Dasha Audience in United States

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Dasha has an estimated audience of 828,269 people in United States. 53.9% are female, 46.1% are male, average age 32.0. Top regions: California, Texas, Florida. Top brand affinities: Home construction, Guy Fieri, Dog breed, Japanese domestic market, Combat sport.

The average Dasha fan in United States is 32.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home construction, Guy Fieri, Dog breed, with strongest over-indexing on Home construction (2.41× the country average). Demographically, the Dasha audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Director

Demographics of Dasha fans

Demographic split for Dasha audience in United States
MetricValue
Female53.9%
Male46.1%
Average age32.0
Estimated audience size828,269

Audience persona

The typical Dasha fan in United States is balanced, around 32.0 years old, with strong Sustainability tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Dasha in United States
RegionReachAffinity
California65,4910.72×
Texas64,6540.91×
Florida40,4700.72×
New York36,5430.79×
Pennsylvania30,6981.1×
Illinois28,5901.04×
Ohio27,2981.07×
North Carolina22,8860.92×
Tennessee22,4421.35×
Michigan21,0880.97×
Georgia20,1360.79×
Virginia18,6050.92×
Wisconsin17,8081.43×
Colorado17,4921.34×
Minnesota17,3181.46×
Missouri16,8281.26×
Indiana16,3541.08×
New Jersey16,0000.76×
Massachusetts14,4210.88×
Washington13,6570.82×
Arizona11,7090.69×
Maryland11,4370.8×
Kentucky10,9451.05×
South Carolina10,8680.87×
Alabama10,7140.93×
Oklahoma9,0670.99×
Iowa8,7621.28×
Oregon8,6960.92×
Louisiana8,2360.77×
Kansas7,3901.13×
Connecticut7,3010.88×
Utah6,8410.92×
Nevada6,1250.76×
Arkansas6,0570.89×
Nebraska5,2271.26×
Mississippi5,1140.75×
Idaho4,5971.11×
West Virginia4,2131.09×
South Dakota3,9902.08×
New Hampshire3,3141.02×
Montana3,3071.44×
Maine3,1421.06×
New Mexico3,0510.73×
North Dakota2,4491.44×
Washington, District of Columbia2,2670.91×
Rhode Island1,9120.73×
Delaware1,8440.81×
Wyoming1,6111.31×
Hawaii1,4830.42×
Vermont1,4230.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dasha audience
BrandAffinityCategory
Home construction2.41×Home & Garden
Guy Fieri6.22×Movies & TV
Dog breed1.89×Pets & Animals
Japanese domestic market5.89×Politics & Society
Combat sport1.95×Sports
Cass County, Missouri11.57×Travel & Leisure
Queens College, City University of New York8.56×Business & Career
Goop5.66×Internet & Social Media
Product design2.03×Business & Career
Grinch4.07×Movies & TV
Yahoo Sports Fantasy6.99×
Vocal harmony4.14×Music & Radio
Natural rubber1.67×Cars & Mobility
Bank account2×Business & Career
Historic site3.39×Arts & Culture
Tulare County, California8.22×Travel & Leisure
UK garage4.11×Music & Radio
Progressive rock1.58×Music & Radio
No Escape (1994 film)8.15×Movies & TV
Mothercare2.31×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dasha audience
TraitClusterScore
SustainabilityBALANCE1.74
LGBTQ+ IdentityOPEN1.64
Early Adopter MentalityPOWER1.57
ExtroversionTHRILL1.56
TraditionCONSERVATISM1.44
MindfulnessBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Dasha
CountryShare
United States35.0%
Romania20.2%
Canada6.4%

See Dasha audiences in other countries

More Director audiences in United States

Frequently asked questions

How many fans does Dasha have in United States?

Dasha has an estimated audience of 828,269 people in United States, concentrated in California and Texas.

What is the gender split and age of Dasha fans?

53.9% of Dasha fans are female, 46.1% are male, with an average age of 32.0 years.

Which brands do Dasha fans like most?

Dasha fans show strongest brand affinity for Home construction (2.41×), Guy Fieri (6.22×), and Dog breed (1.89×) over the country average.

Where do Dasha fans live in United States?

Dasha fans in United States are most concentrated in California (reach 65,491), Texas (reach 64,654), and Florida (reach 40,470). These three regions account for the largest share of the active audience.

What other brands do Dasha fans also like?

Beyond Dasha itself, the audience over-indexes on Guy Fieri (6.22×), Dog breed (1.89×), Japanese domestic market (5.89×), and Combat sport (1.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dasha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.