.14×
Wok3.74×Food & Beverages
Hipster5.06×Politics & Society
Grinch2.07×Movies & TV
Wikia1.69×Internet & Social Media
Noodle (Gorillaz)1.76×Music & Radio
Google Home3.16×Technology & Electronics
Hibachi3.76×Food & Beverages
Vocal harmony2.03×Music & Radio
headspace4.06×Health
IS (Infinite Stratos)1.67×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cotton Bowl Classic audience
TraitClusterScore
Quality AwarenessPREMIUM1.39
ExtroversionTHRILL1.34
Career OrientationPOWER1.34
Risk AppetiteTHRILL1.31
Social Media UsageJOY1.3
DIY MentalityTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Cotton Bowl Classic
CountryShare
United States85.3%
Canada6.1%
Australia3.1%

See Cotton Bowl Classic audiences in other countries

More Motorsport audiences in United States

Frequently asked questions

How many fans does Cotton Bowl Classic have in United States?

Cotton Bowl Classic has an estimated audience of 339,380 people in United States, concentrated in Texas and Ohio.

What is the gender split and age of Cotton Bowl Classic fans?

32.8% of Cotton Bowl Classic fans are female, 67.2% are male, with an average age of 44.7 years.

Which brands do Cotton Bowl Classic fans like most?

Cotton Bowl Classic fans show strongest brand affinity for Nebraska (6.86×), Alaska (1.91×), and MK (3.88×) over the country average.

Where do Cotton Bowl Classic fans live in United States?

Cotton Bowl Classic fans in United States are most concentrated in Texas (reach 69,569), Ohio (reach 55,337), and Florida (reach 25,618). These three regions account for the largest share of the active audience.

What other brands do Cotton Bowl Classic fans also like?

Beyond Cotton Bowl Classic itself, the audience over-indexes on Alaska (1.91×), MK (3.88×), Elsword (13.14×), and Israel (1.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cotton Bowl Classic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.