Cyber-attack Audience in United States

Cyber-attack logo

Cyber-attack has an estimated audience of 534,577 people in United States. 31.9% are female, 68.1% are male, average age 41.1. Top brand affinities: White hat (computer security), Certified Information Systems Security Professional, Application programming interface, Certified Ethical Hacker, Hacker (computer security).

Top brand affinities include White hat (computer security), Certified Information Systems Security Professional, Application programming interface, with strongest over-indexing on White hat (computer security) (101.17× the country average). Demographically, the Cyber-attack audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Need for Security, Patriotism.

Category: Technology & Electronics · Type: Topic

Demographics of Cyber-attack fans

Demographic split for Cyber-attack audience in United States
MetricValue
Female31.9%
Male68.1%
Average age41.1
Estimated audience size534,577

Audience persona

The typical Cyber-attack fan in United States is more male, around 41.1 years old, with strong Need for Security tendencies and a notable affinity for White hat (computer security).

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cyber-attack audience
BrandAffinityCategory
White hat (computer security)101.17×Technology & Electronics
Certified Information Systems Security Professional132.54×Business & Career
Application programming interface25.97×Technology & Electronics
Certified Ethical Hacker126.41×Business & Career
Hacker (computer security)115.53×Technology & Electronics
Hacking Tips and Tricks128.96×
Hacker (term)34.38×Technology & Electronics
Hacker News67.81×Internet & Social Media
Database8.17×Technology & Electronics
Vulnerability (computing)88.68×Technology & Electronics
DevOps51.44×Technology & Electronics
Hackers49.02×Movies & TV
JavaScript11.58×Technology & Electronics
Augmented reality16.59×Technology & Electronics
Cloud computing6.6×Technology & Electronics
Software development11.68×Business & Career
Threat (computer)96.58×
Network security30.05×Business & Career
Data management17.61×Technology & Electronics
Khan Academy9.37×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cyber-attack audience
TraitClusterScore
Need for SecurityCONSERVATISM15.98
PatriotismCONSERVATISM2.41
Career OrientationPOWER2.26
Early Adopter MentalityPOWER2.22
Risk AppetiteTHRILL2.07
SustainabilityBALANCE2.06

Worldwide distribution

Worldwide audience distribution share by country for Cyber-attack
CountryShare
United States25.6%
United Kingdom7.5%
India5.5%

See Cyber-attack audiences in other countries

More Technology & Electronics audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Cyber-attack. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.