Rascasse Audience Intelligence

Damon Salvatore Audience in United States

A data profile of the people who buy, follow and care about Damon Salvatore in United States — modelled from more than twelve digital signal sources. Damon Salvatore has an estimated audience of 414,580 people in United States.

#303among Fictional Character in United States#1014in Literature

The average Damon Salvatore fan in United States is 27.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include The Vampire Diaries, Dylan O'Brien, Superman, with strongest over-indexing on The Vampire Diaries (37× the country average).

Demographically, the Damon Salvatore audience skews more female with an average age of 27.2, and over-indexes on personality traits such as Patriotism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Damon Salvatore fan in United States is more female, around 27.2 years old, with strong Patriotism tendencies and a notable affinity for The Vampire Diaries.

Category: Literature · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Damon Salvatore profile in United States.

Audience size
415K
in United States
Gender
82.9%♀
17.1% male
Age
27.2
average years
Country rank
#40792
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Damon Salvatore fans

82.9% are female, 17.1% are male, average age 27.2.

Fig. 02

Gender split

82.9%
Female
17.1%
Male
Demographic split for Damon Salvatore audience in United States
MetricValue
Female82.9%
Male17.1%
Average age27.2
Estimated audience size414,580
Fig. 03

Age distribution

Ø 27.2
average years
Age distribution of the Damon Salvatore audience in United States
Age bracketShare%
16-1950%
20-2928%
30-3912%
40-497%
50+2%
Fig. 04

Worldwide distribution

24.5%

of the worldwide Damon Salvatore audience comes from United States.

Worldwide audience distribution share by country for Damon Salvatore
CountryShare
United States24.5%
Brazil10.0%
Italy9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Damon Salvatore audience in United States is strongest.

Fig. 05

Top regions by affinity

Damon Salvatore fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~3K1.65×
02Kentucky~8K1.56×
03Arkansas~5K1.38×
04Alabama~8K1.34×
05Louisiana~7K1.32×
06Utah~5K1.32×
07Mississippi~4K1.32×
08Tennessee~10K1.28×
09Oklahoma~6K1.26×
10Texas~40K1.18×
11Florida~30K1.17×
12Indiana~9K1.16×
13Idaho~2K1.16×
14Missouri~8K1.15×
15Georgia~10K1.13×
16South Carolina~7K1.06×
17Ohio~10K1.05×
18North Carolina~10K1.05×
19Kansas~3K1.01×
20Arizona~8K0.99×
21Michigan~10K0.98×
22Iowa~3K0.98×
23Nebraska~2K0.96×
24Pennsylvania~10K0.95×
25Virginia~10K0.95×
26Wyoming<1K0.95×
27New Hampshire~2K0.94×
28North Dakota<1K0.94×
29Maine~1K0.93×
30Nevada~4K0.90×
31Montana~1K0.90×
32South Dakota<1K0.89×
33Connecticut~4K0.88×
34Alaska<1K0.88×
35Illinois~10K0.87×
36California~40K0.86×
37New York~20K0.86×
38Rhode Island~1K0.86×
39Washington~7K0.85×
40New Mexico~2K0.85×
41New Jersey~9K0.83×
42Massachusetts~7K0.82×
43Colorado~5K0.82×
44Wisconsin~5K0.80×
45Oregon~4K0.80×
46Delaware<1K0.80×
47Minnesota~5K0.78×
48Maryland~5K0.76×
49Hawaii~1K0.73×
50Washington, District of Columbia<1K0.67×
Fig. 06

Affinity by region

Affinity by region — Damon Salvatore, United States
0.67×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Damon Salvatore audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Damon Salvatore audience
#·InterestCategoryAffinity×
01The Vampire DiariesMovies & TV37.00×
02SkyfallMovies & TV19.15×
03International educationBusiness & Career12.98×
04Tyler PoseyMovies & TV12.76×
05Supernatural (U.S. TV series)Movies & TV11.72×
06Dylan O'BrienMovies & TV10.76×
07Pretty Little Liars (TV series)Movies & TV9.45×
08Nick OffermanMovies & TV9.29×
09Brittany SnowMovies & TV7.08×
10Barnes & NobleLiterature6.19×
11Millie Bobby BrownMovies & TV5.79×
12Graphic novelLiterature5.67×
13Grey's AnatomyMovies & TV5.48×
14Vikings (TV series)Movies & TV4.47×
15Britney SpearsMusic & Radio3.93×
16Ariana GrandeMusic & Radio3.86×
17SupermanMovies & TV3.18×
18BatmanMovies & TV2.76×
19Harry PotterMovies & TV2.69×
20Do it yourself (DIY)Home & Garden2.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Damon Salvatore audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Damon Salvatore audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.73×
ExtroversionTHRILL1.59×
TraditionCONSERVATISM1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Damon Salvatore audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.58×
TravellingTHRILL0.78×
Family OrientationCONSERVATISM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Damon Salvatore have in United States?

Damon Salvatore has an estimated audience of 414,580 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Damon Salvatore fans?

82.9% of Damon Salvatore fans are female, 17.1% are male, with an average age of 27.2 years.

03

Which brands do Damon Salvatore fans like most?

Damon Salvatore fans show strongest brand affinity for The Vampire Diaries (37×), Dylan O'Brien (10.76×), and Superman (3.18×) over the country average.

04

Where do Damon Salvatore fans live in United States?

Damon Salvatore fans in United States are most concentrated in Texas (reach ~40K), California (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Damon Salvatore fans also like?

Beyond Damon Salvatore itself, the audience over-indexes on Dylan O'Brien (10.76×), Superman (3.18×), Supernatural (U.S. TV series) (11.72×), and Millie Bobby Brown (5.79×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Damon Salvatore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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