A data profile of the people who buy, follow and care about Dave Lee (DJ) in United States — modelled from more than twelve digital signal sources. Dave Lee (DJ) has an estimated audience of 223,772 people in United States.
The average Dave Lee (DJ) fan in United States is 48.6 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, California, Texas.
Top brand affinities include Minnesota Vikings, Minnesota Twins, CNN, with strongest over-indexing on Minnesota Vikings (5.35× the country average).
Demographically, the Dave Lee (DJ) audience skews more male with an average age of 48.6, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dave Lee (DJ) fan in United States is more male, around 48.6 years old, with strong Career Orientation tendencies and a notable affinity for Minnesota Vikings.
The key figures that characterise the Dave Lee (DJ) profile in United States.
19.3% are female, 80.7% are male, average age 48.6.
| Metric | Value |
|---|---|
| Female | 19.3% |
| Male | 80.7% |
| Average age | 48.6 |
| Estimated audience size | 223,772 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 7% | |
| 30-39 | 20% | |
| 40-49 | 43% | |
| 50+ | 30% |
of the worldwide Dave Lee (DJ) audience comes from United States.
| Country | Share |
|---|---|
| United States | 88.6% |
| United Kingdom | 6.0% |
| Germany | 1.2% |
Where the Dave Lee (DJ) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~6K | 1.32× | |
| 02 | Alabama | ~5K | 1.27× | |
| 03 | Tennessee | ~7K | 1.24× | |
| 04 | Arizona | ~7K | 1.22× | |
| 05 | Pennsylvania | ~10K | 1.21× | |
| 06 | Idaho | ~2K | 1.21× | |
| 07 | Florida | ~20K | 1.16× | |
| 08 | New Jersey | ~9K | 1.16× | |
| 09 | West Virginia | ~2K | 1.15× | |
| 10 | Ohio | ~10K | 1.14× | |
| 11 | Delaware | <1K | 1.13× | |
| 12 | Wyoming | <1K | 1.12× | |
| 13 | Louisiana | ~4K | 1.11× | |
| 14 | Nebraska | ~2K | 1.10× | |
| 15 | Arkansas | ~3K | 1.08× | |
| 16 | Indiana | ~6K | 1.07× | |
| 17 | Mississippi | ~3K | 1.07× | |
| 18 | Michigan | ~8K | 1.06× | |
| 19 | Oklahoma | ~3K | 1.06× | |
| 20 | New Hampshire | ~1K | 1.06× | |
| 21 | Montana | <1K | 1.06× | |
| 22 | Missouri | ~5K | 1.05× | |
| 23 | Wisconsin | ~5K | 1.04× | |
| 24 | Minnesota | ~4K | 1.04× | |
| 25 | Kentucky | ~4K | 1.04× | |
| 26 | Nevada | ~3K | 1.04× | |
| 27 | Kansas | ~2K | 1.04× | |
| 28 | Connecticut | ~3K | 1.02× | |
| 29 | North Dakota | <1K | 1.02× | |
| 30 | North Carolina | ~9K | 1.01× | |
| 31 | South Dakota | <1K | 1.01× | |
| 32 | Iowa | ~2K | 0.99× | |
| 33 | Georgia | ~9K | 0.95× | |
| 34 | Alaska | <1K | 0.95× | |
| 35 | Rhode Island | <1K | 0.93× | |
| 36 | Virginia | ~7K | 0.92× | |
| 37 | Maine | <1K | 0.92× | |
| 38 | New Mexico | ~1K | 0.90× | |
| 39 | Oregon | ~3K | 0.89× | |
| 40 | Colorado | ~4K | 0.87× | |
| 41 | Hawaii | ~1K | 0.86× | |
| 42 | Washington, District of Columbia | <1K | 0.86× | |
| 43 | Utah | ~2K | 0.84× | |
| 44 | New York | ~10K | 0.83× | |
| 45 | Illinois | ~8K | 0.83× | |
| 46 | Massachusetts | ~5K | 0.83× | |
| 47 | Maryland | ~4K | 0.82× | |
| 48 | Texas | ~20K | 0.80× | |
| 49 | Washington | ~5K | 0.80× | |
| 50 | California | ~20K | 0.67× |
The strongest cross-interests of the Dave Lee (DJ) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Depeche Mode | Music & Radio | 10.66× | ||
| 02 | Minnesota Twins | Sports | 6.54× | ||
| 03 | Minnesota Vikings | Sports | 5.35× | ||
| 04 | Public transport | Cars & Mobility | 3.09× | ||
| 05 | Pub | Food & Beverages | 2.74× | ||
| 06 | Rail transport | Travel & Leisure | 2.46× | ||
| 07 | Innovation | Business & Career | 2.44× | ||
| 08 | Cloud computing | Technology & Electronics | 2.33× | ||
| 09 | Cocktail | Food & Beverages | 2.00× | ||
| 10 | CNN | Movies & TV | 1.95× | ||
| 11 | Nonprofit organization | Politics & Society | 1.77× | ||
| 12 | Grilling | Food & Beverages | 1.70× | ||
| 13 | Beer | Food & Beverages | 1.69× | ||
| 14 | Wine | Food & Beverages | 1.69× | ||
| 15 | Alcoholic beverages | Food & Beverages | 1.62× | ||
| 16 | EBay | Shopping | 1.60× | ||
| 17 | Barbecue | Food & Beverages | 1.60× | ||
| 18 | Country music | Music & Radio | 1.58× | ||
| 19 | Banking | Business & Career | 1.55× | ||
| 20 | T-Mobile | Technology & Electronics | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.06× | |
| Early Adopter Mentality | POWER | 1.45× | |
| Tradition | CONSERVATISM | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.31× | |
| Risk Appetite | THRILL | 0.46× | |
| Extroversion | THRILL | 0.52× |
Dave Lee (DJ) has an estimated audience of 223,772 people in United States, concentrated in Florida and California.
19.3% of Dave Lee (DJ) fans are female, 80.7% are male, with an average age of 48.6 years.
Dave Lee (DJ) fans show strongest brand affinity for Minnesota Vikings (5.35×), Minnesota Twins (6.54×), and CNN (1.95×) over the country average.
Dave Lee (DJ) fans in United States are most concentrated in Florida (reach ~20K), California (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Dave Lee (DJ) itself, the audience over-indexes on Minnesota Twins (6.54×), CNN (1.95×), Alcoholic beverages (1.62×), and Public transport (3.09×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dave Lee (DJ). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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