A data profile of the people who buy, follow and care about Damascus in United States — modelled from more than twelve digital signal sources. Damascus has an estimated audience of 1,041,380 people in United States.
The average Damascus fan in United States is 39.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Maryland.
Top brand affinities include Blondie (band), Josh Duhamel, Sophia Bush, with strongest over-indexing on Blondie (band) (22.79× the country average).
Demographically, the Damascus audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Damascus fan in United States is balanced, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Blondie (band).
The key figures that characterise the Damascus profile in United States.
47.6% are female, 52.4% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 39.5 |
| Estimated audience size | 1,041,380 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Damascus audience comes from United States.
| Country | Share |
|---|---|
| Germany | 16.9% |
| Saudi Arabia | 8.1% |
| Egypt | 7.7% |
Where the Damascus audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~50K | 4.07× | |
| 02 | Maryland | ~60K | 3.33× | |
| 03 | Arkansas | ~20K | 1.78× | |
| 04 | Washington, District of Columbia | ~5K | 1.73× | |
| 05 | Virginia | ~40K | 1.62× | |
| 06 | Ohio | ~40K | 1.18× | |
| 07 | Washington | ~20K | 1.17× | |
| 08 | Tennessee | ~20K | 1.08× | |
| 09 | Pennsylvania | ~40K | 1.02× | |
| 10 | North Carolina | ~30K | 1.02× | |
| 11 | New York | ~60K | 1.00× | |
| 12 | Georgia | ~30K | 0.99× | |
| 13 | Oklahoma | ~10K | 0.98× | |
| 14 | California | ~100K | 0.92× | |
| 15 | Illinois | ~30K | 0.92× | |
| 16 | Colorado | ~20K | 0.92× | |
| 17 | Alaska | ~2K | 0.92× | |
| 18 | Texas | ~80K | 0.91× | |
| 19 | Michigan | ~20K | 0.90× | |
| 20 | Massachusetts | ~20K | 0.90× | |
| 21 | Maine | ~3K | 0.90× | |
| 22 | Idaho | ~5K | 0.89× | |
| 23 | West Virginia | ~4K | 0.89× | |
| 24 | Kentucky | ~10K | 0.88× | |
| 25 | Montana | ~3K | 0.88× | |
| 26 | Vermont | ~2K | 0.87× | |
| 27 | Connecticut | ~9K | 0.86× | |
| 28 | New Jersey | ~20K | 0.85× | |
| 29 | Indiana | ~20K | 0.85× | |
| 30 | Missouri | ~10K | 0.85× | |
| 31 | Alabama | ~10K | 0.85× | |
| 32 | New Mexico | ~4K | 0.84× | |
| 33 | Minnesota | ~10K | 0.83× | |
| 34 | Kansas | ~7K | 0.83× | |
| 35 | Rhode Island | ~3K | 0.83× | |
| 36 | Mississippi | ~7K | 0.81× | |
| 37 | Hawaii | ~4K | 0.81× | |
| 38 | Florida | ~60K | 0.80× | |
| 39 | Arizona | ~20K | 0.80× | |
| 40 | South Carolina | ~10K | 0.80× | |
| 41 | Louisiana | ~10K | 0.80× | |
| 42 | Utah | ~7K | 0.80× | |
| 43 | Nebraska | ~4K | 0.80× | |
| 44 | North Dakota | ~2K | 0.80× | |
| 45 | New Hampshire | ~3K | 0.79× | |
| 46 | South Dakota | ~2K | 0.77× | |
| 47 | Iowa | ~7K | 0.76× | |
| 48 | Delaware | ~2K | 0.76× | |
| 49 | Wisconsin | ~10K | 0.74× | |
| 50 | Nevada | ~7K | 0.71× |
The strongest cross-interests of the Damascus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Al Arabiya | Movies & TV | 50.63× | ||
| 02 | Boehringer Ingelheim | Health | 43.80× | ||
| 03 | Al Jazeera | Movies & TV | 27.00× | ||
| 04 | Hrithik Roshan | Movies & TV | 23.98× | ||
| 05 | Blondie (band) | Music & Radio | 22.79× | ||
| 06 | Sophia Bush | Movies & TV | 20.36× | ||
| 07 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 08 | Seth Green | Movies & TV | 20.00× | ||
| 09 | Rose McGowan | Movies & TV | 20.00× | ||
| 10 | Airbus | Cars & Mobility | 17.83× | ||
| 11 | Bahrain | Travel & Leisure | 15.94× | ||
| 12 | German language | Politics & Society | 9.40× | ||
| 13 | Lebanon | Travel & Leisure | 8.50× | ||
| 14 | Red Sea | Travel & Leisure | 8.27× | ||
| 15 | Kitchen knife | Home & Garden | 5.34× | ||
| 16 | Germany | Travel & Leisure | 5.10× | ||
| 17 | Bath and Bodyworks | Shopping | 3.64× | ||
| 18 | Sustainable energy | Home & Garden | 3.52× | ||
| 19 | High school | Business & Career | 3.09× | ||
| 20 | FIFA World Cup | Sports | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.97× | |
| Family Orientation | CONSERVATISM | 1.84× | |
| Sustainability | BALANCE | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.76× | |
| Creativity | OPEN | 0.86× | |
| Extroversion | THRILL | 0.91× |
Damascus has an estimated audience of 1,041,380 people in United States, concentrated in California and Texas.
47.6% of Damascus fans are female, 52.4% are male, with an average age of 39.5 years.
Damascus fans show strongest brand affinity for Blondie (band) (22.79×), Josh Duhamel (20×), and Sophia Bush (20.36×) over the country average.
Damascus fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Maryland (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Damascus itself, the audience over-indexes on Josh Duhamel (20×), Sophia Bush (20.36×), Seth Green (20×), and Boehringer Ingelheim (43.8×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Damascus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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