A data profile of the people who buy, follow and care about Vulnerability (computing) in United States — modelled from more than twelve digital signal sources. Vulnerability (computing) has an estimated audience of 324,653 people in United States.
The average Vulnerability (computing) fan in United States is 39.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Sustainable energy, Cyber-attack, Information security, with strongest over-indexing on Sustainable energy (14.35× the country average).
Demographically, the Vulnerability (computing) audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Need for Security, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Vulnerability (computing) fan in United States is more male, around 39.7 years old, with strong Need for Security tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Vulnerability (computing) profile in United States.
32.6% are female, 67.4% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 32.6% |
| Male | 67.4% |
| Average age | 39.7 |
| Estimated audience size | 324,653 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 22% |
of the worldwide Vulnerability (computing) audience comes from United States.
| Country | Share |
|---|---|
| United States | 25.1% |
| South Africa | 6.9% |
| United Kingdom | 5.8% |
Where the Vulnerability (computing) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~20K | 3.21× | |
| 02 | Mississippi | ~4K | 1.35× | |
| 03 | Georgia | ~10K | 1.30× | |
| 04 | Louisiana | ~5K | 1.28× | |
| 05 | Texas | ~30K | 1.23× | |
| 06 | Maryland | ~7K | 1.23× | |
| 07 | California | ~40K | 1.22× | |
| 08 | North Carolina | ~10K | 1.17× | |
| 09 | Virginia | ~9K | 1.15× | |
| 10 | South Carolina | ~5K | 1.08× | |
| 11 | Alabama | ~5K | 1.07× | |
| 12 | Illinois | ~10K | 1.06× | |
| 13 | Hawaii | ~1K | 1.06× | |
| 14 | Arkansas | ~3K | 1.05× | |
| 15 | Arizona | ~7K | 1.04× | |
| 16 | Nevada | ~3K | 1.04× | |
| 17 | Alaska | <1K | 1.03× | |
| 18 | Oklahoma | ~4K | 1.02× | |
| 19 | New York | ~20K | 1.01× | |
| 20 | Tennessee | ~6K | 1.00× | |
| 21 | New Mexico | ~2K | 1.00× | |
| 22 | Florida | ~20K | 0.99× | |
| 23 | Delaware | <1K | 0.99× | |
| 24 | Michigan | ~8K | 0.98× | |
| 25 | New Jersey | ~8K | 0.98× | |
| 26 | Indiana | ~6K | 0.98× | |
| 27 | Washington, District of Columbia | <1K | 0.98× | |
| 28 | Ohio | ~9K | 0.94× | |
| 29 | Pennsylvania | ~10K | 0.93× | |
| 30 | Missouri | ~5K | 0.93× | |
| 31 | South Dakota | <1K | 0.93× | |
| 32 | Minnesota | ~4K | 0.92× | |
| 33 | Kentucky | ~4K | 0.92× | |
| 34 | Connecticut | ~3K | 0.92× | |
| 35 | Oregon | ~3K | 0.91× | |
| 36 | North Dakota | <1K | 0.91× | |
| 37 | Kansas | ~2K | 0.90× | |
| 38 | Massachusetts | ~6K | 0.88× | |
| 39 | Nebraska | ~1K | 0.88× | |
| 40 | Idaho | ~1K | 0.86× | |
| 41 | Rhode Island | <1K | 0.86× | |
| 42 | Colorado | ~4K | 0.85× | |
| 43 | Utah | ~2K | 0.85× | |
| 44 | West Virginia | ~1K | 0.83× | |
| 45 | Wisconsin | ~4K | 0.82× | |
| 46 | Iowa | ~2K | 0.79× | |
| 47 | Maine | <1K | 0.78× | |
| 48 | Montana | <1K | 0.78× | |
| 49 | New Hampshire | <1K | 0.76× | |
| 50 | Vermont | <1K | 0.73× |
The strongest cross-interests of the Vulnerability (computing) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cyber-attack | Technology & Electronics | 88.68× | ||
| 02 | Internet safety | Internet & Social Media | 53.75× | ||
| 03 | Internet security | Technology & Electronics | 26.25× | ||
| 04 | Information privacy | Technology & Electronics | 22.71× | ||
| 05 | Information security | Business & Career | 16.13× | ||
| 06 | Sustainable energy | Home & Garden | 14.35× | ||
| 07 | Customer satisfaction | Business & Career | 10.95× | ||
| 08 | Privacy policy | Technology & Electronics | 9.96× | ||
| 09 | Computer security | Business & Career | 9.89× | ||
| 10 | Renewable energy | Business & Career | 9.41× | ||
| 11 | Web server | Technology & Electronics | 7.92× | ||
| 12 | Home cinema | Technology & Electronics | 7.76× | ||
| 13 | Internet & Social Media | 7.33× | |||
| 14 | Retail banking | Business & Career | 7.13× | ||
| 15 | FedEx | Business & Career | 6.92× | ||
| 16 | Home automation | Technology & Electronics | 6.58× | ||
| 17 | Innovation | Business & Career | 5.41× | ||
| 18 | Computer hardware | Technology & Electronics | 5.14× | ||
| 19 | Linux | Technology & Electronics | 4.53× | ||
| 20 | Mortgage loans | Business & Career | 3.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 15.30× | |
| Sustainability | BALANCE | 3.67× | |
| Patriotism | CONSERVATISM | 3.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.74× | |
| Pet Ownership | JOY | 0.74× |
Vulnerability (computing) has an estimated audience of 324,653 people in United States, concentrated in California and Texas.
32.6% of Vulnerability (computing) fans are female, 67.4% are male, with an average age of 39.7 years.
Vulnerability (computing) fans show strongest brand affinity for Sustainable energy (14.35×), Cyber-attack (88.68×), and Information security (16.13×) over the country average.
Vulnerability (computing) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Vulnerability (computing) itself, the audience over-indexes on Cyber-attack (88.68×), Information security (16.13×), Renewable energy (9.41×), and FedEx (6.92×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Vulnerability (computing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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